Memory Psychology

In Made to Stick, Chip and Dan Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the human scale principle, using the Velcro Theory of Memory, and creating curiosity gaps. Along the way, we discover that sticky messages of all kinds—from the infamous “kidney theft ring” hoax to a coach’s lessons on sportsmanship to a vision for a new product at Sony—draw their power from the same six traits.

We have all had negative experiences in our lives, the memories of which can cause shame, embarrassment, fear, trauma, and worse. Those memories often prevent us from reaching our goals, whether they be related to weight, career, relationships, or success in other areas. But international best-selling author Alexander Loyd has developed a set of techniques that enable users to change the stories they tell about themselves to become healthier, happier, and more successful.

Imagine finding a glimmer of good news in a diagnosis of Alzheimer's. And imagine how that would change the outlook of the five million Americans who suffer from Alzheimer's disease and other dementias, not to mention their families, loved ones, and caretakers. A neurologist who's been specializing in dementia and memory loss for more than 20 years, Dr. Gayatri Devi rewrites the story of Alzheimer's by defining it as a spectrum disorder - like autism, Alzheimer's is a disease that affects different people differently.

Memory: A Very Short Introduction explores the fascinating intricacies of human memory. Is it one thing or many? How does memory change as we age? And what about so-called recovered memories - can they be relied upon as a record of what actually happened in our personal past? This book brings together our most recent knowledge to address (in a scientifically rigorous but highly accessible way) these and many other important questions about how memory works, and why we can't live without it.

It took 40,000 client hours to write a book that offers real strategies for how people with ADHD can get more done. Most adults with ADHD wish they were more productive. And consistent. And on time. Most of the advice on living with ADHD involves some aspect of productivity. However, because people are complicated and life is varied, too often that advice falls flat. The ADHD Productivity Manual goes both deeper and wider and covers thirty-six areas that influence productivity for people with ADHD.

Memory is far more than a record of the past. In this groundbreaking tour of the mind and brain, one of the world’s top memory researchers reveals the powerful role memory plays in nearly every aspect of our lives, from recalling faces and names, to learning, decision-making, trauma and healing.

Are you struggling with attention problems, mood swings, food obsession, or depression? Whatever the issue, you have far more control over your thoughts, feelings, and behavior than you realize. Although medications may bring some relief, in Change Your Diet, Change Your Mind, Dr. Georgia Ede reveals that the most powerful way to change brain chemistry is with food, because that’s where brain chemicals come from in the first place. In this provocative, illuminating guide, Dr. Ede explains why nearly everything we think we know about brain-healthy diets is wrong.

In Change Your Brain, Change Your Life, renowned neuropsychiatrist Daniel Amen, M.D., includes new, cutting-edge research gleaned from more than 100,000 SPECT brain scans over the last quarter century and scientific evidence that your anxiety, depression, anger, obsessiveness, or impulsiveness could be related to how specific structures work in your brain.

With more than 41 million Americans over the age of 65 in the United States, the question becomes how much (or, perhaps, what type) of memory loss is to be expected as one gets older and what should trigger a visit to the doctor. Seven Steps to Managing Your Memory addresses these key concerns and more. Accessible yet comprehensive, this book features clinical vignettes and character-based stories that provide real-life examples of how to successfully manage age-related memory loss.

Throughout our life, we look for ways to keep our minds sharp and effortlessly productive. Now, globetrotting neurosurgeon Dr. Sanjay Gupta offers “the book all of us need, young and old” (Walter Isaacson, number-one New York Times best-selling author of The Code Breaker) with insights from top scientists all over the world, whose cutting-edge research can help you heighten and protect brain function and maintain cognitive health at any age.

Everyone experiences trauma. Whether a specific harrowing event or a series of stressful moments that culminate over time, trauma can echo and etch itself into our brain as we remember it again and again throughout our lives. In Everyday Trauma, neuroscientist Dr. Tracey Shors examines trauma with a focus on its pervasive nature - how it can happen at any time, through big or small events, and how it often reappears in the form of encoded memory.

In Remember, neuroscientist and acclaimed novelist Lisa Genova delves into how memories are made and how we retrieve them. You'll learn whether forgotten memories are temporarily inaccessible or erased forever and why some memories are built to exist for only a few seconds (like a passcode) while others can last a lifetime (your wedding day). You'll come to appreciate the clear distinction between normal forgetting (where you parked your car) and forgetting due to Alzheimer's (that you own a car).

Imagine if you were running a very old software program on a computer. It would be slow, inefficient, and cause you to waste a lot of time dealing with the outdated interface. You know how frustrating it is when this happens to you on a computer, but do we even notice when we are using old or inefficient mental skills? This bundle will teach you some of the most powerful techniques to maximizing your mental capacity so that you can be functioning at your best day to day.

A comprehensive guide to understanding how memory works, how memory forms, the mind-body connection, and more!

How to learn effectively when you have to be both the teacher and student. Work smarter and save yourself countless hours. Self-learning is not just about performing better in the classroom or the office. It’s about being able to aim your life in whatever direction you choose and conquering the obstacles in front of you.

An instant best seller that is poised to become a classic, Moonwalking with Einstein recounts Joshua Foer's yearlong quest to improve his memory under the tutelage of top "mental athletes". He draws on cutting-edge research, a surprising cultural history of remembering, and venerable tricks of the mentalist's trade to transform our understanding of human memory. From the United States Memory Championship to deep within the author's own mind, this is an electrifying work of journalism that reminds us that, in every way that matters, we are the sum of our memories.

With his career and reputation on the line, Dr. Christian Yates refuses to abandon his controversial theory that human DNA contains an infinite repository of ancestral memories. But, Christian may get more than he bargained for as his mission garners the attention of a notorious serial killer and a ruthless pharmaceutical CEO seeking the same knowledge. "...a true masterpiece." -OnlineBookClub Reviews "...a mind blowing psychological thriller." -Discovery Reviews "...this is a thriller ...concept, action and danger pay dividends ...the reader can't resist going forward to find out how it ...

Daniel L. Schacter, chairman of Harvard University’s Psychology Department and a leading expert on memory, has developed the Trst framework that describes the basic memory miscues we all encounter. Just like the seven deadly sins, the seven memory sins appear routinely in everyday life. Although we may hate these difTculties, as Schacter notes, they’re surprisingly vital to a keen mind.

Are you struggling with attention problems, mood swings, food obsession, or depression? Whatever the issue, you have far more control than you realize. In Change Your Diet, Change Your Mind, Dr Georgia Ede reveals that the most powerful way to change brain chemistry is with food - because that's where brain chemicals come from in the first place. In this provocative, illuminating guide, Dr Ede explains why nearly everything we think we know about brain-healthy diets is wrong. The truth is that meat is not dangerous, vegan diets are not healthier, and antioxidants are not the answer.

Why do we vividly recall a traumatic childhood event but forget where we left our keys five minutes ago? How can a scent take us back fifty years while a colleague's name eludes us? In this compact introduction, two leading psychological researchers describe memory—how it works and why it sometimes doesn't; how it can be tricked, trained, or improved; and what changes with time. In a manner as engaging as it is informative, Fergus Craik and Larry Jacoby explain the strengths and weaknesses of memory.