Marketing Writing

Do you want to boost your sales, save time, and grow your business at a lightning speed? Good copywriting can do all that plus a whole lot more. And world-class copywriting can transform your performance out of all recognition. I’m going to show you how. Whether you’re aware of it or not, copywriting is one of the most essential elements of effective marketing. It’s the art and science of strategically delivering words that motivate people to take action.

Wilber Winkle was called a "national treasure" by no less than TV's Larry King, and his book was dubbed the funniest in decades by American Bookseller. What does Mr. Winkle do? Without fear, he writes letters to the massive corporations responsible for popular consumer products, demanding satisfaction and complaining about even the most minor of flaws. And miraculously, the corporations answer.

If you're an entrepreneur with a message and you want to reach your best clients, raise your credibility as an expert and become an authority in your industry, then writing your book and getting it published is vital. Now it's easier than ever to get published, it's even more important that the book you write is not just good, but exceptional. "How To Write Your Book Without The Fuss" will show you exactly how to write for maximum impact, influence and income, so that you will have a book that brings business.

THE WORST MISTAKE AN AUTHOR CAN MAKE IS TO SELL ONLY BOOKS. Just 1% of authors make a living out of their books. But a book should be just one product in a larger ecosystem of digital products and services that build trust, authority, and wealth. In The Solo Author you will learn how to: Develop a framework for your book and your content. Write, publish, and launch a great nonfiction book. Use your book as a lead-generation asset that attracts high-ticket clients. Build an ecosystem with low-cost products, a main offering, and upsells. A book ecosystem creates more value for your audience ...

This audiobook provides an in-depth analysis of the evolution of tech journalism. Tech companies were used to 'cheerleading' coverage of product launches. This long tech-press honeymoon ended, and was replaced by a new era of mounting criticism, focused on tech's negative impact on society. When - and why - did tech coverage shift? How did tech companies respond to the rise of tech criticism? Through analyses of both the tech media and corporates' crisis responses, this audiobook examines the roots and characteristics of the 'Techlash'.

Now you’ve got every tool you need to publish like a boss. The Internet’s full of publishing advice. Sadly, it’s also a tangled web of info that can hurt sales and sometimes get you blacklisted. How do you find solid publishing advice that actually works? In Publish Like a Boss, Honorée Corder and Ben Hale combine their decades of publishing experience to present a streamlined (and super simple) blueprint to help propel your book from the bottom of the charts to a profit center.

This book is for entrepreneurs and the leaders of B2B businesses who want to use content marketing to bring a predictable stream of qualified leads into their sales cycles, and need a replicable system to make it happen. This book provides that system — a step-by-step process that can be executed in any business to generate qualified leads and more conversions with content marketing. In Content That Converts, you'll learn: - How to get clear on your audience, offers and messaging (and why those three elements are so important) - How to develop a recurring content system, and how to create...

Authoring a book to differentiate oneself and one’s business has been an effective strategy for decades. However, in a time of ultra-short attention spans and time-strapped schedules, most people never finish reading a book they started. Specifically designed for the local business owner, Main Street Author presents a simple and effective alternative which aligns the power and prestige of being an author with today’s consumer reality.

Ready to get the contract, then write the book? It's a proven fact, most nonfiction books chosen by a publisher are first sold by a proposal. In this 'How To Write A Book Guide', you will discover what a query letter and book proposal is, what they each must contain. And most importantly, how to distill it all down to a one-page persuasive sales document. This booklet length guide includes: =>Five Reasons To Develop Query Letter Skills =>Top Seven Query Mistakes Writers Make =>How To Read And Use A Writers Market Guide =>How To Write A Query Letter =>Query Letter Template =>How to Create A ...

When I bounced the idea of an accidental life off Jim Browne, my financial manager with a keen understanding of the human condition, he said that all of us benefit from serendipity, from the accidental life (we, in fact, met by happy accident). He added that my life was and is typical or perhaps a tad off the norm. Surely he's correct in that we all benefit from fortuitous events, but I think he's incorrect in that such events in my life are typical or normal.

The biggest challenge for authors is transitioning from being a writer to being an author, which are two totally different occupations. Many authors have the mind-set that once they are published, their publisher handles all marketing and the sales come in like magic. In today's world, that is not reality, no matter how you are published.

Struggling to structure your book series? Learn how to make a series work for you: increase reader engagement and take advantage of the built-in marketing potential a series gives you. Unlock the power of a series in your author career with How to Write a Series.

We are living in a digital age, where the state of affairs is rapid technological change, and learning to make money online is easier than ever. The world is changing to the individual's on-demand economy, which provides wonderful opportunities to become a businessman, build wealth, do remote work, and gain independence, from time to time.

From brainstorming to writing to production, publishing and promotion, 11 Simple Steps can help you become a full-fledged author, all without shelling out thousands of dollars. In 11 Simple Steps, the publishing process has been broken down into easy-to-understand-and-accomplish chunks that will help you complete a variety of tasks, including overcoming writer's block, finishing that book and cover and choosing the right printing company for you.

Whether you are an online marketer, entrepreneur, or small business owner, if you rely upon getting sales, you need to understand how to get into the mind and heart of your customers and make them take action to buy your product or service, or else, you will simply not make sales. The good news is that anyone can learn how to become a masterful copywriter - you just need to understand the psychology behind creating writing that sells.

Stop waiting for tomorrow and begin your journey to success right now by learning how to write your own book about WEIGHT LOSS or any other non-fiction topic. This is a completely revised writing and publishing guide for first time authors. Weight loss has become an international obsession, and you have an opinion, observation, personal story, unique perspective, training, knowledge, and so much more to share. You might be just as passionate about a different business or professional development topic. Enhance your professional status with your own book easily, simply, and quickly with your...

Need to write a book, but don’t want to spend years doing it? What if you could do it in 30 days or less? Learn how to develop a daily writing habit. Learn how to determine the length of your book. And learn what to do with your book when it’s done—including editing, layout, cover design, and even marketing. 30-Day Author is a treasure trove of information for the will-be author. Whether you are a public speaker, coach, consultant, or just someone with a great story to tell, get your non-fiction book or novel written fast and on shelves in no time. Kevin Tumlinson is a prolific ...

SECONDARY TITLE: "The Compiled Publishing-Subject Books of Jim Lowrance" This eBook, being approximately 31,735 words in length (a total of 24 chapters), is a compilation of titles (sections) I have previously published separately, on the subjects of book/eBook publishing, writing for revenue-sharing content websites and other subjects of interest for independent authors/publishers. This lengthier resource combines these titles, for readers who are interested in these subjects in more expanded detail. SECTION ONE CONTENTS: TITLE: "Are Revenue Sharing Article/Content Publishing Sites ...

I’ve been running this business successfully for more than 5 years now, my content writing business has become like a literal money faucet. If you already have a day job, you can make a nice supplement income out of this business. But this business can also be a full-time money earner, no matter where in the world you are. This is not a gimmick or method of the season. This is a REAL business that can and will bring you money for years. This is an evergreen business model that’ll never stop working, as long as you keep working at it. I am going to lay out each step you need to take in ...

Writing a manuscript is hard enough. The idea of creating, publishing, and marketing it can be daunting. Having a road map can make all the difference. Twenty-time best-selling author and the CEO of Brodie Consulting Group knows what to teach you, because he’s done it all before.