Marketing Writing

When it comes to messaging, what worked in the past won't work today. Our noisy, digital world has undermined our ability to focus. For a message to grab attention and persuade, it now has to pass the SAUCE test and be: Simple, Appealing, Unexpected, Credible, and Emotional. Secret Sauce shows you how to transform unconvincing messages into compelling copy.

How many times have you thought “I should write a book”? 80% of people say that they would like to write a book, but very few actually do. Writing a book is the ultimate way to establish your business expertise and get yourself recognized as the industry expert and thought leader. It can also lead to getting booked in the media, for speaking engagements and bring in a higher quality clientele. In this book Sandi shares easy steps to get past the overwhelm and make your book a reality, and she interviews other authors on how they wrote their first book and what impact that book had on ...

Unleash your side hustle potential with the Side Hustle Success eBook - a unique and thoughtfully designed guide that explores various facets of hustling and freelancing. With a whole new world of opportunities opening up, it’s time to leverage your skills and passions into an exciting, self-rewarding career path. Embark on an intriguing journey with the initial chapter meticulously explaining the fundamentals of side hustling and freelancing, unlocking the benefits and challenges that lie ahead. Harness the power of discovering a profitable niche through successful examples and effective...

Whether you're a self-published author, traditionally published or just starting out writing your first book, there are dozens of obstacles standing between you and six-figure success as an author. Wouldn't it be helpful if you knew ahead of time what those obstacles will be and how to overcome them quickly and easily? In Secrets of the Six-Figure Author you will learn the 12 key obstacles every author must face and how to blast through them without breaking a sweat.

All authors want to sell as many copies of their books as possible. They also want to raise their literary profile as high as possible. There are more new routes to publication and also for sales and marketing than ever before. But where does the author start in such a competitive market? This book sets out clearly the promotional tools available and advises which paths are likely to sell the highest number of copies and which will help to establish the writer's name as a published author. It takes careful planning and know-how, but there is nobody better to promote a book than its author.

Are You Spending Crazy Amounts of Time and Money Creating Your Own Content? Well Now You Don't Have to Anymore! Uncover the most common mistakes people make when creating content that waste unbelievable amounts of time and money! Find out how to create content quicker and easier than you ever thought possible! Discover the simple tricks that can cut your content creation time by as much as 90%! Learn how to figure out exactly what your content is for in order to make sure every piece of content you create is actively helping you achieve your goals! And much more!

The aim of this bundle of two blogging books is to reveal the truth and set you straight on how to properly monetize a blog. The first book in this bundle will teach you how to actually build a blog and how to set up a basic monetization strategy. The second book will take you into some more advanced strategies that should really improve the level of income that your blog is producing. It will give you an edge over many other bloggers who already have their blogs monetized because most other bloggers are simply not implementing the advanced strategies that this book reveals.

PR Superstar is designed for everyone who wants to capture the power of press release writing swiftly and without waffle. From the small business owner to the newcomer in a large marketing or PR department, PR Superstar is written with clarity, vision, and insightful tips so that you can take your company to the media instantly, and with surprising results. PR Superstar is based on the author's 20+ years of experience in PR, sales, and marketing.

"Step Up and Stand Out: Publish a Book And Become the Authority in Your Market" is the ultimate guide for entrepreneurs, business owners, and professionals who aspire to establish themselves as a recognized thought leader and authority in their field. This book provides a step-by-step roadmap to help you overcome writer's block, choose the right topic for your book, and use your book to promote your brand and attract new customers. With insights into the latest trends in the publishing industry and the most effective marketing strategies for promoting your book, "Step Up and Stand Out" is ...

The time has come when advertising has in some hands reached the status of a science. It is based on fixed principles and is reasonably exact. The causes and effects have been analyzed until they are well understood. The correct methods of procedure have been proved and established. We know what is most effective, and we act on basic laws. Advertising, once a gamble, has thus become, under able direction, one of the safest of business ventures. Certainly, no other enterprise with comparable possibilities need involve so little risk.

Are you a secular writer who also strives to incorporate messages of hope or faith? I'm one of those writers, and I've fought for years to learn how to balance both aspects successfully. In this short nonfiction audiobook, I'll share the method I've learned to subtly incorporate faith-based messages in secular stories.

Every writer wants to create timeless, memorable stories and characters who feel like real friends. The masterclass is no further away than your TV. Classic television holds up because of one thing: great writing. Fancy sets, innovative effects, or famous actors come and go over time, but well-written characters we connect with stand the test of time. No show in recent history has done that better than the 90s classic Friends.

In this action-oriented book you'll discover the secrets that an experienced SEO consultant routinely uses to bring his clients onto the front page of search results. The author provides basic and advanced SEO strategies that any local business owner can immediately put into practice either by themselves or by outsourcing to their marketing agency.

An intimate and profound reckoning with the changes buffeting the $2 trillion global advertising and marketing business from the perspective of its most powerful players, by the best-selling author of Googled. Advertising and marketing touches on every corner of our lives and is the invisible fuel powering almost all media. Complain about it though we might, without it the world would be a darker place. And of all the industries wracked by change in the digital age, few have been turned on its head as dramatically as this one has.

In "Leads, Sales, Profits and Growth," entrepreneur and author Jay Styles explains the transformative potential of leveraging a book to revitalize your business. Drawing from personal experience and reverse engineering the strategies of top industry leaders, Styles unveils a blueprint for success that has propelled entrepreneurs to six, seven and eight figure businesses.

Do you have a business that could benefit from blogging? Would you like to realize a six figure profit? This audiobook will show you how! Blogging is big business, literally. From humble beginnings in the 1990's it has become the powerhouse way to present ideas, thoughts, proposals, and generate income from them. And if your business needs a boost then a blog is undoubtedly the way forward.

In this audiobook marketing guide, you will learn: Mike’s proven book-selling formula, 16 marketing tools that he used and their results, the effectiveness rating, cost, and time required for each tactic, plus 12 common rookie mistakes to avoid. This handy guide also includes a summary of all the marketing strategies that Mike tried so you can decide which tactics to use for your book.

This is a book for anyone writing or approving copy: copywriters, account managers, creative directors, freelance writers, and advertising managers. Even entrepreneurs and managers of the brand. It reveals dozens of copywriting techniques that can help you write ads, commercials, and direct mail that are clear, persuasive, and get more attention - and sell more products.

Learn how to successfully publish your book on Amazon-2021 Update Are you struggling to start your book? Or to finish your manuscript? Have you been wanting to write a book for a long time, but you just can’t find the time? Do you have a book inside you or a message to share with the world? Or maybe you even have the finished manuscript, but agents are ignoring you and publishers are rejecting you - except for the shady ones that want money from you to represent or publish you? If your answer to any of these questions is “Yes,” then this book is for you! From Jobless to Amazon ...

The best bookseller is the author. You know your book better than anyone, and no one has as much riding on its success. You don’t need a large publishing house backing you to execute a successful book signing. Because of these book signings, authors can get their books into outlets that might not otherwise carry their titles. As an added benefit, you get to meet the people who buy your book. This is your target audience. These are the same people who will recommend your book to their friends and buy your next book. If your book is inspirational or educational in nature, you may even ...