Marketing Small

This isn’t another audiobook about advertising. It’s an inside look at how companies count on your obsession with food, alcohol, drugs, and sex to drive behavior modification - permanently. It’s not enough to build a better Super Bowl commercial (sorry, but true); the new end game is about changing your entire mindset.

We're in "wild west" times for business. Thanks to social media and new technologies, customer-brand relationships are suddenly wide open and up for grabs. Big players are getting taken down, while upstarts are starting up, gunning for market share, and outmaneuvering the Goliaths. So, just when a rethink might seem in order, why do so many act like it's 1982 all over again? Why do they believe product pushing still works?

Technology has made rapid advancements over the past couple of years. With the advent of incredibly inexpensive and convenient smartphones and tablets, people of all walks of life now connect to the Internet everywhere they go, at all hours of the day. As a small business owner, there's one thing you can't afford to do in this bold new age: rely on print advertising. Online marketing isn't simply an aspect of local business promotion anymore. It's the foundation. Business owners understand this and act upon it are flourishing. Those who don't are putting their future at incredible risk.

Small Business, Big Vision provides inspiration and practical advice on everything from creating a one-page business plan to setting up an advisory board and also delivers a call to social entrepreneurship and sustainable business practices.

Here's the Only Way Left for the Little Guy to Succeed in an Internet Business and Make a Killing Online You may be wondering who am I and what qualify me to teach you how to succeed in an Internet business. Well, my name is Meir Liraz. You may have stumble on my name on the internet, probably in relation to my activities as a writer and publisher of business guides. This is just one side of me, the visible one. There has been another side to my online presence, a concealed one, as a leading player in the internet marketing arena. I've been an active internet marketer since the first days ...

The process of creating a small business brand begins with assessing its strengths and goals. This workbook will take you through each phase of generating the assets needed to establish a presence and build awareness for a small business brand. This 10-lesson guide is for beginners who want to manufacture messages and professional identities as well as create a consistent vision for any branded media project.

Build your business toolkit—the smart way. Necessary Online Business Tools cuts through the noise to highlight the must-have software and services every entrepreneur needs to run lean, automate efficiently, and scale sustainably. Forget the fluff—this is the tech stack that works. Top tools for website building, email, e-commerce, marketing, and more Free vs paid options: when to invest and when to wait Stack comparisons (e.g. ConvertKit vs Mailchimp, Canva vs Adobe, SamCart vs Shopify) Time-saving browser extensions and mobile apps for business ownersDon’t waste money testing 50 ...

Sales is the bane of the freelancing life. The best way to sell is not to sell. It sounds completely and utterly counterintuitive, but it's the truth. Hence the name of this audiobook: Anti-Sell. And in this audiobook, I'll tell you how and why it works and how to do it.

Karen Slocombe isn’t sure why she visited SuperFare that day - as a committed member of the Food Chain group and a regular stallholder at local farmers’ markets, it’s a place she would normally avoid. Luckily for Karen, she leaves moments before a bomb explodes. Only a few days later, Karen finds herself in the midst of another horrific crime. When friends from the Food Chain group start warning Karen not to tell the police certain details, her suspicions are instantly aroused. Could the two events be linked?

If you are looking to make massive profits online without the added stress of having to create a product or stock inventory then this audiobook is for you. The Complete Guide to Affiliate Marketing (How to Make Money Online Selling Other People's Products) is the ultimate guide that will teach you everything you need to know to be a profitable affiliate marketer and make serious money online. This book provides the ultimate blueprint on how to start a profitable online business selling other people's products. If you want to start making serious money today, listen to this book now!

¿Sabías que entre el 70 y el 90 porciento de las startups fracasan? Si eres un empresario y no quieres formar parte de las estadísticas, entonces este audiolibro es para ti. La solución radica en comprender cómo aplicar las reglas que los comerciantes profesionales han empleado durante generaciones. Necesitas un medio a través del cual transmitir el valor de tu producto a la gente. Lleno de ejemplos del mundo real y consejos prácticos, este audiolibro es perfecto para las nuevas startups o aquellas existentes que desean aumentar su base de clientes.

This is a practical, step-by-step guide to basic marketing concepts. Its goal: to help you create a practical marketing plan for your business using the think/do/measure method of marketing.

Laws are broken. Rules get bent. AXIOMS [ak-see-uhms] –noun 1. statements or propositions that are regarded as being established, accepted, or self-evidently true 2. the sublime and intrinsic facts of a subject that form the foundational underpinnings upon which one can build unbounded and limitless success. The Premiere Book in the Exciting New Line! The AXIOMS of Marketing are Marketing Effectiveness Is Not Subjective Likeability ‡ Effectiveness High Accuracy = High Results Lead Quality = 1/Lead Quantity Knowledge Is Finite Emotion > Facts In The AXIOMS of Marketing, you have 6 ...

Stop treating your website like a vanity project and start treating it like a first date—that’s the central punchline. Chapter 1 exposes why visitors ghost: unclear pages, snail-slow load times, self-absorbed copy, and sensory overload. Chapter 2 shows first impressions are made in 0.05 seconds, so craft a benefit-packed headline, keep design modern, and make speed your love language. Chapter 3 turns limp “Submit” buttons into benefit-driven CTAs that glide users to the next step; hide them or yell in ALL CAPS and you’ll tank conversions. Chapter 4 converts clicks into real ...

David Livingston is one of the most thoughtful pastors I know. Getting to Good is a helpful and inspiring book that blessed me as I read it. It will bless you, too.Adam Hamilton Pastor and author of Wrestling with Doubt, Finding Faith, Abingdon, 2023 Jesus told his first followers two thousand years ago that they could experience "abundant life." Yet today, we still struggle with some of the same problems as his first followers and some problems they didn't have to face. Getting to Good explores seven common struggles of contemporary life. Through scripture, contemporary examples, and ...

In this book, you'll hear stories of how ads are created into campaigns and where advertising is found within marketing. Find out how local businesses can use the rules of major marketing to not just survive...but thrive. It's for people just like you slugging it out from your kitchen table ready to do big things. Campaign-O-Matic! demonstrates how to: find out what is going on in your market, and what your position is; dig for that single acorn in your business from which all of your messaging blooms; and more!

Discover the “big picture” overview of a reputable digital info product business. Learn how to get paid behind the scenes by busy entrepreneurs who are trained to pay you for task completion.

In "Affiliate Marketing Business: Step-By-Step Playbook," Russell Scott breaks down the mysteries surrounding affiliate marketing and offers both novice and seasoned marketers a thorough how-to manual. This audiobook provides listeners with a plethora of useful insights and strategic guidance, enabling them to thrive in the ever-changing world of online affiliate marketing. Scott starts off by setting out a strong foundation by elucidating the essential ideas and concepts of affiliate marketing in an understandable manner.

Most business owners are great at delivering the product or service they sell. In fact, most are experts at what they do. The biggest problem that most business owners have is dealing with (and suffering from) the ups and downs of business and income, because they don’t have new client generating campaigns in place every week. This timeless audiobook includes over 52 no-cost new client generating campaigns that create leads, referrals, or new clients every day. When you become the trusted, go-to expert, prospects seek you out.

Are you discouraged because your small business is not performing as you had envisioned? Are you stuck and confused about how to turn things around? This audiobook will help you identify where the holes are in your business and show you EXACTLY how to fix them. You'll learn from owners just like you who are seeing real success, growing their companies and living their dream. Think back to when you were so excited about starting your own business. Don't continue spinning your wheels with little to no progress. Your answers are right here and can be surprisingly easy to implement.