Marketing Small

Would your business be better off if you had more time to get stuff done? In this book, I'm going to share with you four key concepts you must understand and apply if you ever want to break free of your business. If you're like many business owners, you probably feel like you put in a lot of time working without a spectacular payoff. In this book, I'm going to show you a system that takes your frustration, long hours, and substandard pay and trades it all for freedom, comfortable hours, and higher pay for you. Then, you can take that long-overdue vacation. Sound good?

Part narrative, part business book, Architect and Entrepreneur is filled with contemporary, relevant, fresh tips and advice from a seasoned professional architect building a new business. The guide advocates novel strategies and tools that merge entrepreneurship with the practices of architecture and interior design.

Are you feeling bogged down with the day-to-day activities in your business? Businesses fail and become miserable enterprises when business owners start losing clarity, focus and direction - when the business owner gets bogged down with the day-to-day activities - and working ON the business instead of IN the business becomes a ‘should’ instead of a MUST. Like a too-cluttered closet, the business can become overwhelming - presenting multiple options but none that leap out as a clear choice. What typically happens at that point is either the business owner sits on the fence and takes no ...

A summary and translation of the popular book "Scientific Advertising" by Claude Hopkins, published in 1928. Coming from a different era and before the digital age, Hopkins used words, which may be unfamiliar or have slightly different meaning than commonly used today. Hopkins "Scientific Advertising " (public domain) was and still is a recommend read by many advertising geniuses than any other advertisement book.

What if artificial intelligence isn’t just shaping the future—but rewiring your mind right now? In Domesticated Minds, Obadiah Switzer delivers a clear and unsettling exploration of how modern AI systems—particularly emotionally optimized, language-generating models—are quietly transforming human cognition, language, and thought. This isn’t a warning about robots taking jobs or runaway superintelligence. This is about how subtle, system-trained behaviors are becoming the new default in how we think, speak, and relate. From autocomplete to chatbots, from algorithmic feeds to ...

Stop Losing Your Best Future Customers to Competitors Who Know How to Wait Every day, potential customers research your services, visit your website, and then disappear forever because they're not ready to buy immediately. While you chase after today's hot leads, your competitors are building relationships with tomorrow's best customers through simple drip campaigns that turn "maybe someday" into "let's do business." The Hidden Cost of Focusing Only on Ready-to-Buy Prospects Most business owners waste thousands of dollars attracting prospects who express genuine interest but need more time ...

Erik Shellenberger is back with Restaurant & Bar Marketing IV: If I Could Give It Zero Stars, I Would - his latest installment in the Bar Marketing Basics series. In this no-nonsense guide, Shellenberger cuts through the BS with refreshing honesty and raw insight.

Creating Passive Income - Turn Instagram Into Your Passive Income Powerhouse Unlock the secret to effortless income with Instagram! In this step-by-step guide, you’ll learn how to transform your favorite social media platform into a reliable, passive income stream. Whether you're a complete beginner or already dabbling in the influencer world, this book reveals actionable strategies to monetize your account, build a loyal audience, and partner with brands eager to work with you. Discover proven methods for automating your efforts so you can earn while you sleep—and free up time to enjoy...

Starting a business can be an overwhelming and difficult process. From creating a business plan and budget to hiring employees and paying taxes, there are a myriad of things that need to happen on a relatively quick timeline. In Starting a Business 101, you will learn everything you need to know to start a successful business and handle any obstacle that is thrown your way during the process.

How do you find the perfect niche for your product or service? How do you market it? What are the best ways to ensure growth of your business? This is one of a series of eight short, easy to read books from the Small Business Success Collection, containing actionable insights from Dave Berkus, nationally recognized successful entrepreneur, angel investor and board member, serving over forty companies. Dave tells stories of successes and failures - of strategies that worked, and those that didn’t. He offers his insights for your business success based upon his many experiences. Reading ...

Are you an action-oriented achiever who wants a powerful, easy-to-follow roadmap to generate more sales and improve your bottom line? Sadly, most entrepreneurs and their companies are performing well below their potential. It’s not due to lack of great products or services - it’s due to poor strategy. The Marketing & Business Growth Playbook will help you attract your ideal market, optimize your lead and sales process for higher conversions, and effectively scale your business.

Todos los emprendedores y empresarios quieren ser los mejores del mercado, pero lo cierto es que para los consumidores conseguir el mejor producto no es suficiente. En cambio, quienes se distinguen de los demás competidores siempre ganan. Esta guía de marketing, como ya es costumbre en los libros de Mike Michalowicz, ofrece un método simple de tres pasos con los que podrás posicionar tu negocio, atraer prospectos y convertir las oportunidades en ventas.

About the Book Viral Blueprints for Small Business Success reveals the technical strategies behind social media marketing that actually work for small businesses. The journey begins by uncovering core secrets that set successful campaigns apart from the noise. Readers learn how to build a compelling brand presence from the ground up, even with limited resources. The book dives into creating content that not only attracts attention but also forges real connections with audiences. It demystifies each major platform, showing how to tailor efforts for maximum reach and engagement. Proven growth...

The cafe culture seems to have invaded most countries, even tea drinking countries now so there's a lot of competition for cafes just to keep their head above water in a very crowded environment. This book is about change and doing something to make a difference or just to try and keep your customer base intact. There is nothing too complicated in the book and most of the little things are easy to implement. The complications arise when what you change is significance and there is an influx of customers all at once and you are overwhelmed. The situation looks good but it's not so plan ahead...

With the enabling power of technology, turning a great idea into a successful business does not have to be merely a dream. It can be a reality. The Lemonade Stand presents a new perspective on entrepreneurship that anyone who is considering starting a business or already running one, should read. The Lemonade Stand principles are thirteen guidelines that empower anyone to welcome adversity and transform problems into innovations.

Grow Your Landscaping Business: 10 Free and Low-Cost Marketing Strategies to Boost Your Profits 50% in Six Months. Turn Your Landscaping Business Into a Thriving, Profitable Operation—Without Spending a Fortune on Advertising Are you a hardworking landscaper struggling to grow your business? Do you find yourself stuck in a cycle of unpredictable jobs, slow seasons, and not enough clients—even though you know there’s more work out there? If so, you’re not alone. Many one-person landscaping businesses struggle to attract steady customers and increase their income—not because they ...

Consumers buy products for two reasons: the rational reason and the real reason. While your customers may say they want your products because of its features and benefits, their decision to buy is based on emotions, not intellect. This newly revised edition of the best selling Hot Button Marketing shows you how to identify and push the hot buttons that will prompt consumers to purchase your product over a competitor's even if it's a parity product. Filled with tips and insights that can be applied at every stage of marketing from product development to one-to-one selling, this newly revised...

How to Get Your Credit Score Back with Proven Methods to Fix Debt in No Time You're probably feeling overwhelmed right now wondering how in the world you're going to get out of debt, never mind start repairing your credit score. It's easy to feel like giving up when you're struggling with debt and your credit score is in the dumps. It's not your fault. Maybe the economy tanked, you got sick, or maybe you just made some mistakes. But that doesn't mean you have to suffer forever. That's where this book comes in. Credit Repair Secrets was written for people just like you who are determined to ...

When a powerful corporation moves in on Dogwood Dale, they're not just after the land beneath the Goat House Market. They're after something buried deep within the town's history—a secret that could unravel the very fabric of Dogwood Dale. As the vendors fight to save their market, they become entangled in a mystery that spans generations, leading them to question everything they thought they knew about their home. Will the Goat House Market vendors prevail?

Are you ready to unlock the full potential of your business and attract more clients, customers, or patients than ever before? In this groundbreaking book, you'll discover the true power of marketing and the critical role that implementation plays in driving success. This comprehensive guide will provide you with actionable strategies and insights that will not only transform your marketing efforts but also help you hold yourself accountable to ensure effective execution. Enhance your marketing strategy with proven tactics Boost your business growth and reach a wider audience Establish a ...