Marketing Small

Your brand is the stories people share about you when you're not in the room, and it's these brand stories that determine if people buy from you, employ you, work for you, or invest in you. When the stakes are that high, wouldn't you want to take control of it? In Magnetic Stories, business storytelling expert Gabrielle Dolan reveals how you, too, can create and share stories that stick.

Does this sound like you… “I've tried YouTube videos, I’m on Facebook, I’ve done Twitter, I've sent out postcards, everything. Nothing’s working!” If it resonates with you in any way, then please read on… The reason why that quote may sound familiar is because… … small businesses are doing it all backwards. It’s time to invigorate your business with a ton of NEW customers, clients, or patients… …who will fall all over themselves to dump money at your feet. Sounds great, right? In this book... ... you will hear stories about common folk—small business owners—who ...

"We live in a time when people need to learn a skill or piece of knowledge and take action. However, because of information overload, people are taking in so much content and forgetting or hiding behind it instead of making things happen." In Atomic Content Revolution, J.R. Heimbigner introduces the power of atomic content—concise, impactful messages that cut through the noise. In this book, you'll learn: Why Atomic Content? Understand the importance of short, potent content in an age of information overload. Types of Atomic Content Discover ten formats that engage and inspire, from ...

Are you ready to embark on a transformative journey into the world of theatre production? The stage is set for you to tap into your creative spirit and drive like never before. Introducing "PRODUCING MADE SIMPLE," a comprehensive guide tailor-made for aspiring producers, writers, actors, and seasoned professionals alike. Dive into a treasure trove of essential methods that empower you to efficiently produce captivating small to medium-sized stage productions. This is your opportunity to breathe life into the artist community and invigorate the theatre scene. Discover professional producing ...

Target Funding is a strategic guide to funding opportunities aimed at specific types of businesses and business owners. You'll learn about all the options available to you - including conventional, alternative, and diversity funding - and how to access them based on your needs and your demographic, industry, location, and other variables.

This book shows you how to find and research penny stocks that have proven records of performance, are profitable, and have potential for future growth. An actual penny stock portfolio is presented with an average overall growth of 24% in less than one year.

A step-by-step customer acquisition guide that will teach you to grow your B2B startup from 0 to 1,000+ customers by discussing when to wing it and when to start building processes, what roles to hire for at which point and which metrics to monitor, finding the right customer acquisition channels for the current stage of your business, and much more!

Are you needing more clients, but you’re failing to complete your marketing each week? Does standard selling turn you off, and you want to do something better? Here’s the good news: "Relax, You Don’t Have to Sell" introduces you to both The Process of Enrolling and Authentic Marketing. Rather than selling, you will learn the process of Enrolling. Develop Extreme Confidence in your communications and outreach activities. Use the essence of Enrolling which is “Don’t sell—Help.” Employ Supportive Listening so people resonate with what you offer. Develop actionable strategies and ...

Introducing the ultimate guide to small acre ranching - a must-have eBook that's sure to take your farming game to the next level. Whether you're a seasoned rancher or a beginner looking to get your feet wet in the world of livestock farming, this comprehensive guide has got you covered.From understanding the requirements of small acre ranching to picking the right livestock for your farm, this eBook delves deep into every aspect of small acre ranching. You'll discover the best feed practices for optimal animal health, how to maintain a healthy herd, and everything you need to know about ...

If you Google "how to write nonfiction" you'll get a bunch of useless listicles and very few hard and fast rules to writing a great book. That's often because great books are stylistic and personal: they have a strong narrative voice and compelling stories. But if you don't already have a big platform, shooting for a smash hit can be perplexing and demotivating... as you wade through the mire of what you want to say and wrestle with ideas. Many brilliant leaders or visionaries struggle to finish their nonfiction book, memoir or even a simple "how-to" or "self-help" project because they have...

In this book, Professor Andy and his team teach listeners how to effectively promote their brands on social media, retain customers, create promotional content, and market their products. Their focus is on businesses that provide high-quality products and excellent customer service by brands such as Staples, Apple Stores, Target Stores, Office Depot, Google, and more.

Offering five essential principles that crack the code on marketing successfully in today's ecosystem, Momentum: How to Propel Your Marketing and Transform Your Brand in the Digital Age will help you not only regain your sanity, but learn how to spot opportunities to grow your organization and brand in the midst of marketplace chaos.

Hype Yourself is an invaluable toolkit for getting you and your business featured in the media: newspapers, magazines, radio and TV. Crammed full of insider advice, from the building blocks of your PR strategy to the execution of creative campaigns, it includes expert tips from journalists and industry specialists and is supported by a stack of online resources. Lucy Werner has over 15 years of publicity experience, including running her own specialist consultancy focused on startups and entrepreneurs.

Confused about why your small business is struggling? What if you could simply dial 911 for your small business problems? Good news: My book, Small Business 911, is here to help—a directory of quick, practical advice at your fingertips on common small business problems.

How many times have you thought “I should write a book”? 80% of people say that they would like to write a book, but very few actually do. Writing a book is the ultimate way to establish your business expertise and get yourself recognized as the industry expert and thought leader. It can also lead to getting booked in the media, for speaking engagements and bring in a higher quality clientele. In this book Sandi shares easy steps to get past the overwhelm and make your book a reality, and she interviews other authors on how they wrote their first book and what impact that book had on ...

If you’d like not just to be able to sell but to fall in love with sales, this book is for you. Live It, Love It, Sell It is for anyone interested in doing sales in a human, non-sleazy, non-pushy way, whether you’re male or female, working for yourself or working for an organization. Dragons’ Den winner Jules White brings you the benefit of her experience and knowledge gained from over 30 years of selling to debunk myths about sales being all about formulas or pushiness and explains how everyone has the power to sell using their natural ability.

Based on the success story of a small Seattle coffee shop, this little book is a tasty brew of sound principles and instructive anecdotes. As the coffee shop owner looks for ways to retain his customer base, a consultant helps him focus on what really matters. Authors Yerkes and Decker, renowned for their consulting and business savvy, have done their homework and turned Beans into "a business fable taken from real life".

When kindness becomes your primary goal, everything changes: how you look at life, what you get from it, and how others interact with and relate to you. The Profit of Kindness will help you master the art of building trusting, long-lasting relationships through open, nonadversarial interchanges that result in mutually beneficial outcomes.

In this will-they-or-won’t-they insta-love romance, you’ll be taken on a wild journey as these two strong personalities are drawn to one another. Tattoo artist and former playboy, Tommy, knows exactly what he wants out of life. And when he meets the new owner of the local bakery, June, he knows he wants her. But things don’t always go according to plan.

Get Your Successful Food Truck Business up and Running in No Time with This Step-By-Step Guide Are you looking to start a food truck business but don’t know where to start? It's no secret that starting and running your own food truck can be incredibly profitable and fulfilling --but it's also hard work. There are so many things to think about, from the initial planning stages to marketing your food truck and everything in between. There are a lot of moving parts when it comes to starting and running a food truck business. It can be hard to know what steps to take, what resources to use, ...