Market Economics

Learn how to use Etsy and Facebook advertising to market your business products and services.

Shopping for a car? Here’s the 50 most likely situations you’ll encounter and how to handle them! There’s no fluff in these well-crafted, easy-to-consume 50 nuggets of knowledge you will need as part of your car-purchasing project. Take the advice of a car sales professional with more than a decade in the car business.

Thinking of getting your feet wet in the stock market, but don't know where to begin? Or maybe you've already taken the plunge but would like to know more about the stock investments you've made. Getting Started in Stocks explains everything you need to know.

War in Ukraine, a global hunger crisis, the West's cost of living crisis—the eruptions of 2022 were all too predictable. In Price Wars, Rupert Russell lays out just how these crises are connected and how many such events plunged the 2010s into a decade of turmoil.

S'observant au quotidien dans divers domaines, cette loi énoncée par Vilfredo Pareto est avant tout un constat qui permet de comprendre que quoi que vous décidiez de gérer ou d'entreprendre, il existera toujours un rapport 80/20, révélant que 20 % des causes engendrent 80 % des effets. Agissez donc en conséquence et placez ces 20 % au centre de votre réflexion stratégique !

When Markets Collide is a timely alert to the fundamental changes taking place in today's global economic and financial systems - and a call to action for investors who may fall victim to misinterpreting important signals. One of today's most respected names in finance, Mohamed El-Erian, puts recent events in their proper context, giving you the tools that can help you interpret the markets, benefit from global economic change, and navigate the risks.

This book defends timeless conservative ideas in a modern way. It challenges popular liberal beliefs in education, such as the importance of preschool and small class sizes. It delves into the philosophy of science, showing why scientific conclusions aren't always final, and explains how shady techniques like p-hacking have led to a replication crisis. It argues that "Woke" culture is just postmodern philosophy with a new label and includes a critique of postmodernism. The book also explores how Jean-Jacques Rousseau's idea of being "forced to be free" still influences leftist thought today...

The news is full of accounts of the rise and fall of economies around the world, but you may not know how these changes can affect your life. 101 Things Everyone Needs to Know about the Global Economy takes the basics of global economics and breaks them into 10 straightforward chapters. From the organizations involved and trade imbalances to global risk and foreign investment, Dr. Michael Taillard describes the world markets in terms that you can recognize. You'll also learn how these matters affect the United States and your own financial future.

In this essential and timely book, behavioral scientists Sanders and Hume demonstrate the astonishing reach of our social networks, and why we need to reclaim their power to effect positive change in our professional and private lives. The rise of social media has sent our social instincts into overdrive, and the impact of our networks has never been greater. But what if we could reclaim the positive power that influences our decisions, to behave better and be happier?

二〇一七年ノーベル経済学賞受賞！　これまでの経済学が想定してきた人間像は、すべて嘘なのでは？　

旧態依然の経済学界に渦巻く非難をはねのけ、認知バイアスに関する研究成果を着実に積み上げていった著者は、それらの知見を逆用し人々をより合理的な行動へと導く画期的手法「ナッジ」を提唱する。

Unser Handeln als Konsumenten, Produzenten und Investoren zerstört die natürliche und soziale Umwelt. Ohne es zu merken, töten wir Menschen. Der Ökonom Jakob Thomä legt den Finger in die Wunde: Wie ein Detektiv sammelt er Indizien, besichtigt Tatorte und ermittelt Verdächtige. Seine harte Beweisaufnahme führt ihn zu neuen Antworten auf die Frage, wie die Menschheit zukunftsfähig wird. "Der Kill-Score" erzählt mit einem radikalen Realismus die Geschichte von den tödlichen Folgen unseres Handelns.

The Economists’ Hour by Binyamin Appelbaum is the biography of a revolution: the story of how economists who believed in the power and the glory of free markets transformed the business of government, the conduct of business and, as a result, the patterns of everyday life. In the four decades between 1969 and 2008, these economists played a leading role in reshaping taxation and public spending and clearing the way for globalization.

Meet the 2023 Nobel Laureates! “NOBEL LAUREATES 2023: The Winners and Their Contributions Simply Explained” provides a straightforward look at the individuals who were honored with the Nobel Prize in 2023. Their contributiosn are detailed in a clear and engaging manner. This book takes you through the diverse fields of Physics, Chemistry, Medicine, Literature, Peace, and Economic Sciences, showcasing how the winner(s) in each category made strides in their respective domains. From advancing mRNA vaccines to understanding gender disparities in the labor market, this year’s winners did ...

Do you want to learn the best strategies to easily invest in stocks, forex, swing, options, and day trading? Investing in the stock markets is fun and relatively simple. However, one thing about wealth creation is that it does not matter how much money you earn, but how much you save each month. Therefore, avoid wastage spending on things that you do not need as much as possible. Use your discretionary spending on buying more stocks or investing back into your investment accounts. Finally, you will learn how to diversify your portfolio.

You may not think Google does much marketing. Indeed, it doesn't do a lot of what has traditionally been viewed as marketing. But in today's digital world, marketing has taken new shape - and Google is at the cutting edge. In Everything I Know About Marketing I Learned from Google, digital marketing expert Aaron Goldman offers 20 powerful lessons straight from Google's playbook. Taking you deep into the inner workings of the Googleplex, Goldman provides the knowledge and tools you need to build and grow your brand.

Le premier livre sur le "Marketing Vidéo", tendance majeure du marketing. La vidéo est en train de devenir le format incontournable pour faire parler d'une marque ou d'une entreprise. Une étude Cisco estime que la vidéo représentera 82 % du trafic global d'Internet d'ici 2020, contre 70 % en 2015. Quant aux dépenses en publicité vidéo sur Internet, elles devraient passer de 9,90 milliards de dollars en 2016 à 28,08 milliards de dollars en 2020. Mais, concrètement, comment réaliser une vidéo de qualité à moindres coûts, et le plus simplement possible ?

Authoritative guidance for navigating inevitable financial market regulation. The reform of this country's financial regulation will be one of the most significant legislative programs in a generation. When Free Markets Fail: Saving the Market When It Can't Save Itself outlines everything you need to know to stay abreast of these changes.

Companies market to a younger audience because they believe that’s where the money and the excitement are. But are they wrong? Perhaps very wrong? This is only one of the counterintuitive arguments that Darrell Bricker, CEO of Ipsos Public Affairs, a world leader in opinion polling, tackles in his groundbreaking new book, Next. Not since Boom, Bust & Echo has a Canadian expert in what Canadians will want and need distilled the growing trends based on real and extensive demographic data and dared to forecast what will come next.

In Childhood Under Siege, Joel Bakan reveals the callous and widespread exploitation of children by profit-seeking corporations and society's failure to protect them. The creator of the award-winning film and internationally best-selling book The Corporation, Bakan shows how corporations pump billions of dollars into rendering parents and governments powerless to shield children from a relentless commercial assault designed solely to exploit their unique needs and vulnerabilities.