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In the age of email and instant communication, great sales copy is indispensable to closing a deal. But too many sales letters end up in the junk file or the wastebasket. In this new edition of his top-selling work, author Dan Kennedy explains why some sales letters work and most don't. And he shows how to write copy that any business can use.

This is the one guide that anyone who writes - whether student, business person, or professional writer - should keep with them whenever they begin to write. Filled with professional tips and a wealth of instructive examples and prompts, this valuable, easy-to-use audio handbook can help solve any and all writing problems.

Transform Your Downtime into Mastery. In the rhythm of daily life—amidst the hum of your commute, the cadence of your workout, or the gentle whirl of household chores—lies an opportunity to elevate your academic writing. Introducing this APA Publication Manual 7th Edition by the Davidson’s, an audiobook meticulously designed to integrate seamlessly into your busy schedule, turning every moment into a step toward scholarly excellence.

In Help! My Kid Hates Writing, Julie Bogart shares the secrets to breakthroughs in writing that have made her award-winning Brave Writer program a smash hit among homeschoolers and beyond. From unlocking the joys of freewriting to overcoming fear of the red pen, it blends useful advice and hands-on exercises with in-depth explanations of the underlying philosophy—and throws in more than a few pep talks for parents along the way.

This book shows you step-by-step how you can make it happen. It also shows you the simple steps to make your book a bestseller without spending a dime on ads....

There's a mantra real writers know but wannabe writers don’t. And the secret phrase is this: "Nobody wants to read your shit." Recognizing this painful truth is the first step in the writer's transformation from amateur to professional.

Drawing from her twenty years of teaching experience and her bestselling Substack newsletter, For Dear Life, Maggie Smith breaks down creativity into ten essential elements: attention, wonder, vision, play, surprise, vulnerability, restlessness, tenacity, connection, and hope. Each element is explored through short, inspiring, and craft-focused essays, followed by generative writing prompts. Dear Writer provides tools that artists of all experience levels can apply to their own creative practices and carry with them into all genres and all areas of life.

For 50 years, Freeman Tilden's Interpreting Our Heritage has been an indispensable sourcebook for those who are responsible for developing and delivering interpretive programs. This expanded and revised anniversary edition includes not only Tilden's classic work but also five additional essays by Tilden on the art and craft of interpretation, a new foreword by former National Park Service director Russell Dickenson, and an introduction by R. Bruce Craig that puts Tilden's writings into perspective for present and future generations.

Unlock the Terror of Faith and Fate Journey into the shadowed realms of belief, where divine miracles turn to dark horrors, and the faithful face their deepest fears. 500 Horror Writing Prompts: Unholy Encounters challenges writers to confront the dark mysteries woven into religions, prophecies, and rituals from around the world. Through seven unsettling sections, this guide takes you from haunted relics to apocalyptic visions, immersing you in stories of divine wrath, forbidden knowledge, and humanity’s darkest reckonings. This guide features: Demons & Possessions: Descend into the ...

Journaling for Beginners - Learn How and What to Write in Your New Journal! Wouldn't You LOVE to write a journal? Now you can! This eBook reveals how to get started writing a journal so you can see better results in goal-setting and other interests in your life. These techniques are great for people who love writing things down but are not quite sure where to begin. Announcing: The Power of Journaling: Learn How to Write a Journal and Discover Journaling Ideas for Goals or for Joy Journaling affects the mind as well as the body in a positive way. So, gather your thoughts -- then write them ...

This book, as the title suggests, includes a list of Phrasal Verbs (including question sets for practice), and over 372 selected idioms with sentences, as well as the conjugation of Prepositions with Verbs, Nouns, Adjectives, and Participles. I believe these resources will be helpful for students in improving their speaking, writing, and performance in competitive exams, where these sections are crucial for scoring marks, especially since English is often a second language in many countries.

Nervous? Nervous that coworkers get more done in less time, while your boss gives you that “I have to downsize somebody, who is the least productive?” stare? Nervous that AI is taking jobs, and your career is in trouble? You have to do something, but what? Nervous that you have to make more money? How do you plan to make that happen?🔎 There IS a SolutionYou get up to speed and learn artificial intelligence. AI for Beginners: Learn Artificial Intelligence Now and Stay Ahead of the Curve shows how to build effective prompts, detect deepfakes, create music, understand dynamic pricing ...

It's not easy for an entrepreneur to get a bank loan, find investors, and make it to the top of your industry. Many business owners find themselves overwhelmed in their business planning process, or even worse, they outsource the planning to an unqualified professional.

As Random House’s copy chief, Dreyer has upheld the standards of the legendary publisher for more than two decades. He is beloved by authors and editors alike - not to mention his followers on social media - for deconstructing the English language with playful erudition. Now, he distills everything he has learned from the myriad books he has copyedited and overseen into a useful guide not just for writers but for everyone who wants to put their best prose foot forward.

Charlotte Wood’s The Writer's Room is essential for writers at all stages of their careers, and also pure pleasure for booklovers everywhere. Charlotte's interviews with a wide variety of well-known writers, range in topic from the subject matter of the writers' work to intricate - and intimate - revelations about the ways in which they work. Frank about the failures and successes, the struggles and triumphs of the writing life, this is a must for writers.

Draft No. 4 is an elucidation of the writer's craft by a master practitioner. In a series of playful but expertly wrought essays, John McPhee shares insights he's gathered over his career and refined during his long-running course at Princeton University, where he has launched some of the most esteemed writers of several generations. McPhee offers a definitive guide to the crucial decisions regarding structure, diction, and tone that shape nonfiction pieces and presents extracts from some of his best-loved work, subjecting them to wry scrutiny.

This is a super-short read (takes only 10 minutes to finish) and explains the single most important rule you should follow when writing a nonfiction book. Forget the testimonials. Forget the sales. Forget the money and the reviews. Forget the cover design. There is one—and only one—thing that matters about your book.

Most organizations struggle to grow. The most common issues that sales teams cite are 1) not enough leads and 2) conversion rate is too low. Cold Email Manifesto fixes both of these by giving you access to a predictable system for finding leads, messaging them, selling to them and growing your sales team.

Readability, aesthetics, and argumentation are intertwined. Ryan McCarl shows how litigation documents that are easier and more pleasant to read are more likely to persuade judges and other busy readers. The book also discusses parts of legal writing that many guides overlook, including sentence mechanics, writing technology, and typography.

Learn how to transform your passion for writing into a career. New York Times best-selling author Jennifer Probst reveals her pathway to success, from struggling as a new writer to signing a seven-figure deal. Write Naked intermingles personal essays on craft with down-to-earth advice on writing romance in the digital age.