Learn Business English

Writing copy that sells without seeming "salesy" can be tough, but is an essential business skill. How to Write Copy That Sells is a step-by-step guide to writing fast, easy-to-read, effective copy. It's for everyone who needs to write copy that brings in cash - including copywriters, freelancers, and entrepreneurs. In this audiobook, you'll find copywriting techniques for email marketing, web sites, social media, sales pages, ads, and direct mail.

Harvard Professor Amy Edmondson has spent four decades arguing that productive failure hold the key to lasting success. The world's leading expert on psychological safety, her research has shown that the most successful environments are those in which we can fail effectively - without our mistakes being held against us. Now, Edmondson offers a revolutionary framework to get these failures right. She outlines the three archetypes of failure - simple, complex, and intelligent - before revealing how to minimise the consequences of the bad failures and maximise the potential of the good.

In the 1960s, IBM CEO Tom Watson called an executive into his office after his venture lost $10 million. The man assumed he was being fired. Watson told him, "Fired? Hell, I spent $10 million educating you. I just want to be sure you learned the right lessons." In Billion Dollar Lessons, Paul Carroll and Chunka Mui draw on research into more than 750 business failures to reveal the misguided tactics that mire companies over and over.

Step into a world where technology speaks for itself with Artificially Intelligent: The AI-Powered Podcast Transcripts. This captivating collection offers you an exclusive look into the cutting-edge conversations generated entirely by artificial intelligence. Each transcript captures thought-provoking dialogues on emerging tech trends, the ethical dilemmas of our digital age, and bold predictions for the future—all delivered with a unique blend of wit, insight, and futuristic charm. Whether you're a tech enthusiast, a curious thinker, or simply eager to explore the interplay between human...

Have you ever wondered how to get into another person's mind? Is it possible to control the minds of others like in fantasy movies and comics? Would you like to be able to persuade the minds of others? It is possible that someone has asked this question at some point in their life and has given up on it. The truth is that it does not matter how impossible this is but if it is possible to get into the minds of other people. At any time, people allow us to see the actions they perform, and it is here that we can detect their behavior patterns and thus enter their minds.

In this speech training manual, we teach you how to produce all British English sounds. Each chapter in the book covers one sound. First, we explain how to place your tongue, lips, and jaw for the target sound. Then you repeat the sound in words, phrases, sentences, proverbs, famous quotations, verses, and tongue twisters. In addition, you drill contraction exercises, words with silent letters, and French expressions used in business in the English-speaking world. This is the most complete and comprehensive resource for business speech training.

Learn everything you need to know to ace the new PMP Exam. The Perfect PMP Exam Prep Flashcards are aligned with the NEW PMP exam and the PMBOK Guide, 7th Edition. Master the 714 Most Important Agile, Waterfall, and Hybrid PMP concepts you must know to ace the exam. Every concept is explained in a simple way so you can stop memorizing and actually learn!

Whether you are a writer, creator, entrepreneur, executive, public speaker, investor, or industry thought leader, Snow Leopard is your guide for becoming known for a niche you own.

In The Art of Self-Leadership: Discover the Power Within You and Learn to Lead Yourself, celebrated workplace culture and employee engagement expert Heather R. Younger delivers an exciting and practical discussion of how to develop an entirely new mindset around personal advocacy and self-leadership. You'll learn how to take control of the workplace experience and set expectations up front about relationships.

STEPS to Safety Culture Excellence is based on the authors' firsthand experience working with international organizations in every major industry that have successfully developed and implemented ongoing cultures of safety excellence. Whether your organization is a small regional firm or a large multinational corporation, you'll find that the STEPS process enables you to instill Safety Culture Excellence within your organization.

Here is a practical, useful, and easily understood exploration of the dynamic of choice and how the choices we make affect our everyday lives, for better or worse. Learning the relationship between the choices we make and the experiences we encounter is central to freeing ourselves from the illusion that we are victims of our circumstances. The Mind of the Soul: Responsible Choice is essential for all of us who wish to take charge of our lives.

Financial officers, auditors, police officers, and other detectives all rely on forensic accountants. You may wonder what type of person becomes a forensic accountant. This audiobook will detail not only what it takes to be one but also how to be good at it. Learn about the different types of fraud, how to detect fraud, how to review financial statements and inventories through the eyes of a detective, and more.

Volume I of the How to Become an e-Learning Freelancer series, “Launching Your Freelance e-Learning Career,” is an easy-to-use, practical guide to getting your freelance e-Learning career off the ground. It covers the basics of starting as a freelancer, from making the decision to go solo all the way through setting up your business’s tax structure. Consider this book your guide to establishing the fundamentals of your freelance e-Learning life, and then move on to Volumes II and III to take your career even further!

What are we afraid of and what can we do about it? Fear -of change, of intimacy, of loss, of the unknown -has become a corrosive influence in modern life, eroding our ability to think clearly. Exploited for power by politicians and for money by the media, it has become embedded in the way we think about our lives. Overcoming our fear, says Gordon Livingston, is the most difficult struggle we face. Here, he presents us with thirty truths that tell us what we need to do to develop personal virtues in the face of our fears.

From the first tickle of curiosity to an unexpected shift in how we perceive the world, there isn’t a person who hasn’t experienced wonder, and yet the why and how of this profoundly beneficial emotion is only just beginning to be scientifically examined. This inspiring book from thought leader Monica Parker explores the power of wonder to transform the way we learn, develop new ideas, drive social change, and ultimately become better humans.

This is the first reference book on intelligent automation (IA). Also called hyperautomation, it is one of the most recent trends in the field of artificial intelligence. IA is a cutting-edge combination of methods and technologies involving people, organizations, machine learning, low-code platforms, robotic process automation (RPA), and more. This book is for everyone - whether you are an experienced practitioner, new to the topic, or simply interested in what the future holds for enterprises, work, life, and society as a whole.

This original, innovative program of self-therapy enables you to tap into your deepest level of wisdom, the “gut-level” knowledge that already exists within your body. By accessing this subliminal body-mind awareness (or “felt sense”) that lies beyond thoughts and feelings, you can get to the root of the conflicts within you, gain a fuller comprehension of your unresolved problems, and solve them.

Have you always had an interest in the stock market and trading options, but found them too overwhelming to learn about ? If so, then this guide is for you! Investing in the stock market is one of the best ways to create long term wealth for you and your family!

Before he inspired the world with Hamilton and was catapulted to international fame, Lin-Manuel Miranda was inspiring his Twitter followers with words of encouragement at the beginning and end of each day. He wrote these original sayings, aphorisms, and poetry for himself as much as for others. But as Miranda’s audience grew, these messages took on a life on their own. Now Miranda has gathered the best of his daily greetings into a collection. Full of comfort and motivation, Gmorning, Gnight! is a touchstone for anyone who needs a quick lift.

Have you been hearing all the buzz about RON and you are ready to get started in the industry? Already a notary but have no idea how to get started in RON? Or maybe you are a RON and you do not know how to make your RON business profitable, then this audiobook is for you! Learn how to build a successful remote online business today!