History Computer Technology

Bold is a radical, how-to guide for using exponential technologies, moonshot thinking, and crowd-powered tools to create extraordinary wealth while also positively impacting the lives of billions.

In 2015 Manoush Zomorodi, host of WNYC's popular podcast and radio show Note to Self, led tens of thousands of listeners through an experiment to help them unplug from their devices, get bored, jump-start their creativity, and change their lives. Bored and Brilliant builds on that experiment to show us how to rethink our gadget use to live better and smarter in this new digital ecosystem. In this fascinating new audiobook, Manoush explains the connection between boredom and original thinking.

We are often told that hard work is the key to success. But success isn’t about hard work - it’s about shortcuts. Shortcuts allow us to solve one problem quickly so that we can tackle an even bigger one. They make us capable of doing great things. And according to Marcus du Sautoy, math is the very art of the shortcut. Thinking Better is a celebration of how math lets us do more with less.

In a world of self-driving cars and big data, smart algorithms and Siri, we know that artificial intelligence is getting smarter every day. Though all these nifty devices and programs might make our lives easier, they're also well on their way to making "good" jobs obsolete. A computer winning Jeopardy might seem like a trivial, if impressive, feat, but the same technology is making paralegals redundant as it undertakes electronic discovery, and is soon to do the same for radiologists.

When scholars write the history of the world twenty years from now, what will they say was the most crucial development in the first few years of the twenty-first century? The attacks on the World Trade Center on 9/11 and the Iraq war? Or the convergence of technology and events that allowed India, China, and so many other countries to become part of the global supply chain for services and manufacturing, creating an explosion of wealth in the middle classes of the world's two biggest nations?

As Nazi Germany launched its campaign of racial terror and pushed the world toward war, three misfits banded together to challenge Hitler’s dominance at the apex of motorsport: the Grand Prix. Their quest for redemption culminated in a remarkable race that is still talked about in racing circles to this day - but which, soon after it ended, Hitler attempted to completely erase from history.

La biografía definitiva de Steve Jobs, el fundador de Apple, escrita con su colaboración.Tras más de cuarenta entrevistas con Steve Jobs y con un centenar de personas de su entorno, familiares, amigos, adversarios y colegas, esta es la biografía definitiva de uno de los iconos indiscutibles de nuestro tiempo, del genio cuya creatividad, energía y perfeccionismo revolucionaron seis industrias: informática, películas de animación, música, teléfonos, tabletas y edición digital.

Many of us learn about the major inventions that shape our world. But we too often overlook the objects we use every day. In The Story Behind, Emily Prokop, creator of the Webby Award nominated podcast, explores the who, how, and huh? of everything from Band-Aids to bubble gum; hypnosis to Hula Hoops; and lullabies to lead pipes. Along the way, she demonstrates how the major events of history - from wars, plagues and revolutions to historic achievements and discoveries - have influenced some of the world’s most pervasive inventions.

Ambassadors from Earth relates the story of the first unmanned space probes and planetary explorers - from the Sputnik and Explorer satellites launched in the late 1950's to the thrilling interstellar Voyager missions of the '70's - that yielded some of the most celebrated successes and spectacular failures of the space age. Jay Gallentine delivers a quirky and unforgettable look at the lives and legacy of the Americans and Soviets who conceived, built, and guided those unmanned missions to the planets and beyond.

The Great Digital Convergence of all media types into one universal digital medium occurred, with little fanfare, at the recent turn of the millennium. The bit became the universal medium, and the pixel conquered the world. Henceforward, nearly every picture in the world would be composed of pixels. In A Biography of the Pixel, Pixar cofounder Alvy Ray Smith argues that the pixel is the organizing principle of most modern media, and he presents a few simple but profound ideas that unify the dazzling varieties of digital image making.

Amazon, Apple, Facebook, and Google are the four most influential companies on the planet. Just about everyone thinks they know how they got there. Just about everyone is wrong. For all that's been written about the Four over the last two decades, no one has captured their power and staggering success as insightfully as Scott Galloway. Instead of buying the myths these companies broadcast, Galloway asks fundamental questions.

Homesteading Space is more than a story of technological and scientific success; it is also an absorbing, sometimes humorous, often inspiring account of the determined, hardworking individuals who shepherded the program through a near-disastrous launch, a heroic rescue, an exhausting study of Comet Kohoutek, and the lab's descent into the Indian Ocean. Featuring the unpublished in-flight diary of astronaut Alan Bean, it is replete with the personal recollections and experiences of the Skylab crew and those who worked with them in training, during the mission, and the return.

Following his blockbuster biography of Steve Jobs, The Innovators is Walter Isaacson's revealing story of the people who created the computer and the Internet. It is destined to be the standard history of the digital revolution and an indispensable guide to how innovation really happens. What were the talents that allowed certain inventors and entrepreneurs to turn their visionary ideas into disruptive realities? What led to their creative leaps? Why did some succeed and others fail?

Though created by humans, our technologies, markets, and institutions often contain an antihuman agenda. Douglas Rushkoff, digital theorist and host of the NPR-One podcast Team Human, reveals the dynamics of this antihuman machinery and invites us to remake these aspects of society in ways that foster our humanity. In 100 aphoristic statements, his manifesto exposes how forces for human connection have turned into ones of isolation and repression.

Many people today are so dazzled by the long-term potential for artificial intelligence that they overlook the much clearer and more immediate potential for a new form of "collective intelligence": the intelligence of groups of people and computers working together. In Superminds, Thomas Malone explains what we need to do to take advantage of this potential. Groundbreaking and utterly fascinating, Superminds will change the way you work - both with others and with computers - for the better.

Penguin Audio presents Life 3.0 by Max Tegmark, read by Rob Shapiro. We stand at the beginning of a new era. What was once science fiction is fast becoming reality, as AI transforms war, crime, justice, jobs and society - and even our very sense of what it means to be human. More than any other technology, AI has the potential to revolutionise our collective future - and there's nobody better situated to explore that future than Max Tegmark, an MIT professor and cofounder of the Future of Life Institute, whose work has helped mainstream research on how to keep AI beneficial.

Rising star New York Times technology reporters, Kate Conger and Ryan Mac, tell for the first time the full and shocking inside story of Elon Musk’s unprecedented hostile takeover of Twitter and the forty-four-billion-dollar deal’s seismic political, social, and financial fallout. This is the defining story of our time told with uncommon style and peerless rigor. In a world of viral ideas and emotion, who gets to control the narrative, who gets to be heard, and what does power really cost?

From acclaimed tech writer Clive Thompson comes a brilliant anthropological reckoning with the most powerful tribe in the world today, computer programmers, in a book that interrogates who they are, how they think, what qualifies as greatness in their world, and what should give us pause. They are the most quietly influential people on the planet, and Coders shines a light on their culture.

For decades, IBM shaped the way the world did business. IBM products were in every large organization, and IBM corporate culture established a management style that was imitated by companies around the globe. It was “Big Blue”—an icon. And yet over the years, IBM has gone through both failure and success. The company almost went out of business in the early 1990s, then came back strong with new business strategies and an emphasis on artificial intelligence. In this authoritative history, James Cortada tells the story of one of the most influential American companies of the last century.

For over a decade, Taylor Lorenz has been the authority on internet culture, documenting its far-reaching effects on all corners of our lives. Her reporting is serious yet entertaining and illuminates deep truths about ourselves and the lives we create online. In her debut book, Extremely Online, she reveals how online influence came to upend the world, demolishing traditional barriers and creating whole new sectors of the economy. Lorenz shows this phenomenon to be one of the most disruptive changes in modern capitalism.