Global Marketing

They say if you don’t know history, you cannot create it. It's important to appreciate the retail business and global internet trade to get a deeper perspective on how it all began. As the world gets more digital, it’s more important than ever to understand the fundamental shifts in thinking, global commerce, and human mental models to truly appreciate our evolution as humans to learn from the past and create an incredibly great future.

Revealing step-by-step, chapter-by-chapter strategies brands can implement to effectively include Persons with Disabilities (PWD) into their customer and employee base, tapping into the trillions available through PWD market, Debra Ruh delivers insights and methodologies used in her 30+ years advising and assisting the United Nations, countries, and multi-national corporations. Included are case studies, marketing ads, and impact branding applying Ruh’s 4Ps: Profit, People, Purpose, and Planet principles.

The amazing thing about trading and competing in the stock market is the sheer number of opportunities available. At any given time, there are new profitable positions that are waiting to be discovered. If you genuinely enjoy reading about new companies and current events, then it will be easier to identify opportunities as they appear. Remember that the best way to find opportunities is to research stocks and sectors that you already have a personal interest in.

"Decarbonization for Marketing Company Owners: A Guide to Sustainable Practices" by Iman Nasser is a comprehensive guide to help marketing companies adopt sustainable practices and reduce their carbon footprint. In this book, Nasser emphasizes the importance of decarbonization for marketing companies, and outlines the various strategies that can be employed to achieve this goal. The book covers the basics of decarbonization, including the definition of decarbonization, the types of carbon emissions, and why decarbonization is important for businesses. It then goes on to explore the ...

Options trading is such a unique yet valuable way of making money in the stock market. While there are some risks involved in the trade, these are normally limited, giving you a chance to make some good money from the trade. Adequate market research and knowing when to make a move will help you succeed in options trading.

Steve Minshull, a multilingual global sales consultant, shares a powerful formula on how to win complex B2B sales internationally. Part one explores how to sell the true value of your solutions to your ideal customers or clients in a clear, concise and convincing way. It also covers how to present with impact as a sales team. Part two shows how the recipe for success in one region can be the recipe for disaster in another.

Nichts hat die Grundfesten der globalen Gemeinschaft in den letzten Jahrzehnten soins Wanken gebracht wie die Corona-Pandemie. Staaten straucheln, Branchen kriseln und immer mehr und mehr Unternehmen kommen in existenzielle Schwierigkeiten.