Global Career

During the early stages of coronavirus, Amy Moudy Comeau, MBA, an award-winning and acclaimed marketing executive, began writing weekly emails to her Emory Healthcare marketing team every Friday, as a form of encouragement and support to get them through eight weeks of shelter-in-place, which turned into a three-year pandemic.

For executives leading their organizations through change and growth Mindshifting provides a powerful tool kit. The book guides you through the seven attentional shifts a leader has to make, providing a logical framework for you to move from managing one's self to leading large organizations.

A domestic strategy and only one language means lost revenue and missed opportunities. Your business could be exploding on a global level. If your business wants international growth across borders into global industries, pursuing buyers without considering their culture or by using a machine translation hurts your efforts. A solid strategy with high-quality, culturally adapted content and translations connects you to prospective buyers online and leads to completed sales.

World-renowned marketing guru and bestselling author Philip Kotler delivers a groundbreaking book unveiling the transformative marketing strategies that have propelled Asia to the forefront of the global business arena. In this insightful work, Kotler explores the dynamic competition between Asia and the global West, revealing how it has catalyzed Asia's adoption of incisive and effective marketing practices.

International author, coach, and consultant Bill Poole is concerned...concerned about the anger, apathy, and polarization that plague our communities, workplaces, and the world. It's become a world where respect gets no respect, and disrespect gets applauded and rewarded. This practical book is for the wise, capable leaders in our communities and organizations who are beyond frustrated with the unhealthy cultures and systems they can’t seem to change. If you are one of those leaders, consider this book your roadmap for transformational change.

"Blueprint for Building a Successful Brand" by Arthur Harrison is an essential guide for creators, influencers, startups, and businesses aiming to navigate the complex world of brand-building in the digital age. This book provides listeners with actionable insights into crafting a compelling brand identity, positioning themselves in a competitive market, and creating meaningful connections with their audiences.

Michael E. Goldberg, Assistant Professor of Design and Innovation at the Weatherhead School of Management at Case Western Reserve University, takes listeners on an international adventure. From Cleveland, Ohio, to transitioning economies in Europe, the Middle East, Asia, Africa, and the Americas, Goldberg tells the stories of students who took his hugely popular Beyond Silicon Valley massive open online course (MOOC). The students start businesses, mentor entrepreneurs, grow entrepreneurial advocacy organizations, and energize the start-up ecosystems in their communities.

If you believe you lack the money, people, time, or ideas to create a thriving brand, think again. In fact, you already have five powerful marketing resources you can use right now to get big-brand results at low cost or no cost at all. Step One: Shift your mindset. International branding expert Brenda Bence has created the ultimate guide to branding on a tight budget. From scratch - and with almost empty pockets - Brenda used inventive, low-cost methods to build her own international brand.

Branding Queens is a must-listen for any ambitious businessperson, especially a woman who wants to learn from the success of twenty women entrepreneurs who built iconic brands beloved by millions of customers. These self-made women defied the odds and persevered in a male-dominated business world to create enduring brand dynasties based on exceptional quality and services.

Flipping the Switch is the story of Cole and Guillaume, two guys who left their respective home countries of America and France to move to China and start a business. After a chance meeting, they saw an opportunity to disrupt the lighting market with LED technology. Leveraging their sales, marketing, product development, and manufacturing experience in both Western and Chinese markets, together they bootstrapped an innovative brand. They made every mistake under the sun but somehow failed their way to success. And now they’re teaching others to do the same.

¿Te sientes atrapado en la procrastinación? ¿Te faltan herramientas para alcanzar el éxito que sabes que mereces? "Disciplina Espartana" no es solo un libro, es un sistema probado que te transformará en una máquina de productividad y resultados excepcionales. Este libro está escrito para quienes buscan más que una simple mejora; está diseñado para quienes están listos para transformar sus vidas por completo. No importa dónde estés ahora, con este método podrás forjar una voluntad imparable, alcanzar tus metas más ambiciosas y convertirte en una persona que inspira respeto y admiración.

Are you ready to take your social media accounts to the next level for your business or personal brand? Not sure how to turn you social media audience into customers? Are you ready to build an insanely loyal following that you will keep forever? If so, keep listening.... Networking online is key when it comes to building an online business. And what’s a better place to market and advertise when people are spending more than two hours on social media?

In our increasingly interconnected world, effective communication is the formula for success in any industry. Whether you’re speaking in public, writing an email, or navigating an important negotiation, how you present yourself through language is all-important in today's global business world. In How to Communicate Effectively with Anyone, Anywhere, two New York University professors reveal a new approach to global communication across key performance areas, including effective emailing, public speaking, and negotiation.

In a series of fascinating tales, Gene Kohn explains how he helped build one of the most successful architecture firms in the world, offering inspiring lessons on business leadership and design innovation that can be applied to many fields.

Forthright and engaging, Kohn examines both award-winning achievements and missteps in his 50-year career in architecture. In the process, he shows how his firm, KPF, has helped change the buildings and cities where we live, work, learn, and play.

A examination of how a multi-billion dollar industry creates enormous wealth and endless heartache, at a time when climate change, swings in the market, and greed are impacting fishermen’s livelihoods in new and dramatic ways.

Land a lighthouse deal to catapult your startup over the chasm of early adopters and into the land of new opportunities with trillion-dollar companies. Navigate to the Lighthouse explains how to do that, using strategic business development as a competitive advantage. When you approach the chasm and look at lighthouses shining on potential trajectory-changing deals, two questions likely cross your mind: Should I invest the time and resources to pursue what seem like impossible deals? If so, what’s the path to get there—strategically and tactically? Kurt Davis has the answers.

The challenge to be a "future-fit" leader is as unrelenting as it is difficult. Leading in a Changing World is about the current and future challenges that leaders face. It explores the type of thinking, behaviour, and habits that leaders will need in order to successfully navigate the unfolding future. This completely updated and revised edition for the 2020s adds new insights gained from the work the authors have done with many leaders since they first published this book. It’s more practical, and picks up key issues that leaders are dealing with.

Communication is the foundation on which all human connection is built. According to one recent study, 86 percent of employees and executives listed poor communication skills as being the number one reason for workplace failure. Whether you need to convey your ideas well during a meeting, write a clear, concise email, or deal directly with customers, communication is key in every aspect of the workplace.

This book is about doing our best work. Sometimes distractions, personality clashes, and working with people whose working styles are different than ours, can create friction. Some colleagues have work styles that frustrate us and slow down progress. They say we spend 90,000 hours at work during our lifetime. How great would it be if most of those hours were productive, impactful and fulfilling?

In this book, you’ll discover the eight dimensions of total “wellness”. Jeremy calls them “The Wellness 8”. Wellness is more than just an absence of physical ailments. We can be physically healthy and still not be “well”. If we are emotionally, socially, or spiritually sick, we are not “well”. When people ask how we are doing, we want to be able to say, “I’m well!” - and mean it in every way. We want to be emotionally, financially, intellectually, socially, and spiritually well, in addition to being physically well.