Entertainment Business

If you've ever dreamed of being in charge of your own network, cable, or web series, then this is the book for you. The TV Showrunner's Roadmap provides you with the tools for creating, writing, and managing your own hit show. Combining his 20+ years as a working screenwriter and UCLA professor, Neil Landau expertly guides you through 21 essential insights to the creation of a successful show, and takes you behind the scenes with exclusive and enlightening interviews with showrunners from some of TV's most lauded series.

What you'll learn: Why marketing starts when the pad hits the paper! How to create engaging marketing images for FREE. How to create lyric cards and videos to promote your music. Sell your music without sounding like a salesman. Four secrets to hitting the Billboard Charts without getting signed or being a household name! How to create a marketing plan that ensures your song is successful.

In their first book Get Signed In Sync, indie artists John Clinebell and Sonnet Simmons show you how to hire professional agencies to represent your songs for licensing opportunities in ads, TV, film, video games, and other media. Both former VPs at boutique agency Catch The Moon Music, John and Sonnet give you an inside look at how sync agencies sign new talent for pitching. You'll get the practical steps you need to connect and make deals with the pros who are in the best position to land you syncs that can pay well and increase your fan base.

Before you start reaching out to labels, you have to get clear on what you want from a prospective deal. You also have to understand what partnering with a label can do for you - and what it can’t. That way, when you’re offered an opportunity you’ll be able to advance towards your dream from a truly informed place. If you’re offered a deal and what you want isn’t included - you’ll now know how to ask for it, or you’ll have the confidence to walk away. As the artist Manafest, Chris Greenwood has sold hundreds of thousands of albums and millions of singles worldwide.

It’s harder today than ever before for independent filmmakers to make money with their films. From predatory film distributors ripping them off to huckster film aggregators who prey upon them, the odds are stacked against the indie filmmaker. The old distribution model for making money with your film is broken, and there needs to be a change.

Sumner Murray Redstone, once feared as the “mad genius” of media who would dump his CEOs for mere wobbles in his companies’ stock price, had built one of the world’s greatest media empires through a series of audacious takeovers constructed to ensure that he always maintained control. Today he controls 80 percent of the voting shares of both Viacom and CBS, meaning that on a whim he could replace the entire boards of two public companies with a combined value of $40 billion.

While scores of books have been written about Elvis Presley, this is the first meticulously researched biography of Tom Parker written by someone who knew him personally. And for anyone truly interested in the performer many consider the greatest and most influential of the 20th century, it is impossible to understand how Elvis came to be such a phenomenon without examining the life and mind of Parker, the man who virtually controlled Elvis' every move.

Imagine turning your music into a lucrative income stream within months, even if you've been mystified by the complex world of music licensing for years. Do you feel overwhelmed by the idea of navigating the music licensing landscape? Are you unsure of where to begin on your journey to licensing your music for movies, TV shows, and video games? Perhaps you're feeling trapped in a cycle of uncertainty, not knowing how to protect your rights, negotiate a winning deal, or create fruitful opportunities.

“Don’t bore us, get to the chorus” is Bill Sullivan’s motto, which will come as no surprise to anyone who opens Lemon Jail. A raucous tour diary of rock ’n’ roll in the 1980s, Sullivan’s book puts us in the van with the Replacements in the early years. Barreling down the highway to the next show through quiet nights and hightailing it out of scandalized college towns, Sullivan - the young and reckless roadie - is in the middle of the joy and chaos, trying to get the band on stage and the crowd off it and knowing when to jump in and cover Alice Cooper.

Sports journalist and veteran shoe tester Brian Metzler takes runners and kicksologists deep inside the $10 billion running shoe industry with a behind-the-curtain look at what makes iconic running shoe brands tick. Kicksology follows a shoe from inspiration to store shelf to show how innovative ideas evolve into industry-wide trends and fads. Metzler tours shoe labs where scientists advance our understanding of shoes and running mechanics as well as the domestic and overseas shoe factories where the world's favorite kicks are assembled.

Have you ever been stuck? Creative freedom could be simple...It really is possible to become unstoppable. You can conquer the blank page. You can let your talents shine. You can (really) make money with your gifts. Our culture paints creative people as flaky and confused. Don’t listen to their lies. You are more than a character.

The authorized biography of the most notorious rock manager of all time, Peter Grant, best known for his work with Led Zeppelin. Often acknowledged as the "fifth member of Led Zeppelin", Grant's story has appeared in fragments across countless Zeppelin biographies, but none has explored who this brilliant and intuitive manager yet flawed and sometimes dangerous man truly was. No one has successfully captured the scope of his personality or his long-lasting impact on the music business. Acclaimed author and journalist Mark Blake seeks to rectify that.

Demi Lovato wakes up each morning and affirms her commitment to herself - to her health, her happiness, her being. Those commitments are the bedrock of her recovery and her work helping other young people dealing with the issues she lives with every single day. Demi is a platinum-selling recording artist whose latest album - DEMI - is already a smash hit.

As cofounder of KISS, America's number one gold-record award-winning group of all time, Simmons knows the thrill and seduction of power firsthand. But gold records alone don't equal power. The decisions you make once you attain a certain level of success are what separate the pretenders from the pantheon. Inspired by Niccolo Machiavelli's The Prince, Simmons offers his unique take on the dynamics of power in every realm of life, from the bedroom to the boardroom, to the world of rock, celebrity, and social media, to politics.

Become a DJ in 60 Days: And Get Paid Doing It! is the ultimate handbook for anyone interested in pursuing a career in DJing. Written by a seasoned DJ, the audiobook provides a comprehensive overview of the industry, from the basics of equipment and software to advanced mixing techniques and strategies for landing your first gig.

Derek Sivers was a professional musician before he started a music distribution company that helped 150,000 musicians sell their music to over four million people. So after years of living the problems, he was able to learn the solutions.

Inside one of the world's most dangerous jobs with the star of History's top-rated reality show, Ice Road Truckers. The highest-rated reality show ever to hit the History channel, Ice Road Truckers follows the heart-pounding adventures of the tough-as-nails truckers who risk peril every day to deliver goods and supplies in Alaska and across Canada's frozen north. Alex Debogorski here shares tales of his adventures - and misadventures.

This book will guide you in starting your own photography business; it's truly an advantage if you are a photographer by profession, but if not, it doesn't mean that you could not open your own business. I can help you get the ball rolling.

Entrepreneur, media mogul, celebrity and the ultimate sports fan... Mark Cuban is one of the most colorful and controversial billionaires of our time. A self-made man who has inspired millions to follow their own dreams. Mark Cuban: The Maverick Billionaire is the first in the Modern Moguls series of biographical profiles, spotlighting the men and women who shape our modern business landscape.

If you're a student or mid-career pro looking for advice to launch and manage an entertainment career, this book is designed for you. The 37 people who tell their stories created successful careers. You can, too.