Engineering Economics

In 2006, John Doerr was moved by Al Gore’s An Inconvenient Truth and a challenge from his teenage daughter: “Dad, your generation created this problem. You better fix it.” Since then, Doerr has searched for solutions to this existential problem - as an investor, an advocate, and a philanthropist. Fifteen years later, despite breakthroughs in batteries, electric vehicles, plant-based proteins, and solar and wind power, global warming continues to get worse. Its impact is all around us: droughts, floods, wildfires, the melting of the polar ice caps.

The average American produces 102 tons of garbage across a lifetime, and $50 billion in squandered riches are rolled to the curb each year. But our bins are just the starting point for a strange, impressive, mysterious, and costly journey that may also represent the greatest untapped opportunity of the century. In Garbology, Edward Humes investigates trash - what's in it; how much we pay for it; how we manage to create so much of it; and how some families, communities, and even nations are finding a way back from waste to discover a new kind of prosperity.

In Fashionopolis, Thomas sees renewal in a host of developments, including printing 3-D clothes, clean denim processing, smart manufacturing, hyperlocalism, fabric recycling - even lab-grown materials. From small-town makers and Silicon Valley whizzes to such household names as Stella McCartney, Levi’s, and Rent the Runway, Thomas highlights the companies big and small that are leading the crusade.

Long before Margaret O'Mara became one of our most consequential historians of the American-led digital revolution, she worked in the White House of Bill Clinton and Al Gore in the earliest days of the commercial Internet. There, she saw firsthand how deeply intertwined Silicon Valley was with the federal government - and always had been - and how shallow the common understanding of the secrets of the Valley's success actually was.

In 1920, at the end of the last major pandemic, global life expectancy was just over 40 years. Today, in many parts of the world, human beings can expect to live more than 80 years. As a species, we have doubled our life expectancy in just one century. There are few measures of human progress more astonishing than this increased longevity.

In his international bestseller, Kohei Saito argues that while unfettered capitalism is often blamed for inequality and climate change, subsequent calls for “sustainable growth” and a “Green New Deal” are a dangerous compromise. Instead, Saito advocates for degrowth and deceleration, which he conceives as the slowing of economic activity through the democratic reform of labor and production. In practical terms, he argues for the following:

In a world of self-driving cars and big data, smart algorithms and Siri, we know that artificial intelligence is getting smarter every day. Though all these nifty devices and programs might make our lives easier, they're also well on their way to making "good" jobs obsolete. A computer winning Jeopardy might seem like a trivial, if impressive, feat, but the same technology is making paralegals redundant as it undertakes electronic discovery, and is soon to do the same for radiologists.

Billionaire Wilderness takes you inside the exclusive world of the ultra-wealthy, showing how today's richest people are using the natural environment to solve the existential dilemmas they face. Justin Farrell spent five years in Teton County, Wyoming, the richest county in the United States and a community where income inequality is the worst in the nation. He conducted hundreds of in-depth interviews, gaining unprecedented access to tech CEOs, Wall Street financiers, oil magnates, and other prominent figures in business and politics.

In The Genetic Lottery, Harden introduces listeners to the latest genetic science, dismantling dangerous ideas about racial superiority and challenging us to grapple with what equality really means in a world where people are born different. Weaving together personal stories with scientific evidence, Harden shows why our refusal to recognize the power of DNA perpetuates the myth of meritocracy, and argues that we must acknowledge the role of genetic luck if we are ever to create a fair society.

From mechanical looms to the combustion engine to the first computers, new technologies have always provoked panic about workers being replaced by machines. For centuries, such fears have been misplaced, and many economists maintain that they remain so today. But as Daniel Susskind demonstrates, this time really is different. Breakthroughs in artificial intelligence mean that all kinds of jobs are increasingly at risk.

By explaining the lean system for identifying and eliminating waste and introducing efficiency in every aspect of the farm operation, The Lean Farm makes the case that small-scale farming can be an attractive career option for young people who are interested in growing food for their community. Working smarter, not harder, also prevents the kind of burnout that start-up farmers often encounter in the face of long, hard, backbreaking labor. Lean principles grew out of the Japanese automotive industry, but they are now being followed by progressive farms around the world....

The economy says we must always consume more. The planet says we consume too much. Addressing this paradox head-on, acclaimed journalist J. B. MacKinnon asks, What would really happen if we simply stopped shopping? Is there a way to reduce our consumption to Earth-saving levels without triggering economic collapse? Drawing from experts in fields ranging from climate change to economics, MacKinnon investigates how living with less would change our planet, our society, and ourselves. Along the way, he reveals just how much we stand to gain.

The Web, and with it the Internet, are entering a new age. We’ve moved from the “Read-only Web,” which had little functionality for interacting with content, to the “Read-Write Web,” which offered seemingly endless collaborative opportunities, from sharing with our favorite people to shopping at our favorite brands. But the profusion of cyberattacks, data hacks, and online profiling have left many of us to view digital life as a Faustian bargain in need of a major rethink.

In Crypto Revolution, Bryce Paul and Aaron Malone walk you through the fascinating world of blockchain technology and cryptocurrencies. Part history book and part instructional guide, Crypto Revolution will show you why cryptocurrencies are globally disruptive and how they will change the way we buy, sell, and even live.

Supermarket produce sections bulging with a year-round supply of perfectly round, bright red-orange tomatoes have become all but a national birthright. But in Tomatoland, which is based on his James Beard Award-winning article, The Price of Tomatoes, investigative food journalist Barry Estabrook reveals the huge human and environmental cost of the $5 billion fresh tomato industry. Fields are sprayed with more than one hundred different herbicides and pesticides. Tomatoes are picked hard and green and artificially gassed until their skins acquire a marketable hue.

In the heart of the Scientific Revolution, when new theories promised to explain the affairs of the universe, Britain was broke, facing a mountain of debt accumulated in war after war it could not afford. But that same Scientific Revolution - the kind of thinking that helped Isaac Newton solve the mysteries of the cosmos - would soon lead clever, if not always scrupulous, men to try to figure a way out of Britain’s financial troubles.

Artificial Intelligence in Practice is a fascinating look into how companies use AI and machine learning to solve problems. Presenting 50 case studies of actual situations, this book demonstrates practical applications to issues faced by businesses around the globe. The rapidly evolving field of artificial intelligence has expanded beyond research labs and computer science departments and made its way into the mainstream business environment. Artificial intelligence and machine learning are cited as the most important modern business trends to drive success.

Bottled & Sold shows how water went from being a free natural resource to one of the most successful commercial products of the last 100 years - and why we are poorer for it. It's a big story and water is big business. Every second of every day in the United States, a thousand people buy a plastic bottle of water, and every second of every day a thousand more throw one of those bottles away. That adds up to more than 30 billion bottles a year and tens of billions of dollars of sales. Are there legitimate reasons to buy all those bottles?

Politicians, pseudo-experts, and other partisans have led us to believe that there are only two approaches to climate change: doomerism or denial. Benji Backer, Founder and Executive Chairman of the American Conservation Coalition, argues that both are dead ends. In The Conservative Environmentalist, he delivers an entirely new strategy to take care of the planet while putting the economic interest of the American people first.

Soccer moms drive Priuses. Sport utility vehicles are going hybrid. Families are using hemp shopping bags. More and more companies are developing "green" buildings. What's more, the business consultants say going green is easy and profitable. In reality, though, many green-leaning businesses, families, and governments are still fiddling with the small stuff while the planet burns. Why?