Engineering Business

Historically, IT in many companies has had a reputation for being slow, expensive, and risk-averse. With the pace of business today, these practices must change quickly if companies are to thrive. This audiobook contains fascinating stories from the author's years at Microsoft that will help you modernize and change your IT team to accelerate your business, plus 100 short, practical, specific ways to improve business velocity in today‘s IT culture.

In Selling the Cloud, Mark and Paul share practical lessons and key characteristics needed to succeed in the sales climate of tomorrow: passion, velocity, grit, empathy, authenticity, creativity, resilience, trust, strategic thinking, and technology leverage. The fusion of enterprise software service sales, product sales, and executive leadership expertise in this book delivers a unique distillation of proven strategies to thrive not only in software sales, but in sales at large.

Prototyping is a way to test an idea to see if it can be successful before investing too much time and too many resources. But it's not only designers who "prototype" as they work. A skateboarder tries a new trick; that's a prototype experience. A chef experiments with a new dish and new ingredients; that's a prototype experience, too. Once a prototype is made, the creator gains knowledge about what worked and what didn't, what should be used again and what should be trimmed from the experience.

Here’s how you can engineer your career in just 13 simple steps! When it comes to landing your dream engineering job, you cannot afford to be unprepared. Remember, this next job interview might be that crucial first step towards your ultimate goal: A successful career in engineering. That’s exactly why you need a plan that will help you avoid common pitfalls, promote your skills, and sell yourself as the perfect candidate. Discover the complete guide to landing a job in engineering.

In Ninja Innovation, Gary Shapiro, the head of the Consumer Electronics Association, answers the universal question - What leads to success? - revealing how everyone can use the ninja way to create a killer strategy that will help them achieve their own goals. "Ninja Innovation" is his ultimate how-to for envisioning, executing, and maintaining a successful innovation-based strategy like those utilized in the technology world.

What if the most powerful business asset you’ll own isn’t your team, your technology, or even your intellectual property—but your prompts? In “Prompt to the Future,” Daniel Kim reveals how AI frameworks are fundamentally reshaping innovation and business. Through vivid personal experiences—from late-night epiphanies with AI-generated music to building Meteor, an AI-powered book creation platform—Kim demonstrates why we’re experiencing nothing less than “the end of innocence” in our relationship with technology. This isn’t another cautionary tale about AI replacing ...

In examining the history of the 737, a highly regarded plane that Boeing's new management degraded with cost-focused mandates, Flying Blind explores how Boeing skimped on testing in the race to match a competing plane from Airbus, outsourced software work to poorly paid graduates in India and convinced the US Federal Aviation Authority to put the MAX into service without requiring pilots to undergo simulator training.

A lot of books have already been written about Lean Analytics, so why come up with another? That’s because the explosion of information about this topic has resulted to people generating varying and new interpretations. And this tends to confuse individuals who want to learn about it. This book aims to address that problem, and serve as a quick-start guide. We will cover everything you need to know to get started with, and apply Lean Analytics to your business. Lean Analytics is actually not a very complex concept. It will only become complex if you make it so.

His story is now legend. In 1994, after reading The Ecology of Commerce by Paul Hawken, Ray Anderson felt a "spear in the chest." The founder of Interface, Inc., a billion-dollar carpeting manufacturer, realized that his company was plundering the environment and he needed to steer it on a new course. Since then, Interface has cut its greenhouse gas emissions by 82 percent, and the goal is to reach a zero environmental footprint by 2020.

The work of engineers surrounds us: from the phones in our pockets to the layout of our cities. These days, engineers even transport some of us to the moon. But the skills that brought the world clean water and telecommunications also produced polluting technologies that could threaten its future. Engineering explores the scientific, social, and philosophical implications inherent in the challenges faced by engineers throughout history. Here, McCarthy presents a future in which engineering is crucial.

50 Things to Know About Getting Free Stuff to Review shares tips and tricks for reviewing products and getting products to review. Based on knowledge from years of blogging and reviewing products, this audiobook with help you discover tips and tricks that can help you understand how to sell yourself to readers and companies. This audiobook will help you to create a blog, find products to review, and write engaging content that would be shared over many social networks.

Dive into the basics of Kanban, learning the history and terminology of one of the oldest agile project management methods still in use today. Discover the application of its principles and practices in industries like manufacturing, software development, and healthcare, among others. Learn how to introduce Kanban to your organization and how to start it off on the "right foot". Follow the checklists to make sure your boards are "good", uncover the tips to making the most out of the Kanban tools and compare different management solutions to find the best fit for you.

In Liftoff, Eric Berger takes listeners inside the wild early days that made SpaceX. Focusing on the company’s first four launches of the Falcon 1 rocket, he charts the bumpy journey from scrappy underdog to aerospace pioneer, drawing upon exclusive interviews with dozens of former and current engineers, designers, mechanics and executives, including Elon Musk. The enigmatic Musk, who founded the company with the dream of one day settling Mars, is the fuel that propels the book, with his daring vision for the future of space.

The 21st century is a world in constant change. In A New Culture of Learning, Doug Thomas and John Seely Brown pursue an understanding of how the forces of change, and emerging waves of interest associated with these forces, inspire and invite us to imagine a future of learning that is as powerful as it is optimistic.

Got an awesome Udemy course you want to share with the world? This book is here to help you reach a wider audience today. As fantastic as your course is, it's not going to sell unless you know how to market it. It's one thing to teach something you love, but to be a success, you have to be an ace lecturer and even better marketer.

The unprecedented access to other humans that technology provides has ironically freed us from engaging with them. According to social psychologist Adam Waytz, our increasingly human-free lives come with a serious cost that we’ve already begun to pay: the loss of our humanity. Humans have superpowers. More than any other psychological stimulus, our presence can make experiences feel significant, inspire moral behavior, and encourage action. The Power of Human shows us how to rehumanize and harness these unique abilities to improve our lives, beginning with our jobs.

Big Data Revolution is a guide to improving performance, making better decisions, and transforming business through the effective use of big data. Listeners are guided through tried-and-true methodologies for getting more out of data and using it to the utmost advantage. This audiobook describes the major trends emerging in the field, the pitfalls and triumphs being experienced, and the many considerations surrounding big data, all while guiding listeners toward better decision-making from the perspective of a data scientist.

In Life Finds a Way, biologist Andreas Wagner reveals the deep symmetry between innovation in biological evolution and human cultural creativity. Rarely is either a linear climb to perfection - instead, "progress" is typically marked by a sequence of peaks, plateaus, and pitfalls. For instance, in Picasso's 40-some iterations of Guernica, we see the same combination of small steps, incessant reshuffling, and large, almost reckless, leaps that characterize the way evolution transformed a dinosaur's grasping claw into a condor's soaring wing.

Drawing from his extensive experience in the field, Kunz showcases his own journey from a double major in Marketing and Fine Arts to a renowned sales engineer. His infectious personality and passion for technology have propelled him to build a network of individuals who have risen to executive positions, managing teams of over 150 people worldwide. With his guidance, you, too, can achieve remarkable success!

As climate change becomes an international crisis, more and more industries are looking for a sound model for creating successful environmentally friendly companies, and a new generation of young leaders are eager for inspiration and guidance on creating sustainable businesses. Mid-Course Correction Revisited advocates why we need to create prototypical green companies and a new economy - not based on non-renewable resources, but on renewable energy, aggressive recycling, innovative technology, and sustainable business practices.