Engineering Business

In Cool, the neuroscientist and philosopher Steven Quartz and the political scientist Anette Asp bring together the latest findings in brain science, economics, and evolutionary biology to form a provocative theory of consumerism, revealing how the brain's "social calculator" and an instinct to rebel are the crucial missing links in understanding the motivations behind our spending habits.

Elon Musk is among the most controversial titans of Silicon Valley. To some, he's a genius and a visionary, and to others, he's a mercurial huckster. Billions of dollars have been gained and lost on his tweets, and his personal exploits are the stuff of tabloids. But for all his outrageous talk of mind-uploading and space travel, his most audacious vision is the one closest to the ground: the electric car.

All types of organizations, for profit, not-for-profit, lawful, and unlawful, must be relentless in highly competitive, and constantly evolving environments. Every day iconic brands like Sears, Kodak, and Blockbuster vanish. Managers in lawful companies face disruptive technologies, groundbreaking new products, and competition from new entrants. Every organization must manage its way through a rapidly shifting world, or else fail. Yet some organized crime syndicates last decades despite massive law enforcement efforts and rival gangs directed at their daily demise. The American Mafia, which...

Historically, IT in many companies has had a reputation for being slow, expensive, and risk-averse. With the pace of business today, these practices must change quickly if companies are to thrive. This audiobook contains fascinating stories from the author's years at Microsoft that will help you modernize and change your IT team to accelerate your business, plus 100 short, practical, specific ways to improve business velocity in today‘s IT culture.

Ready for a career in computer programming but not sure where to begin? Learn three of the most important programming languages: Java, SQL, and C++. With Programming: Computer Programming for Beginners by Joseph Conner, you'll learn the coding skills you need to build a broad range of apps for PCs and mobile devices. This edition is fully updated with all the current information. You'll start by learning all the basics, so you have a solid foundation for more advanced skills.

Have you just started using QuickBooks and found it rather scary? Maybe, you heard about this software and wanted to know more about it? Well, whatever the reason, you don’t have to worry anymore. This book will help you learn everything about QuickBooks and how it can assist in maintaining the finances and records of your organization.

Why do three out of four professional football players go bankrupt? How can illiterate jungle dwellers pass a test that tricks Harvard philosophers? And why do billionaires work so hard - only to give their hard-earned money away? When it comes to making decisions, the classic view is that humans are eminently rational. But growing evidence suggests instead that our choices are often irrational, biased, and occasionally even moronic. Which view is right - or is there another possibility?

Real applications of crypto technology are growing exponentially: cryptocurrency payments are moving frictionlessly across borders; NFTs are generating real value for creators and consumers alike; and new blockchain-enabled business models are being built around decentralized finance and Web3. What do you and your company need to know and do today to create new opportunities and avoid disruption?

This new and significantly revised edition of Implementing Six Sigma goes well beyond traditional Six Sigma methodologies, introducing an enhanced roadmap - S4/IEE (Smarter Six Sigma Solution ssm/Integrated Enterprise Excellence). This cutting-edge approach offers a solution to the common problem of sustaining Six Sigma activities and downplays the traditional policy stating that Six Sigma projects must have a defined defect.

Artificial intelligence has become an inherent part of our everyday life. This book empowers you with the tools to discover and learn AI systems and languages to understand how they work and benefit today’s world, to let go of the fear that AI will outsmart the human race. This book is a practical guide for all who want to understand how AI is changing the world they live in today. Are you ready to discover the AI secrets that will give you an upper hand on this rapidly developing industry?

Andy Junkin helps you navigate through the many pitfalls of farming with family and how you can rise above these challenges and get through any tough times. We need to stop being tough on one another, motivate your family to make tough decisions together as a team, change your farm’s culture so you can make the right decisions to bulletproof your farm against any tough times - now or in the future.

If you want to avoid waste and create wealth in your business, then pay attention. Two comprehensive manuscripts in one audiobook: Lean: The Ultimate Guide to Lean Startup, Lean Six Sigma, Lean Analytics, Lean Enterprise, Lean Manufacturing, Scrum, Agile Project Management and Kanban and Lean Startup: How to Work Smarter and Not Harder While Innovating Faster and Satisfying Customers.

In Selling the Cloud, Mark and Paul share practical lessons and key characteristics needed to succeed in the sales climate of tomorrow: passion, velocity, grit, empathy, authenticity, creativity, resilience, trust, strategic thinking, and technology leverage. The fusion of enterprise software service sales, product sales, and executive leadership expertise in this book delivers a unique distillation of proven strategies to thrive not only in software sales, but in sales at large.

By the end of this audiobook, you’ll be able to plan, implement, and communicate a sustainable IT strategy, setting yourself apart as a progressive technology leader.

A concise introductory guide to the quality management systems (QMS) standard ISO 9001:2015.

In Ninja Innovation, Gary Shapiro, the head of the Consumer Electronics Association, answers the universal question - What leads to success? - revealing how everyone can use the ninja way to create a killer strategy that will help them achieve their own goals. "Ninja Innovation" is his ultimate how-to for envisioning, executing, and maintaining a successful innovation-based strategy like those utilized in the technology world.

Do you love cars? Do you love interesting stories about start-ups? Do you love crazy stories about founders and their ups and downs? This book, and the books in this series, are for you.

Do you need a hands-on crash course in Linux programming? Look no further! You have found your audiobook! Everything you need is within the covers of Linux for Beginners: The Ultimate Crash Course! Linux programming is an advanced skill, but building on your foundations, you will learn more from Linux for Beginners: The Ultimate Crash Course in one day than you can anywhere else. Whether you are a self-taught programmer or you are working your way through school for a degree in information technology, leaning Linux and learning it well is essential.

Research shows that this analytical, skeptical buyer conducts a great deal of independent research before engaging with vendors. Companies that share expertise through high-quality content on a consistent basis are not only seen as trusted resources, they also spend less per lead and achieve greater pipeline efficiency.

Clearer Prompts. Smarter Output. Better Results. If you've ever typed a prompt into ChatGPT and thought, “This could be better,” this guide is for you. The Mindful Prompts Toolkit is a hands-on, no-fluff playbook for professionals who want to stop guessing and start getting results from AI. Whether you're writing content, analyzing data, planning strategy, or just trying to get a clean answer, this guide shows you how to prompt with clarity and control. No gimmicks. No filler. Just proven methods that work in the real world. Inside, you'll get: 20+ high-impact prompts for everyday ...