Design Strategy

It has never been harder to see what's happening around us, interpret information efficiently, and develop strategies that are executed in a successful way. This is partly down to the speed of change and also down to the mindset about change that is common amongst large and small companies. To them, change is seen as the enemy. This book proposes a role reversal and gives people a brand new methodology as a practical guide in how to use change as a fueling mechanism to generate outstanding business success.

If you've ever tried to use search engine optimization but failed to get the web traffic your content deserves, then you know that learning SEO is confusing if not outright daunting. Where to start? Now take Facebook: A colossal entity with over one billion daily users interacting with each other and checking their newsfeed constantly - any smart digital entrepreneur will recognize the utmost importance of effectively using Facebook - the most powerful form of social media - to their advantage.

“5 Ways to Boost Online Presence & Attract Customers Today” is a no‑fluff playbook for resource‑strapped entrepreneurs who need results before their coffee gets cold. After a whip‑smart introduction that shames “maybe later” procrastination, author Tom Brooks distills digital success into five non‑negotiables. Brooks reminds readers that every 60 seconds 6 million people shop online and a competitor wins because their site loaded 0.8 seconds faster. Chapter 1 fixes the foundation—site speed, mobile‑first layouts, Google Core Web Vitals, and crystal‑clear value ...