Creative Marketing

Unleash your true potential and discover the path to success with Find Your Edge, an insightful guide that empowers you to embrace your uniqueness and stand out in an increasingly crowded world. This compelling eBook offers a transformative journey through various stages of self-discovery, market exploration, and brand development, providing you with the tools needed to achieve your personal and professional goals. Start by exploring the power of your unique traits and learn why standing out is key to success. Engage in personal reflection to uncover your core values and balance your skills...

Personal presence is difficult to define but easy to recognize. People with presence carry themselves in a way that turns heads. When they talk, people listen. When they ask, people answer. When they lead, people follow. Personal presence can help you get a date, a mate, a job, or a sale. It can help you lead a meeting, a movement, or an organization. Presence is not something you're born with - anyone can learn these skills, habits, and traits.

Want to amaze your customers, impress the people you work with, and outshine your competition? Going from average to amazing isn't an out-of-reach goal. In fact, amazement is a habit that anyone can master - and Shep Hyken knows the tricks to making it your own. In Be Amazing or Go Home, Shep shares the secrets behind making his motto "Always Be Amazing!" an everyday lifestyle and shows how you too can become exceptional in business and in life. Drawing on the routines of incredible people, Shep demonstrates simple practices that can elevate your game.

These days, virtually anything you need can come through a subscription. Far beyond Spotify and Netflix, companies in nearly any industry, from home contractors to florists, can build subscriptions into their business. Subscription is the key to increasing cash flow, igniting growth and boosting the value of your company. Whether you want to transform your entire business into a recurring revenue engine or just pick up an extra five per cent of sales growth, The Automatic Customer will be your secret weapon.

The fact is, product-centered pitching simply doesn’t cut it anymore. Buyers don’t want to hear about your product’s features—they want to hear about how it can solve their problems or help them reach their goals. In The Revenue Acceleration Playbook, sales and marketing expert Brent Keltner introduces a proven go-to-market framework to increase personalization and authenticity across every step of the buyer journey—from initial buyer engagement and prospecting, to closing new deals and expanding customer relationships, to growing target market segments.

Turn your passions into profit! Fuel your desire to be in control of your own destiny. Starting a business may seem an overwhelming task for a busy professional, but it doesn’t have to be. With proper guidance and execution, your side business income may exceed your career salary. The best part is that in today’s digital society, you won’t even have to quit your job to start something that can have a high-earning potential. You can retain that safety net of a career, for as long as you wish.

A business ebook that’s not your “usual” business ebook, The Parables of Business offers business tips and advice through the art of storytelling. It also shows how old mindsets can help you forge successful paths in today's new business marketplace. It brings together a collection of eleven stories that will help business owners build not only their business and brand loyalty, but also employee loyalty and a mindset to do business the right way. There are stories about collaboration, entrepreneurship, social media Zen, overcoming adversity and much more. Because of the storytelling ...

So, you would like to invest in the stock market and learn how to make money riding the market's waves to an easy profit. But do you have experience in financial trading? Do you know how to protect your investments and your funds? Do you know how to analyze the stock and the market conditions to try and get the odds on your side? If you answer no to any of those questions, then this is the book for you!

With more than 50,000 copies sold in Denmark, this book has been on the bestseller list since its publication in 2017. Barack Obama used a secret competitive advantage to win two elections. Companies such as Google, Amazon and Novo Nordisk use the same insight to stir up innovation, increase compliance, improve the work environment and sell more products. And successful management groups in the C20 index have started using it as their preferred strategy. But what kind of insight are we talking about here? The answer is - behavioural design.

Why did you create a website? Sure, in today’s business world having a website is almost a requirement. But what that website achieves, beyond simply showing you live in the digital world, is entirely up to you. Just because you built something does not mean the masses will come to learn more about your brand, buy your products, or sign up for your services. It would be great if that was the case, but it isn’t. In “Made to Sell: Creating Websites That Convert” Ari & Peter peel back the curtain to reveal tips and tricks to transform your website, and in turn, your brand and revenue. ...

Have you ever wondered why there are so many talented artists out there, but few seem to make a living from their creativity? Andrea Ehrhardt is a six-figure artist and business coach who shares her knowledge to help those who are ready to go from being a hobbyist to becoming their own full-time creative boss. Build your unique art brand, connect with your target audience, become the go-to artist in your area, and love what you do for a living. This is your guide to help you break into the art world and live a life of creativity and financial freedom!

For more than two decades, Winning at New Products has served as the bible for product developers everywhere. Robert G. Cooper demonstrates why consistent product development is vital to corporate growth and how to maximize your chances of success. Citing the author's most recent research, Winning at New Products showcases innovative practices by industry leaders to present a field-tested game plan for achieving product leadership.

After illustrating the global relevance of trust with his book The Speed of Trust by selling more than one million copies in 22 languages, Stephen M. R. Covey again illuminates the hidden power of trust to change lives and impact organizations in Smart Trust.

In this revealing business advice book, the magic of the World Famous Pike Place Fish Market proves a dynamic example of what a group of people can create when they are aligned and living a powerful vision. Here for the first time, owner John Yokoyama explains in his own words just how he transformed his business into a workplace that is renowned worldwide.

Unlock the Secrets to Self-Publishing Fantasy and Sci-Fi Bestsellers on Amazon KDP and Beyond Dreaming of sharing your fantasy or sci-fi stories with the world? Getting lost in magical realms and futuristic worlds? This comprehensive guide reveals insider tips and strategies to help you self-publish spellbinding novels that enchant readers and climb the Amazon charts. Whether you're just starting out or are a seasoned wordsmith looking to expand your indie publishing empire, The Fantasy and Sci-Fi Writer's Guide to Amazon KDP has you covered. With clear step-by-step instructions, you'll ...

The Soul of the Deal effortlessly teaches unconventional transactional strategies that are radically changing the approach of business buyers and sellers, investors, CEOs, and entrepreneurs. Their origin? Selling encyclopedias door-to-door, following the Grateful Dead for a lifetime, and closing 400+ successful deals.

We made some incorrect assumptions about work, and those assumptions are killing us. We allowed a narrative that is solely about earnings to replace what we know to be true about human motivation. Human beings are hardwired to seek purpose, but according to data, most people don't feel a sense of purpose in their work. Work has become a grind, an endless series of tasks that lack meaning.

In this book, Nicolaj Siggelkow and Christian Terwiesch reveal the emergence of connected strategies as a new source of competitive advantage. With in-depth examples from companies operating in various industries, Connected Strategy identifies the four pathways - respond-to-desire, curated offering, coach behavior, and automatic execution - for turning episodic interactions into continuous relationships. The authors show how each pathway creates a competitive advantage, then guide you through the critical decisions for creating and implementing your own connected strategies.

This book will take the non-professional writer step-by-step through the process of creating a convincing, problem/solution white paper of around 2,000 words (approximately eight pages). By doing the specified pre-planning, the first time white paper authors can complete their rough draft in a single day. How to Write a White Paper in One Day is built around the white paper in one day template, which takes the guesswork out of structuring the paper.

Attention, aspiring entrepreneurs! Are you ready to strike it rich with your very own gold mine? The road to riches may have many twists and turns, but with our comprehensive guide, Strike it Rich with Your Own Gold Mine, you'll be well-equipped to navigate the terrain and emerge victorious. With 20 chapters of expert insights and practical advice, Strike it Rich with Your Own Gold Mine covers everything you need to know to get your mining operation up and running. Beginning with an in-depth overview of the gold industry, you'll gain a solid understanding of the industry landscape and what ...