Creative Marketing

If you flick through the pages of typical sales books and sales training materials, you will find a constant flow of sales messages like, "focus on closing the sale", "overcome objections", and "chase the sale". Crossing social boundaries and adding pressure to the sales process makes it a gut-wrenching and painful process. Stop selling, start creating trust.

Struggling with low book sales? Want to increase book visibility, attract more readers, and finally land that elusive BookBub deal? This essential guide for indie authors reveals how your book cover design can be your most powerful marketing tool. Whether you're launching your debut novel or revamping a backlist, this practical and insightful resource shares expert tips on book branding, cover trends, and genre-targeted design that sells. Inside, you’ll learn how to: – Boost your Amazon rankings – Design covers that convert browsers into buyers – Use your cover and branding to build...

Take a deep dive into the exciting world of mobile game development with "Game Changers," your comprehensive guide to everything you need to know to break into the thriving mobile gaming industry. Chapter one sets the stage with an in-depth examination of the mobile app game industry's evolution, giving you an understanding of past trends and insights into future directions. From there, you embark on a guided tour of the industry's inner workings. With an introduction to game development's stages, the necessary skills for game developers, and essential tools and software, so you can hit the...

Sell books the smart way. Five years ago releasing a book as an indie author meant uploading it, then begging everyone you knew to buy it. That method simply doesn't work anymore. Fortunately, there's a better way. Amazon has spent billions of dollars over the last decade building the world's best sales engine. They use machine learning to sell massive piles of books, and that engine is just waiting for you to tap into it. This is the book that will teach you how.

Introducing "The Beginner's Guide to Starting Your Own Pest Control Business" – your ultimate roadmap for starting, launching, and nurturing a thriving pest control company from the ground up! If you've ever dreamed of being your own boss, making a difference in your community, and unlocking the doors to financial security, this comprehensive eBook is your MUST-HAVE reference guide. Prepare to embark on an in-depth exploration of every crucial aspect of operating a successful pest control business. With a well-structured layout of 25 chapters, this eBook covers vital information and ...

Today, the economic environment is global, highly sophisticated, and in continuous flux. Thus, the challenge for business leaders is to stay ahead of market flow and change, in order to gain competitive advantage. Creating Competitive Advantage explores why this pioneering can be the safest and best course for organizations to get ahead and guides leaders on how to forecast trends without increasing risk. It introduces the new concepts of market flow visualization and the line of probability, pioneering the safe course, and analytically supported intuition.

You’re losing time, money, and opportunity if your marketing and advertising are underperforming. And with all the brand-new advances in generating leads and sales – your current marketing approach could probably be doing much better. But with all the options out there, it’s difficult to know where to begin. Should you use social media? Digital advertising? Or direct mail? Multichannel integrated marketing is the only advertising approach that strategically combines all of these approaches – and more – to help you get supercharged results.

This book is a guide for soulpreneurs: solopreneurs who are following their soul's calling in their business. Written in a friendly, accessible style, this book provides insights about content marketing that can be implemented immediately. Topics include: Developing an authentic content strategy Creating high-quality content that resonates with your audience Promoting your content and getting it seen by more people Building a loyal community of followers Overcoming common challenges faced by soulpreneurs Authentic Content Marketing can be a deeply supportive resource for any soulful ...

What if the secret to your brand’s success lies in the most timeless and enchanting language of all—love? In Love Lessons in Marketing, you’re invited to step into a world where the magic of romance can transform your brand’s journey, forging deeper, more meaningful connections with your customers. From the sizzling tension of "Enemies to Lovers" to the destined pull of "Fated Mates," this book serves as your guide to harnessing the emotional power of romance and infusing it into your marketing strategies. Whether you’re an entrepreneur, a seasoned marketer, or a brand strategist,...

In this easy-to-follow, step-by-step guide, you will not only learn the foundation of Facebook advertising but will also be taught how you can launch your first FB advertising campaign today.

This guide will walk you step by step through all the essential phases of developing a results driven marketing plan. The marketing plan is a problem-solving document. Skilled problem solvers recognize that a big problem is usually the combination of several smaller problems. The best approach is to solve each of the smaller problems first, thereby dividing the big problem into manageable pieces. Your marketing plan should take the same approach. It should be a guide on which to base decisions and should ensure that everyone in your organization is working together to achieve the same goals...

Ever wish you had a personal money-making machine? One that worked tirelessly while you sip coffee or stroll on the beach? Well, get ready to turn that dream into reality! In "Building a Money Machine with ChatGPT," book we spilled all the secrets – the proven strategies, step-by-step instructions, and insider tips – that will have you raking in the dough in no time. Whether you're a tech whiz or a complete beginner, this book is your ticket to financial freedom. It's time to dump the 9-to-5 grind and build a life where money works for you, not the other way around.

In The Beginners Guide to Content Marketing 2025 we embark on a journey through the latest strategies and techniques to help you harness the power of content marketing in 2025. Whether you're a business owner, marketer, or aspiring content creator, this comprehensive guide will equip you with the knowledge and tools to craft compelling content that captivates your audience and drives results. Here's what you'll learn: Get Started with Content Marketing Audience Preferences for Successful Content Creation The Art of Engaging Content Keyword Research Guide for Content Optimization Developing ...

Cut through the noise, and create the biggest possible audience for your work. This book offers a proven method for expanding your reach online, so you can make a meaningful difference for others. Anyone who makes the bold decision to put their ideas out into the world wants to reach as many people as possible. Unfortunately, too many think it’s a question of numbers—the more people you can get in front of, the better.

Marketing legend David Norton orchestrated the initiatives that made Harrah's/Caesars Entertainment one of the greatest marketing companies in the world. His approach of using data to identify opportunities for the business, developing the narrative to sell throughout the organization and partnering with various constituents to drive successful implementation operationally is unparalleled. In The High Roller Experience, he shares his secrets to creating an unbeatable marketing strategy.

We live in an era when business cycles are measured in months, not years. The only way to sustain long term innovation and growth is through creativity - at all levels of an organization. Disciplined Dreaming shows you how to create profitable new ideas, empower all your employees to be creative, and sustain your competitive advantage over the long term.

**Crafted to Last Crafting Leather Masterpieces from Workbench to Wardrobe** Immerse yourself in the time-honored craft of leatherworking with "Crafted to Last," your comprehensive guide to creating durable and elegant leather goods that stand the test of time. Whether you are nurturing a hobby or honing your professional skills, this eBook is your quintessential companion through the intricate world of leather. Delve into the rich history of leathercraft and explore the evolution of the modern leatherworker. Begin your journey by understanding the various leather types and their unique ...

Whether you sell products or services, the only way to stand out is by treating your customers like rock’n’roll royalty—every single time they interact with your company. In Service That Rocks, author, speaker and service expert Jim Knight shows you how to begin by hiring people especially suited to your business, then giving them the training and permission they need to make your brand iconic.

How do you grow a truly sustainable business in the hypercompetitive 21st century? By using the practical, psychology-based strategies in this book to dive into the mind of your customer and enhance your business's customer experience by creating "buying loops" that keep your customers coming back for more. The Customer Loyalty Loop includes proven, science-backed secrets for building legions of loyal customers who will become evangelists for your business, buy from you repeatedly, and actually enjoy doing business with you.

In Branding Basics for Small Business, marketing expert Maria Ross shares real-life examples and expert interviews to show how organizations of any size can create a winning brand. Small businesses, start-ups, and nonprofits enviously watch the big guys create tribes of loyal followers. How do they do it? What can time- and resource-strapped organizations learn from them? The secret is starting with a strong brand strategy, which goes far beyond a logo.