Corporate World

An updated edition of the blockbuster best-selling leadership book that took America and the world by storm, two US Navy SEAL officers who led the most highly decorated special operations unit of the Iraq War demonstrate how to apply powerful leadership principles from the battlefield to business and life.

Welcome to "The Executive Arena", where the secrets to corporate success are unveiled and the path to the top is illuminated. Ever wondered how some individuals effortlessly climb the ladder while others miss out on well-deserved promotions? This book delves into the enigmatic world of corporate politics, revealing the art of positive navigation that sets high achievers apart. From rapid risers to those who seem to have it all figured out, the book uncovers the strategies that shape triumphant careers.

The protagonist of Just Do It is Phil Knight, a reclusive billionaire who started a two-man operation importing Japanese running shoes and built it into a $4 billion company. Irreverent, unpredictable, and leery of the sports establishment, Knight created the most muscular jock culture in business, a place where employees routinely took two hours at lunch to work out and then strategized late into the night in their holy war against competitors Reebok and Adidas.

Whether you are flogging tobacco, dealing in oil, pushing pharmaceuticals, denying climate change, or exploiting workers, The Playbook is here to help you obfuscate your way to what you want.