Corporate History

Counter-Cola charts the history of one of the world's most influential and widely known corporations, the Coca-Cola Company. It tells the story of how, over the past 130 years, the corporation has tried to make its products and brands physically and culturally a central part of global daily life in over 200 countries. Through this story of Coca-Cola, Amanda Ciafone reveals the pursuit of corporate power within the key economic transformations-liberal, developmentalist, neoliberal - of the 20th and 21st centuries. A story of global capitalism, it is not without contest.

While investigating financial crimes for CNN Money, Blake Ellis and Melanie Hicken were intrigued by reports that elderly Americans were giving away thousands of dollars to mail-in schemes. With a little digging, they soon discovered a shocking true story. Victims received personalized letters from a woman who, claiming amazing psychic powers, convinced them to send money in return for riches, good health, and good fortune. The predatory scam has continued unabated for decades, raking in more than $200 million in the United States and Canada alone - with investigators from all over the world unable to stop it.

Imagine running a business without a strategy. It would be akin to driving blindfolded, to building a house without a blueprint. The concept of strategy changed all that, paving the way for the creation of the modern corporate world. The Lords of Strategy provides listeners with a deeper understanding of the world they compete in, and a sharper eye for what works — and what doesn’t — when forging strategy.

In 1955, as a result of a secret agreement reached between the Eisenhower Administration and a German breakaway group in Antarctica, a transnational corporate space program began to emerge. The secret infusion of personnel and resources from US military contractors into Antarctica allowed this transnational corporate program to steadily grow into a major space power, which would eventually surpass and eclipse the secret space programs run by the US Navy, Air Force, and the classified space programs of other nations.

Orlando would eventually set up his own gallery and watch as Inigo quickly immersed himself in a world of private jets and multimillion-dollar deals for major clients. Inigo seemed brilliant, but underneath the extravagant façade, his complicated financial schemes were unraveling. With debt, lawsuits, and court summonses piling up, Inigo went into a tailspin of lies and subterfuge. At around the same time, Orlando would himself experience a nervous breakdown and leave the art world for good.

Unassuming but formidable, American maritime insurers used their position at the pinnacle of global trade to shape the new nation. The international information they gathered and the capital they generated enabled them to play central roles in state building and economic development.

In this perennial best seller, embraced by organizations and industries worldwide, globally preeminent management thinkers W. Chan Kim and Renee Mauborgne challenge everything you thought you knew about the requirements for strategic success. Recognized as one of the most iconic and impactful strategy books ever written, Blue Ocean Strategy, now updated with fresh content from the authors, argues that cutthroat competition results in nothing but a bloody red ocean of rivals fighting over a shrinking profit pool.

Maxwell Motor was one of the leading automobile producers in the United States during the first quarter of the 20th century, and its cars offered several innovations to buyers of the time. Maxwell's was the first popular car with its engine in front instead of under the body, the first to be designed with three-point suspension and shaft drive, and one of the earliest cars to feature thermo-syphon cooling. Anthony J. Yanik examines the machines, the process, and the men behind Maxwell.

Much has been written about the arrival of artificial intelligence, but according to political philosopher David Runciman, we've been living with AI for 300 years—because states and corporations are robots, too. In this mind-bending work, Runciman explains the modern world through the history of the "artificial agents" we created to rescue us from our all-too-human limitations. The Handover will forever change how we understand the history of the modern world as well as the immense challenges on the horizon.

In The Company, the largely unknown history of the joint-stock company is presented by the editors of Economist. One of history's greatest catalysts, the joint-stock company has dramatically changed the way human beings live, work, and conduct business. With companies now affecting the world on a global scale, it is more pressing than ever before to understand this driving force.

The first-ever popular history of the RAND Corporation, written with full access to its archives, Soldiers of Reason is a page-turning chronicle of the rise of the secretive think tank that has been the driving force behind American government for 60 years

Just as Steve Coll told the story of globalization through ExxonMobil and Andrew Ross Sorkin told the story of Wall Street excess through Too Big to Fail, Christopher Leonard’s Kochland uses the extraordinary account of how the biggest private company in the world grew to be that big to tell the story of modern corporate America.

When we hear of Jamaica or the Caribbean, we think of beautiful islands of paradise with sun, sea and sand, reggae music, cannabis, and "irie" people like Usain Bolt - people who are living out their best dreams, desires, and lives. But this book analyzes this motif, given the historical and current economic and political situation in Jamaica, the Caribbean, and the "Global South". In an attempt to escape the adverse realities of poverty, inequality, and injustice, the people of the Global South find themselves in north metropolises with very little agency.

The titan is Habib Elghanian—a self-made industrialist and the foremost Jew of his time in Iran, whom the Islamic theocracy targeted as the first civilian executed during the 1979 revolution. With Iran continuing to generate front-page news, his previously untold story is painfully relevant, shedding light on that country's persistent economic, political and social problems.

Our lives are built around businesses that connect far-flung rural places to urban centers and global destinations. This "country capitalism" that proved successful in the US South has made it possible to satisfy our demands at the click of a button, but each click comes with hidden environmental costs.

Sometimes, you’re damned if you do and damned if you don't. Such is the position in which Associate Supreme Court Justice Katherine Helena Ross, the first black female on the U.S. Supreme Court, finds herself in The Fifth Letter, the new political thriller by author Vivian Carpenter. Rooted in the historical treatment of Blacks in the United States, Justice Katherine Ross struggles to do what is right as her mother’s 1940s memoir influences her actions and emotions. Once on the Court, Katherine gains the power to ignite an involuntary retirement process to remove conservative Justice ...

New York Times best-selling author and world-class satirist Stanley Bing trains his savvy eye on the world’s first and most famous multinational corporation in this humorous and insightful volume. Here, he chronicles the great city of Rome from its humble beginnings to its monumental collapse due to greed, in-fighting, and general mismanagement. Rome, Inc. then becomes a powerful lesson for business leaders, documenting the many dos and don’ts of a successful corporation.

In one lifetime GDP, or gross domestic product, has ballooned from a narrow economic tool into a global article of faith. It is our universal yardstick of progress. As The Little Big Number demonstrates, this spells trouble. While economies and cultures measure their performance by it, GDP ignores central facts such as quality, costs, and purpose.

Enochian Decoded: Unlocking the Language of Angels Through Artificial Intelligence Discover one of history’s greatest linguistic mysteries in Enochian Decoded, a groundbreaking exploration blending ancient mysticism and cutting-edge artificial intelligence. For centuries, the enigmatic Enochian language, recorded by Elizabethan scholars John Dee and Edward Kelley, captivated scholars and mystics alike, defying definitive interpretation—until now. Author Aurelius Enoch Sage masterfully integrates advanced AI methodologies—including neural networks, semantic mapping, predictive modeling...

Gerard Lee Bevan was the black sheep of one of London's most respectable banking families. A high-living womanizer and upper-class shyster of almost pantomime proportions, he exploited a glittering range of social connections. After a long run of success in City dealings he perpetrated a massive fraud which ruined both the City Equitable Fire Insurance Company and his stockbroking firm, Ellis & Co. He fled the country and was eventually arrested, tried, and jailed.