Corporate Career

Katya Andresen, a veteran marketer and nonprofit professional, demystifies winning marketing campaigns by reducing them to 10 essential rules and provides entertaining examples and simple steps for applying the rules ethically and effectively to good causes of all kinds. The Robin Hood rules steal from the winning formulas for selling socks, cigarettes, and even mattresses, with good advice for appealing to your audience's values, not your own.

Are you inspiring with power—or controlling with fear? Courage at work isn’t about being the loudest voice—it’s about making bold yet thoughtful choices that drive success. Whether you’re a young professional finding your voice, a mid-level manager balancing authority with empathy, or a senior leader shaping workplace culture, mastering courage is essential for impact. Learn how to: Speak up with confidence—without being aggressive or passive. Make tough decisions with integrity—even in high-stakes situations. Foster psychological safety and inclusion in your team. Handle ...

Misdirection is a step-by-step playbook for CEOs, CFOs, business owners, and HR executives that will help you identify and mitigate what can be the largest cause of negative operating leverage in your business. No matter your industry, company size, or location, this book will provide the tools to help you uncover what every other consultant has ignored. These expenses, hiding in every business, are disguised as liabilities but can become a powerful asset.

More people are becoming successful entrepreneurs than ever before, and you can too. This lively, authoritative program introduces you both to experts and to people like you who are living their dreams, in six information-packed lessons to jump-start your future.

In Dark PR, Grant Ennis–drawing on his decades of experience working in the environmental, philanthropy, and public health sectors–reveals exactly how multinationals go about hoodwinking and manipulating us. In doing so, he lifts the lid on the nine devious frames contained within the cross-industry corporate disinformation playbook.

Culture is the soul of any organization. A strong culture breeds loyalty, innovation, and success. A weak culture will breed cynicism, apathy, instability, and the eventual demise of the organization. Yet, culture is an often-overlooked aspect of business thinking and strategy. In this audiobook, a listener will learn what culture is, why it is important, and how to fix it when it goes wrong. Leaders, management, as well as employees on the front lines will benefit from the discussion. This audiobook is for those rising above the ordinary every day.

The author, Kelly Smith, reveals 20 years of hands-on, full-life-cycle corporate consultant recruitment experience. After working with mostly large global companies on a consultant basis, the author has removed much of the weighed-down minutia to clearly and simply illustrate what has and what hasn't worked when hiring employees. Kelly narrates as she clearly illustrates effective sourcing techniques, why job boards matter, how to prepare and conduct a phone screen, and more.

Turn creativity from a hit-or-miss proposition into something you can count on with this highly-praised program. Its co-authors, Alan G. Robinson and Sam Stern, are top thinkers in the field of corporate creativity and together they have advised dozens of major organizations in the United States and abroad.

Regardless of company size or industry, leaders are always on the lookout for innovative ways to get work done quickly and efficiently. They need employees on whom they can rely and trust to protect the interests of the company - employees, like you, who will become tomorrow's leaders. To achieve success in the competitive corporate world, you must be willing to embrace these challenges and effectively navigate any organization.

Learn how to harness your central nervous system for optimal health, productivity, and longevity. You don't need to be a Wall Street trader to see that this is the best investment you will ever make. This audiobook is a must for anyone who takes their health and career seriously. In terms of evolution, humanity hasn't changed much over the past 100,000 years. Although our environment is wildly different, our basic needs are much the same. This creates an incongruity between what we've evolved to handle and what we face on a day-to-day basis.

The Friendship Advantage provides practical ways to strengthen bonds that will improve employee productivity, happiness and well-being, as well as boost the bottom line through higher retention rates and a richer company culture.

Do you want to become a successful lawyer, business manager, or accountant? What you're learning in professional school isn't enough. It's just the basics. If you want to move ahead, there are all kinds of skills you need to learn that no one is teaching in an organized way. How to interview so you'll get hired, choosing the workplace most suited to you, how to be effective in communicating with clients and superiors, the secrets of service you need to master, how to set up a career plan, and so much more.

1976. A 22-year-old Japanese American woman enters the management ranks of a major corporation and encounters...just what you'd expect. Sexism. Misogyny. Racial bias. And she breaks barriers anyway. From the moment Elaine Koyama was hired as a management trainee at agri-business giant Cargill, Inc., she found herself entangled in the endless fight to wedge herself through the doors the women's movement opened.

The corporate world has changed after the crisis. It has some disruptions that will affect many generations from current to graduates. The careers, development, expectations, wealth, and lives are expected to be impacted for years to come.

No longer only the domain of corporate public relations, corporate social responsibility (CSR) has now become a serious concern for many firms and a major sphere of academic research. However, most strikingly, by encouraging corporations to play a role in economic governance, particularly at the global level, CSR also raises issues for political science, public policy, and the world of politics as a whole.

Whether you're looking at the CEO seat, an executive manager slot, or a more intrapreneurial position, Career GPS has what every woman needs to achieve her career goals. An authority on career development, Dr. Ella L. J. Edmondson Bell, PhD, offers valuable guidelines and essential tips for maximizing a review, networking in a relevant way, and much more.

As a triple minority who passes for a straight white woman in corporate America, Dannie Lynn Fountain has seen too many companies pretend to care about diversity, equity, and inclusion (DEI) only for its public relations outcomes.

In Noncompliant, Segarra chronicles her experience blowing open the doors on the relationship between the big banks and the government bodies set up to regulate them. As we mark the 10th anniversary of the 2008 financial crisis, Noncompliant shows us how little has changed, and offers an urgent call for real reforms.

Learn how to leverage dark psychology and emotional manipulation techniques to get what you want out of people. Sound interesting? The author thinks so too! Listen to Dark Psychology and Manipulation, and learn about psychology and the mind.

How to Develop a Dynamic Vision for Your Organization contains the steps you need to create bigger thinking within your company. It will create the focus, energy and attitude your team needs to reach its fullest potential.