Corporate Business

"The Beginner's Guide To Google Data Cloud is your comprehensive guide to navigating the world of Google's data cloud. This book teaches you the basics of how to use all the major tools, including BigQuery, Analytics, Sheets, and Docs. Whether you're a beginner or an expert, this book will show you how to get started with your data analytics journey." -Elijah Falode It is a digital world, and it calls for smart digital measures for both digital marketers and business owners. As a business owner or digital marketer, most of your activities revolve around using data about your business to ...

Make the Deal is a direct and accessible guide to striking a powerful M&A deal. Merging business, finance, and law, this insightful examination of M&A strategy is designed to help you understand M&A negotiations and the ways in which the final outcome affects your financial future. You'll gain insight into real-world negotiations and the delicate balancing act that occurs as each party attempts to maximize value and minimize risk, and learn the potential pitfalls that can occur.

Top companies around the world turn to Jonathan Byrnes to figure out where the profit is. He can show them which parts of their businesses are worth expanding and which are just a drain on resources. Most astonishing, he has found that roughly 40 percent of any new client’s business is unprofitable and that profit increases of 30 percent or more are within reach. Byrnes reveals an uncomfortable truth....

It is not a massive treatise on everything you should know as a CFO. But the book contains shortcuts a CFO can use to earn credibility and trust. This will help create change within the organization. One of the biggest challenges for a new CFO is often there’s not a job description. It’s usually something vague like “make the CEO look good and help the company succeed”. How do you do that exactly? This book is unlike any other of its kind. We’ve cut to the chase and shared with the CFO what they need to do and how to do it.

How to Talk to Anyone in the Corporate World: Mastering Effective Communication is a comprehensive guide that provides practical strategies and techniques for effective communication in professional settings.

Based on his work at some of the world's largest companies, including Ford, Adidas, and Chanel, Christian Madsbjerg's Sensemaking is a provocative stand against the tyranny of big data and scientism, and an urgent, overdue defense of human intelligence. Christian Madsbjerg argues that our fixation with data often masks stunning deficiencies, and the risks for humankind are enormous. Blind devotion to number crunching imperils our businesses, our educations, our governments, and our life savings.

Marketing guru Philip Kotler, cause marketing authority David Hessekiel, and social marketing expert Nancy Lee have teamed up to create a guide rich with actionable advice on integrating marketing and corporate social initiatives into your broader business goals.

In December 2008, the world watched as master financier Bernard L. Madoff was taken away from his posh Manhattan apartment in handcuffs, accused of swindling thousands of innocent victims - including friends and family - out of billions of dollars in the world's largest Ponzi scheme. Madoff went to jail; he will spend the rest of his life there. But what happened to his devoted wife and sons?

For millions of men and women in sales today, the workplace offers little in the way of effective, on-going training or guidance to improve careers or lives. If you have the desire to pull away from the pack, raise your earnings to higher levels, and derive more enjoyment out of what you do, the path to greater achievement must often be developed on your own. Selling Above the Crowd is your coaching guide for that journey.

In dynamic, fiercely competitive markets you must have confidence in your business strategy, especially when the future of your company is at stake. Rather than make untested, unilateral decisions, war game strategies with your leadership team in a safe workshop environment. In Competitive Success: Building Winning Strategies with Corporate War Games, Arjan Singh, a top competitive intelligence (CI) expert consultant, shows you how to build winning strategies step-by-step.

How to attract and serve the world’s wealthiest clients. Over the last 20 years, Fortis has mapped that process by serving the world’s most successful business leaders. A nine-time Inc. Magazine honoree as one of America’s fastest-growing companies, Fortis provides more than 25,000 private, secure trips in 114 countries per year to clientele worth more than half a trillion dollars. These clients routinely rank Fortis on Gallup surveys as best in the industry.

Nuestra guía completa simplifica conceptos técnicos difíciles en lecciones fáciles para quienes recién comienzan. Te enseñaremos a moverte por el mundo digital sin problemas, a entender términos técnicos que parecen complicados y a obtener la confianza necesaria para crear y manejar tu propio negocio en línea con éxito.

The Financial Times Guide to Strategy is your unbeatable reference on strategy. It offers an incisive overview of both corporate level and business unit level strategy, an A to Z of the world's leading strategic thinkers, and introduces the key strategic tools and techniques you need to develop your own strategy. Based on long experience and on conversations with leading strategists around the world, Richard Koch helps you discover each critical step in creating, delivering, and understanding successful strategy.

No-Nonsense Leadership is the most useable, hard-hitting field manual on managing and leading people available. It is broken down into short, direct, applicable sections filled with strategies like these: seven steps to recruiting and hiring a team of eagles; how to leverage the power of momentum; are you more manager than leader; 11 steps for leading change; a fish rots at the head; five causes and cures for corporate cancer; and more.

Women of color comprise one of the fastest-growing segments in the corporate workforce, yet often we are underrepresented—among the first, few, or only ones in a department or company. For too long, corporate structures, social zeitgeist, and cultural conditioning have left us feeling exhausted and downtrodden, believing that in order to “fit in” and be successful, we must hide or change who we are.

Unlock the Future of Leadership with AI In AI-Powered Leadership — Revolutionize Your Business Strategy with Generative AI, discover how cutting-edge AI technologies like ChatGPT can transform your approach to leadership and strategic decision-making. This book provides actionable frameworks and real-world case studies from top executives who have successfully leveraged AI to drive innovation, improve customer engagement, and lead their companies to new heights. What You Will Learn: How to integrate generative AI into high-level decision-making processes Frameworks for transforming ...

When Ray Dalio, billionaire founder of Bridgewater Associates, the world's largest hedge fund, announced in October 2022 that he was stepping down from the company he founded 47 years ago, the news made headlines around the world. Dalio achieved worldwide fame thanks to a mystique of success cultivated in frequent media appearances, celebrity hobnobbing, and his bestselling book, Principles. In The Fund, Rob Copeland draws on hundreds of interviews with those inside and around the firm to reveal what really goes on with Dalio and his cohorts behind closed doors.

Circle of Greed is the epic story of the rise and fall of Bill Lerach, once the leading class action lawyer in America and now a convicted felon. For more than two decades, Lerach threatened, shook down and sued top Fortune 500 companies, including Disney, Apple, Time Warner, and—most famously—Enron. Now, the man who brought corporate moguls to their knees has fallen prey to the same corrupt impulses of his enemies, and is paying the price by serving time in federal prison.

Sarvesh's latest book focuses on grooming students and professionals to become aware and imbibe global business etiquette. This book guides you through the grooming and corporate etiquette nuances to develop and enhance your image and personality.

If you are a business executive or manager, U.S. litigation is a part of your life. Whether your company is involved in litigation already, trying to avoid it, or trying to make decisions in the context of existing litigation trends, having a basic understanding of how the litigation process works is a must in today’s world. In Business Litigation Demystified, award-winning Quinn Emanuel trial lawyer Diane Cafferata walks U.S. and foreign corporate personnel through the U.S. litigation process.