Content Creation

The only guide you need to build a podcast from scratch with tips, techniques and stories from the pioneers of podcasting, by expert and early adopter Gilly Smith. From This American Life's Ira Glass and George the Poet to the teams behind My Dad Wrote a Porno and Table Manners with Jessie Ware, this practical book is packed full of exclusive, behind-the-scenes advice and informative, inspiring stories that will teach you how to tell the greatest stories in the world.

Our media environment is in crisis. Polarization is rampant. Polluted information floods social media. Even our best efforts to help clean up can backfire, sending toxins roaring across the landscape. In You Are Here, Whitney Phillips and Ryan Milner offer strategies for navigating increasingly treacherous information flows. Using ecological metaphors, they emphasize how our individual me is entwined within a much larger we, and how everyone fits within an ever-shifting network map.

In a digital landscape where consumers expect high-quality, personalized content on demand, managing and delivering assets efficiently has become a crucial part of every marketer’s strategy. The Agile Brand Guide to Digital Asset Management is a comprehensive guide to implementing and optimizing a DAM system that meets the demands of today’s multi-channel, data-driven marketing.

Inside, you will find a foolproof system that will not only help you determine the true focus of your blog, but also how to be seen as an absolute authority in your field. You will also learn how to properly identify your audience to ensure you are giving them the content they want, not just in terms of usefulness, but in terms of true enjoyment, so you can be sure they will stick around to the very end of everything you write.

In Antisocial Media, Siva Vaidhyanathan explains how Facebook devolved from an innocent social site hacked together by Harvard students into a force that, while it may make personal life just a little more pleasurable, makes democracy a lot more challenging.

Do you enjoy reading/participating in blogs online? Are you interested in starting a blog? Do you want to make money by blogging? If you answered yes to any of these questions then this book is for you. 50+ Questions to Ask Before Starting a Blog by Krista “KK” Mounsey offers a list of questions you should ask yourself before starting a blog either for making money or for fun!

Introducing "Social Media Influencer: The Ultimate Guide to Building a Profitable Social Media Influencer Career" - your indispensable blueprint designed to navigate the intricacies of the social media landscape effectively. This guide is enriched with strategies endorsed by industry experts, beneficial for both novices and veterans in the influencer domain, aiming to guide you through the competitive social media environment.

Discover the secrets of building a strong foundation for your channel as you dive into the fundamentals of content creation. From defining your niche to understanding your target audience, you'll learn how to stand out from the crowd and develop a unique brand that resonates with viewers. Unleash your creativity as you explore different video formats, storytelling techniques, and the art of engaging your audience.

Unlock Practical AI Power for Your Small or Medium Business (SMBs) Is the AI revolution leaving your business behind? It's time to demystify Artificial Intelligence and harness its power, no tech expertise required. "The Age of AI in Everyday Business" is your practical guide to leveraging AI for real results. Discover accessible tools and actionable strategies to: - Boost Marketing ROI: Attract and engage customers smarter. - Streamline Operations: Cut costs and increase efficiency. - Enhance Customer Service: Deliver exceptional support. - Simplify Content Creation: Generate engaging ...

A quick and easy introduction and reference for YouTube Studio. Step-by-step explanations of the features and functions that allow uploading, managing, and even editing your online videos right inside the popular YouTube platform.

In Ten Arguments For Deleting Your Social Media Accounts Right Now, Jaron Lanier draws on his insider's expertise to explain precisely how social media works - by deploying constant surveillance and subconscious manipulation of its users - and why its cruel and dangerous effects are at the heart of its current business model and design. As well as offering 10 simple arguments for liberating yourself from its addictive hold, his witty and urgent manifesto outlines a vision for an alternative that provides all the benefits of social media without the harm.

Este libro fue escrito por un empresario, con la guía y el apoyo de muchos otros empresarios exitosos que están aprovechando los medios sociales para lograr el máximo crecimiento.

Are you ready to transform your passion into profits and build an online empire that thrives in the ever-evolving digital world? In "Blog, Vlog, and Thrive," you’ll discover the ultimate blueprint to not only launch your blog or vlog but to turn it into a passive income machine that earns while you sleep. Whether you're a complete beginner or have been struggling to gain traction, this book gives you the exact strategies, tips, and insider secrets that digital entrepreneurs are using right now to build six-figure businesses in 2024 and beyond!

In The Social Organism, Luckett and Casey offer a revolutionary theory: social networks - to an astonishing degree - mimic the rules and functions of biological life. In sharing and replicating packets of information known as memes, the world's social media users are facilitating an evolutionary process just like the transfer of genetic information in living things. Memes are the basic building blocks of our culture, our social DNA. To master social media - and to make online content that impacts the world - you must start with the Social Organism.

What this audiobook is going to show you is exactly what you need to do to get your blog monetized in exactly the same way million-dollar bloggers monetize their blogs. It doesn’t matter if you’re coming in blank and have no idea about how to start a blog at all or if you’ve been blogging for years but just are not sure how you should be monetizing things. This audiobook will take care of your needs in either case.

In this audiobook, you will discover various tried and tested ways of using Facebook Ads and Instagram influencers to build a captivating social media business profile. You will find out how to set up your first successful Facebook ad, understand how to measure your successes with the metrics available at your disposal, leverage on Instagram influencers to make sales, use Instagram marketing, and learn a whole lot more to take your digital marketing game to the next level!

The secret to blogging success, all starts with the content you create, and how much value you provide to your readers. Blogging isn't just for sharing your thoughts with the world; it has become a leading platform for real business. Most people read blogs for selfish reasons or for just entertainment. Their loyalty largely depends on how much value or engagement you provide.

Transforming Digital Engagement with AI: Leveraging ChatGPT for Effective Social Media Strategies is a comprehensive and in-depth guide that unveils the groundbreaking potential of the AI-powered language model, ChatGPT, in the domain of social media marketing. In the fast-evolving digital landscape, this book serves as a crucial tool for businesses aiming to innovate, capture audience attention, and significantly amplify their market impact. This exhaustive guide takes readers on a compelling journey through the intersection of artificial intelligence and social media marketing, shedding ...

Introducing 'LinkedIn Branding Mastery,' the newest comprehensive eBook guide on corporate branding on LinkedIn. This eBook provides a holistic approach to leveraging the power of LinkedIn for business advancement and branding, making it an absolute must-have for everyone stepping into the corporate landscape. LinkedIn Branding Mastery, as the title suggests, aims to impart master-level knowledge on optimizing your presence on the world's biggest professional networking platform. The book kicks off with a robust introduction on understanding LinkedIn's Power, showcasing its vital role in ...

Unlock the ultimate cheats, hacks, tips, and tricks to take your WordPress website to the next level! Whether you're a beginner blogger, web designer, or online entrepreneur, this unofficial guide reveals secret shortcuts, expert optimization techniques, and hidden features to supercharge your site. Learn how to boost SEO, enhance security, customize themes, and streamline site performance with insider strategies used by top WordPress pros. Don’t waste time struggling—hack your way to a better website today!