Content Creation

In The Social Organism, Luckett and Casey offer a revolutionary theory: social networks - to an astonishing degree - mimic the rules and functions of biological life. In sharing and replicating packets of information known as memes, the world's social media users are facilitating an evolutionary process just like the transfer of genetic information in living things. Memes are the basic building blocks of our culture, our social DNA. To master social media - and to make online content that impacts the world - you must start with the Social Organism.

Our media environment is in crisis. Polarization is rampant. Polluted information floods social media. Even our best efforts to help clean up can backfire, sending toxins roaring across the landscape. In You Are Here, Whitney Phillips and Ryan Milner offer strategies for navigating increasingly treacherous information flows. Using ecological metaphors, they emphasize how our individual me is entwined within a much larger we, and how everyone fits within an ever-shifting network map.

Introducing "Social Media Influencer: The Ultimate Guide to Building a Profitable Social Media Influencer Career" - your indispensable blueprint designed to navigate the intricacies of the social media landscape effectively. This guide is enriched with strategies endorsed by industry experts, beneficial for both novices and veterans in the influencer domain, aiming to guide you through the competitive social media environment.

Sure, I know you've heard it all before, just pick the right niche, write good articles, sprinkle affiliate links everywhere, and you are sure to make a profit. Well, have I got news for you! That's not what the big money bloggers are doing! Though that's not to say there isn't some truth in putting affiliate links in your blog, but just sprinkling them around and hoping someone clicks on them is the wrong strategy entirely.

In a digital landscape where consumers expect high-quality, personalized content on demand, managing and delivering assets efficiently has become a crucial part of every marketer’s strategy. The Agile Brand Guide to Digital Asset Management is a comprehensive guide to implementing and optimizing a DAM system that meets the demands of today’s multi-channel, data-driven marketing.

For better or for worse, Google and social media - “Big Tech”, collectively - have become the new public square. Unfortunately, this public square has a watchful referee standing behind them, ready and waiting to blow the whistle if they veer too far from the preferred narrative. Americans have given these companies enormous power to select the information they read, share and discuss with their neighbors and friends.

In The Accidental Youtuber, embark on a journey with Peter as he shares his rollercoaster ride from orphan to YouTube success. With a blend of candid storytelling and actionable insights, this book unveils the secrets behind creating engaging content, growing a loyal audience, and monetizing your passion on the world's largest video platform.

Learning to create a unique, immersive setting one podcast episode at a time. A guide for authors, gamers, and hobbyists. World building strategist Randy Ellefson turned his successful book series, The Art of World Building, into a popular podcast, with episodes loosely drawn from each book in the series. The Complete Art of World Building Podcast Transcripts brings together every episode, previously only available in volumes 4-6.

Technology insider Alice Marwick contends in this insightful book, “Web 2.0” only encouraged a preoccupation with status and attention. Her original research - which includes conversations. Marwick analyzes status-building techniques - such as self-branding, micro-celebrity, and life-streaming - to show that Web 2.0 did not provide a cultural revolution, but only furthered inequality and reinforced traditional social stratification, demarcated by race, class, and gender.

Social media entertainment is today’s watchword. What started humbly in 2006 with YouTube has now proliferated into multiple global networking and marketing sites. When TikTok entered the niche, many of them were performing extremely well on the stage. In that context, TikTok performed admirably well. Consider a new plant sowed on an unknown land becoming a giant tree full of bloom, supporting life and sustaining others in its neighborhood. Well, the analogy may not seem too strange when TikTok’s performance is surveyed.

The secret to blogging success, all starts with the content you create, and how much value you provide to your readers. Blogging isn't just for sharing your thoughts with the world; it has become a leading platform for real business. Most people read blogs for selfish reasons or for just entertainment. Their loyalty largely depends on how much value or engagement you provide.

Reddit hails itself as 'the front page of the Internet'. It's the sixth most-visited website in the world -- and yet, millions have no idea what it is. They should be paying attention. We Are the Nerds takes listeners inside this captivating, maddening enterprise, whose army of obsessed users have been credited with everything from solving crimes and spurring millions in charitable donations to seeding alt-right fury and even landing Donald Trump in the White House.

I have taken many students from feeling confused and doubtful to clear and confident. One of my students got working with me shortly after starting his podcast. Within his first six months, he had over 30,000 downloads! In Podcasting Marketing, you'll discover how to organically grow your subscribers in the thousands; how to use social media to grow your listeners on autopilot through positive ecosystems; 11 tricks to skyrocket engagement in your community; how to optimize your podcast for growth with analytics; and more.

Content for Everyone is a must-listen for creative entrepreneurs looking to improve the usability and accessibility of their website, email, and social media content. With over a billion people living with some form of disability worldwide, it’s more important than ever to make sure your content is accessible. In this easy-to-follow practical guide, you’ll learn techniques to make your content more accessible, without needing any in-depth technical knowledge.

The aim of this bundle of two blogging books is to reveal the truth and set you straight on how to properly monetize a blog. The first book in this bundle will teach you how to actually build a blog and how to set up a basic monetization strategy. The second book will take you into some more advanced strategies that should really improve the level of income that your blog is producing. It will give you an edge over many other bloggers who already have their blogs monetized because most other bloggers are simply not implementing the advanced strategies that this book reveals.

Are you sick of working a job you hate for a boss who despises you? Do you want to get paid what your worth...instead of what your company thinks they can get away with? Are you struggling to get up in the morning and praying for a snow day? Or are you just ready to start enjoying some of that freedom you've heard so much about?

Do you enjoy reading/participating in blogs online? Are you interested in starting a blog? Do you want to make money by blogging? If you answered yes to any of these questions then this book is for you. 50+ Questions to Ask Before Starting a Blog by Krista “KK” Mounsey offers a list of questions you should ask yourself before starting a blog either for making money or for fun!

THE ONLY BOOK YOU NEED TO START YOUR PODCAST: The Complete Guide. Are you ready to share your voice with the world, but unsure where to start? Whether you're dreaming of starting a podcast or you've already hit "record" a few times, THE ONLY BOOK YOU NEED TO START YOUR PODCAST is your one-stop resource for everything you need to know—without the tech jargon and without the stress.

Are you a gamer looking to start your own YouTube gaming channel? Look no further! This book is the perfect starting point to get your channel off the ground and into the web's eye. With gaming being all the rage with younger generations and YouTube becoming increasingly popular for people to post their own videos, it's time to join in on the fun and start your own YouTube gaming channel.

Have you ever wondered what Snapchat is? Why do people use Snapchat? How Snapchat can benefit you, and how you can use this powerful app effectively? Whatever your reasons for wanting to learn how to use Snapchat, this audiobook is for you!