Consumer Research

Lista de productos
  • Precio regular: $13.75 o 1 crédito

    Sale price: $13.75 o 1 crédito

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    • Shopping Secrets for Smart Women Who Love to Get Something for Nothing
    • De: Kathy Spencer, Samantha Rose
    • Narrado por: Hillary Huber
    • Duración: 7 h y 24 m
    • Fecha de lanzamiento: 03-30-12
    • Idioma: Inglés
    • 4 out of 5 stars 20 calificaciones
    • You've heard of amazing deals, online discounts, outlet shopping-but has anyone showed you how to shop for free? Meet Kathy Spencer-hot, hip mom of four who can whittle a $267.22 grocery bill down to one penny....

    Precio regular: $14.61 o 1 crédito

    Sale price: $14.61 o 1 crédito

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    • What Your Stuff Says About You
    • De: Sam Gosling
    • Narrado por: David Drummond
    • Duración: 8 h y 1 m
    • Fecha de lanzamiento: 06-26-08
    • Idioma: Inglés
    • 3.5 out of 5 stars 319 calificaciones
    • For the last 10 years, psychologist Sam Gosling has been studying how people project (and protect) their inner selves....

    Precio regular: $18.88 o 1 crédito

    Sale price: $18.88 o 1 crédito

    • 3rd Edition
    • De: Wolfgang Stroebe, Bob M. Fennis
    • Narrado por: Nigel Patterson
    • Duración: 19 h y 40 m
    • Fecha de lanzamiento: 08-03-21
    • Idioma: Inglés
    • 5 out of 5 stars 3 calificaciones
    • The Psychology of Advertising offers a comprehensive exploration of theory and research in (consumer) psychology on how advertising impacts the thoughts, emotions, and actions of consumers....

    Precio regular: $25.79 o 1 crédito

    Sale price: $25.79 o 1 crédito

    • Psychology, Neuroscience, and the Human Side of Economics
    • De: David Orrell
    • Narrado por: Al Kessel
    • Serie: Hot Science Series
    • Duración: 5 h y 45 m
    • Fecha de lanzamiento: 06-29-21
    • Idioma: Inglés
    • 4 out of 5 stars 7 calificaciones
    • For centuries, economics was dominated by the idea that we are rational individuals who optimize our own “utility”. Then, in the 1970s, psychologists demonstrated that the reality is a lot messier....

    Precio regular: $13.71 o 1 crédito

    Sale price: $13.71 o 1 crédito

    • How to Create Relevant and Memorable Experiences at Every Touchpoint
    • De: Nicholas J. Webb
    • Narrado por: James Foster
    • Duración: 7 h y 1 m
    • Fecha de lanzamiento: 12-27-15
    • Idioma: Inglés
    • 4.5 out of 5 stars 177 calificaciones
    • What Customers Crave examines how the hyper-connected economy is radically changing consumer expectations, and reveals what companies need to do to stay on top....

    Precio regular: $20.00 o 1 crédito

    Sale price: $20.00 o 1 crédito

    • How Technology Brought Us Together and Why It Might Drive Us Apart
    • De: Rachel Botsman
    • Narrado por: Caroline Baum
    • Duración: 10 h y 34 m
    • Fecha de lanzamiento: 11-14-17
    • Idioma: Inglés
    • 4.5 out of 5 stars 77 calificaciones
    • From government to business, banks to media, trust in institutions is at an all-time low. But this isn't the age of distrust - far from it. This is the age of "distributed trust"....

    Precio regular: $25.19 o 1 crédito

    Sale price: $25.19 o 1 crédito

    • The Power to Predict Who Will Click, Buy, Lie, or Die
    • De: Eric Siegel
    • Narrado por: Nicolas D. Frantela
    • Duración: 10 h y 7 m
    • Fecha de lanzamiento: 12-30-15
    • Idioma: Inglés
    • 4 out of 5 stars 235 calificaciones
    • In this rich, fascinating, and surprisingly accessible introduction, leading expert Eric Siegel reveals how predictive analytics works and how it affects everyone every day....

    Precio regular: $24.95 o 1 crédito

    Sale price: $24.95 o 1 crédito

    • How to Win and Keep Customers in the Age of Disruption
    • De: Steve Dennis
    • Narrado por: Steve Dennis
    • Duración: 9 h y 16 m
    • Fecha de lanzamiento: 04-28-21
    • Idioma: Inglés
    • 5 out of 5 stars 17 calificaciones
    • Physical retail isn’t dead - but boring retail is! Remarkable Retail equips the savvy retailer with eight essential strategies to bounce back from the COVID-19 downturn and thrive in the years to come....

    Precio regular: $19.95 o 1 crédito

    Sale price: $19.95 o 1 crédito

    • How Dollar Shave Club, Warby Parker, and Other Disruptors Are Remaking What We Buy
    • De: Lawrence Ingrassia
    • Narrado por: Sean Patrick Hopkins
    • Duración: 8 h y 34 m
    • Fecha de lanzamiento: 01-28-20
    • Idioma: Inglés
    • 4.5 out of 5 stars 292 calificaciones
    • A leading business journalist takes us inside a business revolution: the upstart brands taking on the empires that long dominated the trillion-dollar consumer economy....

    Precio regular: $14.99 o 1 crédito

    Sale price: $14.99 o 1 crédito

    • The Counterintuitive Online Method to Discover Exactly What Your Customers Want to Buy...Create a Mass of Raving Fans...and Take Any Business to the Next Level
    • De: Ryan Levesque
    • Narrado por: Tom Parks
    • Duración: 6 h y 7 m
    • Fecha de lanzamiento: 07-02-19
    • Idioma: Inglés
    • 4 out of 5 stars 94 calificaciones
    • In this best-selling book, Ryan Levesque lays out his proven, repeatable, yet slightly counterintuitive, methodology for understanding the core wants and motivations of your customer....

    Precio regular: $13.50 o 1 crédito

    Sale price: $13.50 o 1 crédito

  • Precio regular: $11.17 o 1 crédito

    Sale price: $11.17 o 1 crédito

    • Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy
    • De: Martin Lindstrom
    • Narrado por: Dan Woren
    • Duración: 10 h y 40 m
    • Fecha de lanzamiento: 09-20-11
    • Idioma: Inglés
    • 4.5 out of 5 stars 342 calificaciones
    • From the bestselling author of Buyology comes a shocking insider’s look at how today’s global giants conspire to obscure the truth and manipulate our minds....

    Precio regular: $18.00 o 1 crédito

    Sale price: $18.00 o 1 crédito

    • The Experience When Business Meets Design
    • De: Brian Solis
    • Narrado por: Steven Menasche
    • Duración: 6 h y 25 m
    • Fecha de lanzamiento: 05-11-17
    • Idioma: Inglés
    • 4 out of 5 stars 20 calificaciones
    • Success and the future of business is experiential, and this is the time to learn how to create and cultivate meaningful experiences....

    Precio regular: $24.06 o 1 crédito

    Sale price: $24.06 o 1 crédito

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    • De: Malcolm Gladwell
    • Narrado por: Edson Matus
    • Duración: 9 h y 6 m
    • Fecha de lanzamiento: 12-14-17
    • Idioma: Español
    • 4.5 out of 5 stars 123 calificaciones
    • En esta obra revolucionaria que ocupa desde hace años los primeros puestos en las listas de ventas de Estados Unidos, Gladwell analiza la trayectoria de varios productos....

    Precio regular: $15.29 o 1 crédito

    Sale price: $15.29 o 1 crédito

    • An Ingenious Way To Understand Why People Around The World Live And Buy As They Do
    • De: Clotaire Rapaille
    • Narrado por: Barrett Whitener
    • Duración: 6 h y 29 m
    • Fecha de lanzamiento: 08-23-07
    • Idioma: Inglés
    • 4.5 out of 5 stars 419 calificaciones
    • Internationally revered cultural anthropologist and marketing expert Clotaire Rapaille reveals for the first time the techniques he has used to improve profitability and practices....

    Precio regular: $21.48 o 1 crédito

    Sale price: $21.48 o 1 crédito

    • Get Your Customers Laid and Sell the Hell out of Anything
    • De: Deb Gabor
    • Narrado por: Deb Gabor
    • Duración: 3 h y 53 m
    • Fecha de lanzamiento: 02-28-18
    • Idioma: Inglés
    • 4 out of 5 stars 21 calificaciones
    • In Branding Is Sex, brand dominatrix Deb Gabor explains how proper brand positioning gets your customers in the mood....

    Precio regular: $14.95 o 1 crédito

    Sale price: $14.95 o 1 crédito

    • How to Design B2B SAAS Pricing Models That Your Customers Will Love
    • De: Ulrik Lehrskov-Schmidt
    • Narrado por: Ulrik Lehrskov-Schmidt
    • Duración: 6 h y 29 m
    • Fecha de lanzamiento: 02-08-24
    • Idioma: Inglés
    • 4 out of 5 stars 10 calificaciones
    • Written in the trenches of helping hundreds of B2B SaaS businesses, The Pricing Roadmap will help you pour gasoline on the fire of your pricing.

    Precio regular: $19.95 o 1 crédito

    Sale price: $19.95 o 1 crédito

    • Improving Decisions About Health, Wealth, and Happiness
    • De: Richard H. Thaler, Cass R. Sunstein
    • Narrado por: Sean Pratt
    • Duración: 10 h y 35 m
    • Fecha de lanzamiento: 07-02-08
    • Idioma: Inglés
    • 4 out of 5 stars 351 calificaciones
    • Every day, we make decisions on topics ranging from personal investments to schools for our children to the meals we eat to the causes we champion....

    Precio regular: $21.48 o 1 crédito

    Sale price: $21.48 o 1 crédito

    • Lessons in Looks and Culture from the K-Beauty Capital
    • De: Elise Hu
    • Narrado por: Elise Hu
    • Duración: 8 h y 21 m
    • Fecha de lanzamiento: 05-23-23
    • Idioma: Inglés
    • 5 out of 5 stars 39 calificaciones
    • An audacious journalistic exploration of the present and future of beauty through the lens of South Korea's booming "K-beauty" industry and the culture it promotes, by Elise Hu, NPR host-at-large and the host of TED Talks Daily....

    Precio regular: $18.00 o 1 crédito

    Sale price: $18.00 o 1 crédito

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