Consumer Research

Lista de productos
    • How to Make Good Ideas Great and Great Ideas Scale
    • De: John A. List
    • Narrado por: Will Damron
    • Duración: 8 h y 26 m
    • Fecha de lanzamiento: 02-01-22
    • Idioma: Inglés
    • 4.5 out of 5 stars 319 calificaciones
    • A leading economist answers one of today’s trickiest questions: Why do some great ideas make it big while others fail to take off?

    Precio regular: $18.00

    • The Counterintuitive Online Method to Discover Exactly What Your Customers Want to Buy...Create a Mass of Raving Fans...and Take Any Business to the Next Level
    • De: Ryan Levesque
    • Narrado por: Tom Parks
    • Duración: 6 h y 7 m
    • Fecha de lanzamiento: 07-02-19
    • Idioma: Inglés
    • 4 out of 5 stars 94 calificaciones
    • In this best-selling book, Ryan Levesque lays out his proven, repeatable, yet slightly counterintuitive, methodology for understanding the core wants and motivations of your customer....

    Precio regular: $13.50

    • De: Jared Schrieber
    • Narrado por: Nathan Agin
    • Duración: 8 h y 40 m
    • Fecha de lanzamiento: 05-04-23
    • Idioma: Inglés
    • 5 out of 5 stars 6 calificaciones
    • Market intelligence expert Jared Schrieber reveals the steps successful brands take to accelerate brand momentum year after year....

    Precio regular: $19.49

    • How to Design B2B SAAS Pricing Models That Your Customers Will Love
    • De: Ulrik Lehrskov-Schmidt
    • Narrado por: Ulrik Lehrskov-Schmidt
    • Duración: 6 h y 29 m
    • Fecha de lanzamiento: 02-08-24
    • Idioma: Inglés
    • 4 out of 5 stars 10 calificaciones
    • Written in the trenches of helping hundreds of B2B SaaS businesses, The Pricing Roadmap will help you pour gasoline on the fire of your pricing.

    Precio regular: $19.95

    • How the World's Top Companies Use Human Insight to Create Great Experiences
    • De: Janelle Estes, Andy MacMillan
    • Narrado por: Lexi Mae
    • Duración: 6 h y 8 m
    • Fecha de lanzamiento: 02-15-22
    • Idioma: Inglés
    • 5 out of 5 stars 1 calificación
    • User Tested delivers an eye-opening and compelling treatment of putting customers back at the center of your business model....

    Precio regular: $17.19

    • How to Create Relevant and Memorable Experiences at Every Touchpoint
    • De: Nicholas J. Webb
    • Narrado por: James Foster
    • Duración: 7 h y 1 m
    • Fecha de lanzamiento: 12-27-15
    • Idioma: Inglés
    • 4.5 out of 5 stars 177 calificaciones
    • What Customers Crave examines how the hyper-connected economy is radically changing consumer expectations, and reveals what companies need to do to stay on top....

    Precio regular: $20.00

    • 7 Simple Ways to Raise Your Customer Service from Ordinary to Extraordinary
    • De: Steve Curtin
    • Narrado por: Sean Pratt
    • Duración: 6 h y 29 m
    • Fecha de lanzamiento: 07-02-13
    • Idioma: Inglés
    • 4 out of 5 stars 33 calificaciones
    • This audiobook is a resource that will help listeners everywhere take their customer service from ordinary to extraordinary....

    Precio regular: $24.06

    • Brand Building in a Noisy World
    • De: Kai D. Wright
    • Narrado por: Kai D. Wright
    • Duración: 7 h y 55 m
    • Fecha de lanzamiento: 08-13-19
    • Idioma: Inglés
    • 4.5 out of 5 stars 7 calificaciones
    • In Follow the Feeling, strategy advisor Kai D. Wright answers a critical question plaguing entrepreneurs, brand strategists, marketers, and leaders: How do you grow your brand in a noisy world? Find out....

    Precio regular: $17.19

    • Why Community Is the Last Great Marketing Strategy
    • De: Mark Schaefer
    • Narrado por: Mark Schaefer
    • Duración: 5 h y 25 m
    • Fecha de lanzamiento: 01-05-23
    • Idioma: Inglés
    • 4.5 out of 5 stars 21 calificaciones
    • Bestselling author and futurist Mark Schaefer explains why community is a vastly overlooked marketing opportunity for most organizations....

    Precio regular: $19.95

    • What Your Stuff Says About You
    • De: Sam Gosling
    • Narrado por: David Drummond
    • Duración: 8 h y 1 m
    • Fecha de lanzamiento: 06-26-08
    • Idioma: Inglés
    • 3.5 out of 5 stars 319 calificaciones
    • For the last 10 years, psychologist Sam Gosling has been studying how people project (and protect) their inner selves....

    Precio regular: $18.88

    • How Smart Companies Turn Sustainability into Billion-Dollar Businesses
    • De: E. Freya Williams
    • Narrado por: Kelly Bourquin
    • Duración: 7 h y 6 m
    • Fecha de lanzamiento: 07-24-15
    • Idioma: Inglés
    • 4 out of 5 stars 56 calificaciones
    • Green Giants examines nine companies that are merging social responsibility with wild profitability - and reveals the six factors responsible for their success....

    Precio regular: $24.06

    • How to Have Stuff Without Breaking the Planet
    • De: Sandra Goldmark
    • Narrado por: Eva Wilhelm
    • Duración: 5 h y 58 m
    • Fecha de lanzamiento: 05-11-21
    • Idioma: Inglés
    • 4.5 out of 5 stars 7 calificaciones
    • Sandra Goldmark has become a leader in the movement to demand better "stuff". She doesn't just want to help us clear clutter - she aims to move us away from throwaway culture, to teach us to reuse and repurpose more thoughtfully, and to urge companies to produce better stuff....

    Precio regular: $17.19

    • An Ingenious Way To Understand Why People Around The World Live And Buy As They Do
    • De: Clotaire Rapaille
    • Narrado por: Barrett Whitener
    • Duración: 6 h y 29 m
    • Fecha de lanzamiento: 08-23-07
    • Idioma: Inglés
    • 4.5 out of 5 stars 419 calificaciones
    • Internationally revered cultural anthropologist and marketing expert Clotaire Rapaille reveals for the first time the techniques he has used to improve profitability and practices....

    Precio regular: $21.48

  • Precio regular: $13.75

    • Shopping Secrets for Smart Women Who Love to Get Something for Nothing
    • De: Kathy Spencer, Samantha Rose
    • Narrado por: Hillary Huber
    • Duración: 7 h y 24 m
    • Fecha de lanzamiento: 03-30-12
    • Idioma: Inglés
    • 4 out of 5 stars 20 calificaciones
    • You've heard of amazing deals, online discounts, outlet shopping-but has anyone showed you how to shop for free? Meet Kathy Spencer-hot, hip mom of four who can whittle a $267.22 grocery bill down to one penny....

    Precio regular: $14.61

    • Improving Decisions About Health, Wealth, and Happiness
    • De: Richard H. Thaler, Cass R. Sunstein
    • Narrado por: Sean Pratt
    • Duración: 10 h y 35 m
    • Fecha de lanzamiento: 07-02-08
    • Idioma: Inglés
    • 4 out of 5 stars 351 calificaciones
    • Every day, we make decisions on topics ranging from personal investments to schools for our children to the meals we eat to the causes we champion....

    Precio regular: $21.48

    • Psychology, Neuroscience, and the Human Side of Economics
    • De: David Orrell
    • Narrado por: Al Kessel
    • Serie: Hot Science Series
    • Duración: 5 h y 45 m
    • Fecha de lanzamiento: 06-29-21
    • Idioma: Inglés
    • 4 out of 5 stars 7 calificaciones
    • For centuries, economics was dominated by the idea that we are rational individuals who optimize our own “utility”. Then, in the 1970s, psychologists demonstrated that the reality is a lot messier....

    Precio regular: $13.71

    • How Bad Habits Became Big Business
    • De: David T. Courtwright
    • Narrado por: Qarie Marshall
    • Duración: 9 h y 15 m
    • Fecha de lanzamiento: 05-06-19
    • Idioma: Inglés
    • 4.5 out of 5 stars 56 calificaciones
    • We live in an age of addiction, from compulsive gaming and shopping to binge eating and opioid abuse. Sugar can be as habit-forming as cocaine, researchers tell us, and social media apps are hooking our kids....

    Precio regular: $19.31

    • How to Create Remarkable Experiences That Your Customers Can’t Wait to Share
    • De: Dan Gingiss
    • Narrado por: Dan Gingiss
    • Duración: 5 h y 33 m
    • Fecha de lanzamiento: 10-06-21
    • Idioma: Inglés
    • 4.5 out of 5 stars 39 calificaciones
    • Competition is tougher than ever these days and competing on price or product just doesn’t work as well anymore. So how can companies stand out in a crowded marketplace that is constantly evolving? The answer is customer experience....

    Precio regular: $19.95

    • The Customer CEO Business Fable About How to Profit from the Power of Your Customers
    • De: Chuck Wall
    • Narrado por: Don Hagen
    • Duración: 1 h y 37 m
    • Fecha de lanzamiento: 12-10-13
    • Idioma: Inglés
    • 4.5 out of 5 stars 3 calificaciones
    • Sales have dropped precipitously. The board is meeting next week. Bob, founder and long-time CEO, is urged by his team to hire an expensive management consulting firm....

    Precio regular: $6.00

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