Consumer Marketing

Lista de productos
    • How We Relate to People, Products, and Companies
    • De: Chris Malone, Susan T. Fiske
    • Narrado por: Sean Runnette
    • Duración: 5 h y 58 m
    • Fecha de lanzamiento: 10-15-13
    • Idioma: Inglés
    • 4.5 out of 5 stars 68 calificaciones
    • Customers everywhere describe their interactions with companies in a deeply personal way: We hate our banks, love our smartphones, and think the cable company is out to get us....

    Precio regular: $16.23

  • Precio regular: $3.99

    • Push the Emotional Buttons That Get People to Buy
    • De: Barry Feig, Joan-Marie Moss
    • Narrado por: Virtual Voice
    • Duración: 7 h y 27 m
    • Fecha de lanzamiento: 03-15-24
    • Idioma: Inglés
    • sin calificaciones
    • Consumers buy products for two reasons: the rational reason and the real reason. While your customers may say they want your products because of ...

    Precio regular: $9.99

    • The Power of Emotion in a Noisy World
    • De: Jeff Goldenberg
    • Narrado por: Jeff Goldenberg
    • Duración: 1 h y 33 m
    • Fecha de lanzamiento: 04-16-25
    • Idioma: Inglés
    • sin calificaciones
    • In the age of information overload, it’s not just what brands say, but how they make you feel that matters most. Vibe Marketing takes listeners on a journey through the emotional undercurrents that power today’s most successful brands.

    Precio regular: $6.95

    • Hope, Hype, and Harm at the Dawn of Medicine's Computer Age
    • De: Robert Wachter
    • Narrado por: Benjamin Wachter
    • Duración: 11 h y 7 m
    • Fecha de lanzamiento: 03-27-15
    • Idioma: Inglés
    • 4.5 out of 5 stars 313 calificaciones
    • While modern medicine produces miracles, it also delivers care that is too often unsafe, unreliable, unsatisfying, and impossibly expensive. This riveting audiobook offers the prescription for getting it right....

    Precio regular: $24.95

    • Get Doctor Discounts, Save with Better Health Insurance, Find Affordable Prescriptions
    • De: Frank Lalli
    • Narrado por: Tom Zingarelli
    • Duración: 8 h y 33 m
    • Fecha de lanzamiento: 09-20-16
    • Idioma: Inglés
    • 5 out of 5 stars 2 calificaciones
    • Your Best Health Care Now is your easy-to-follow, real-world guide to making today's health system work for you....

    Precio regular: $15.47

    • Understand Your Customer's Buying Process and Maximize Your Sales
    • De: Kevin Davis
    • Narrado por: Stephen Bowlby
    • Duración: 6 h y 27 m
    • Fecha de lanzamiento: 10-02-20
    • Idioma: Inglés
    • 4.5 out of 5 stars 8 calificaciones
    • Slow Down, Sell Faster! does this by introducing a simple yet powerful method for buyer-focused selling that is practical, repeatable, and easily customizable. This buyer-focused approach extends to proposals and presentations, loyalty and retention, and cultivating more business....

    Precio regular: $12.57

    • How Algorithms Are Shaping Our Lives and How We Can Stay in Control
    • De: Kartik Hosanagar
    • Narrado por: Joe Knezevich
    • Duración: 5 h y 58 m
    • Fecha de lanzamiento: 03-12-19
    • Idioma: Inglés
    • 4.5 out of 5 stars 35 calificaciones
    • A Wharton professor and tech entrepreneur examines how algorithms and artificial intelligence are starting to run every aspect of our lives and how we can shape the way they impact us....

    Precio regular: $15.75

    • Applying Psychology and Behavioral Economics
    • De: Stephen Wendel
    • Narrado por: Danny Hughes
    • Duración: 12 h y 46 m
    • Fecha de lanzamiento: 07-25-23
    • Idioma: Inglés
    • 4.5 out of 5 stars 5 calificaciones
    • In this updated edition, Stephen Wendel, head of behavioral science at Morningstar, takes you step-by-step through the process of incorporating behavioral science into product design and development....

    Precio regular: $21.49

    • Work from Home Series, Book 11
    • De: Sam Kerns
    • Narrado por: Anna Crowe
    • Duración: 3 h y 49 m
    • Fecha de lanzamiento: 06-04-20
    • Idioma: Inglés
    • 5 out of 5 stars 5 calificaciones
    • It’s time to pursue your dreams. And if becoming a best-selling author is your dream, you need to know how to market your books effectively. I did it the hard way. I become a best seller through trial and error, but you don't have to because I'm holding nothing back in this book....

    Precio regular: $14.95

    • O guia completo com estratégias de negócios e comunicações provadas para você aplicar
    • De: Gustavo Ferreira
    • Narrado por: Audren de Azevedo
    • Duración: 3 h y 49 m
    • Fecha de lanzamiento: 08-22-23
    • Idioma: Portuguese
    • 3 out of 5 stars 4 calificaciones
    • Nova versão: revisada, rediagramada e atualizada. Descubra todo o poder do Copywriting e das Palavras que Vendem...

    Precio regular: $12.96

    • From Consumer Behavior to Competitive Markets—Everything You Need to Know About Economics
    • De: Alfred Mill
    • Narrado por: Gibson Frazier
    • Duración: 8 h y 59 m
    • Fecha de lanzamiento: 05-23-23
    • Idioma: Inglés
    • 3.5 out of 5 stars 3 calificaciones
    • So much of the world revolves around economics, so why do most texts make it so dull and difficult to learn? But learning economics doesn’t have to be boring. In Economics 101, you’ll see how learning economics can be engaging....

    Precio regular: $18.74

    • Why Community Is the Last Great Marketing Strategy
    • De: Mark Schaefer
    • Narrado por: Mark Schaefer
    • Duración: 5 h y 25 m
    • Fecha de lanzamiento: 01-05-23
    • Idioma: Inglés
    • 4.5 out of 5 stars 21 calificaciones
    • Bestselling author and futurist Mark Schaefer explains why community is a vastly overlooked marketing opportunity for most organizations....

    Precio regular: $19.95

  • Precio regular: $29.90

    • How to Build Products That Create Change
    • De: Matt Wallaert
    • Narrado por: Matt Wallaert
    • Duración: 4 h y 40 m
    • Fecha de lanzamiento: 06-11-19
    • Idioma: Inglés
    • 4 out of 5 stars 132 calificaciones
    • Start at the End offers a new framework for design, grounded in behavioral science. Technology executive and behavioral scientist Matt Wallaert argues that the purpose of everything is behavior change....

    Precio regular: $15.75

    • The Remarkable Shallowness of the Improvising Brain
    • De: Nick Chater
    • Narrado por: Nick Chater
    • Duración: 7 h y 26 m
    • Fecha de lanzamiento: 11-06-18
    • Idioma: Inglés
    • 4.5 out of 5 stars 47 calificaciones
    • In a radical reinterpretation of how the mind works, an eminent behavioral scientist reveals the illusion of mental depth....

    Precio regular: $17.19

    • The (Mostly) Hidden Ways Marketing Reshapes Our Brains
    • De: Matt Johnson PhD, Prince Ghuman
    • Narrado por: Roger Wayne
    • Duración: 8 h y 59 m
    • Fecha de lanzamiento: 05-19-20
    • Idioma: Inglés
    • 4.5 out of 5 stars 45 calificaciones
    • Ever notice that all watch ads show 10:10 as the time? Or that all fast-food restaurants use red or yellow in their logos? Or that certain stores are always having a sale? You may not be aware of these details, yet they’ve been influencing you all along....

    Precio regular: $13.97

    • How Technology Brought Us Together and Why It Might Drive Us Apart
    • De: Rachel Botsman
    • Narrado por: Caroline Baum
    • Duración: 10 h y 34 m
    • Fecha de lanzamiento: 11-14-17
    • Idioma: Inglés
    • 4.5 out of 5 stars 77 calificaciones
    • From government to business, banks to media, trust in institutions is at an all-time low. But this isn't the age of distrust - far from it. This is the age of "distributed trust"....

    Precio regular: $25.19

    • Winning the Minds of Consumers with Neuroscience Powered GenAI
    • De: A.K. Pradeep, Anirudh Acharya, Rajat Chakravarty, Ratnakar Dev
    • Narrado por: Michael Butler Murray
    • Duración: 13 h y 20 m
    • Fecha de lanzamiento: 10-29-24
    • Idioma: Inglés
    • sin calificaciones
    • Neuroscience-powered GenAI enables massive impact on everything from medicine to marketing, entertainment to education, flavors to fragrances, and much more. NeuroAI serves as an inspiring and accessible resource for successful marketing in the Age of the Machine.

    Precio regular: $21.49

    • 3rd Edition
    • De: Wolfgang Stroebe, Bob M. Fennis
    • Narrado por: Nigel Patterson
    • Duración: 19 h y 40 m
    • Fecha de lanzamiento: 08-03-21
    • Idioma: Inglés
    • 5 out of 5 stars 3 calificaciones
    • The Psychology of Advertising offers a comprehensive exploration of theory and research in (consumer) psychology on how advertising impacts the thoughts, emotions, and actions of consumers....

    Precio regular: $25.79