Computer Science Technology

Steve Jobs called Jony Ive his “spiritual partner at Apple.” The London-born genius was the second-most powerful person at Apple and the creative force who most embodies Jobs’s spirit, the man who designed the products adopted by hundreds of millions the world over: the iPod, iPad, MacBook Air, the iMac G3, and the iPhone.

From Oxford's leading AI researcher comes a fun and accessible tour through the history and future of one of the most cutting edge and misunderstood field in science: artificial intelligence.

This book demonstrates how nonscientific ideas have been encoded deep into our technological infrastructure. Offering a rigorous, fresh perspective on how technology has brought us to this place, Rage Inside the Machine challenges the long-held assumption that technology is an apolitical and amoral force.

The Guide to Going Viral is like a director’s manual for social media. It provides a step-by-step approach to crafting content with the impact of a classic film. Brendan Kane leverages his expertise in social media, entrepreneurship, and the film industry to blend the art of filmmaking with strategies for viral content creation.

Artificial intelligence is forecasted to have trillions of dollars of impact on businesses and the economy, yet many marketers struggle to understand what it is and how to apply it in their marketing efforts. The truth is, AI possesses the power to change everything. Marketing Artificial Intelligence draws on years of research and dozens of interviews with AI marketers, executives, engineers, and entrepreneurs. Roetzer and Kaput present the current potential of AI, as well as a glimpse into the near future.

When Apollo 11 touched down on the Moon’s surface in 1969, the first man on the Moon became a legend. In First Man, author James R. Hansen explores the life of Neil Armstrong. Based on over 50 hours of interviews with the intensely private Armstrong, who also gave Hansen exclusive access to private documents and family sources, this "magnificent panorama of the second half of the American twentieth century" (Publishers Weekly, starred review) is an unparalleled biography of an American icon.

Shannon Vallor makes a wide-ranging, prophetic, and philosophical case for what AI could be: a way to reclaim our human potential for moral and intellectual growth, rather than lose ourselves in mirrors of the past. Rejecting prophecies of doom, she encourages us to pursue technology that helps us recover our sense of the possible, and with it the confidence and courage to repair a broken world. Vallor calls us to rethink what AI is and can be, and what we want to be with it.

In 2007, the X Prize Foundation announced that it would give $10 million to anyone who could build a safe, mass-producible car that could travel one hundred miles on the energy equivalent of a gallon of gas. The challenge attracted more than one hundred teams from all over the world, including dozens of amateurs. Many designed their cars entirely from scratch, rejecting decades of thinking about what a car should look like.

Quantum computing has the promise to be the next huge thing in technology. How do we know that? Look at how much the big players in tech are investing in the technology. Quantum Computing For Dummies preps you for the amazing changes that are coming with the world of computing built on the phenomena of quantum mechanics. Need to know what is it and how does it work? This easy-to-understand book breaks it down and answers your most pressing questions.

Jeff Hawkins, the man who created the PalmPilot, Treo smart phone, and other handheld devices, has reshaped our relationship to computers. Now he stands ready to revolutionize both neuroscience and computing in one stroke, with a new understanding of intelligence itself.

Computers have changed since 1981, when Tracy Kidder memorably recorded the drama, comedy, and excitement of one company's efforts to bring a new microcomputer to market. What has not changed is the feverish pace of the high-tech industry, the go-for-broke approach to business that has caused so many computer companies to win big (or go belly up), and the cult of pursuing mind-bending technological innovations.

The high-energy tale of how two socially awkward Ivy Leaguers, trying to increase their chances with the opposite sex, ended up creating Facebook. Eduardo Saverin and Mark Zuckerberg were Harvard undergraduates and best friends - outsiders at a school filled with polished prep-school grads and long-time legacies. They shared both academic brilliance in math and a geeky awkwardness with women. The Accidental Billionaires is a compulsively listenable story of innocence lost - and of the unusual creation of a company that has revolutionized the way people relate to one another.

An entertaining first look at how today's members of iGen - the children, teens, and young adults born in the mid-1990s and later - are vastly different from their millennial predecessors and from any other generation, from the renowned psychologist and author of Generation Me.

Generative AI is rewriting the rulebook with its seemingly endless capabilities, from crafting intricate industrial designs, writing computer code, and producing mesmerizing synthetic voices to composing enchanting music and innovating genetic breakthroughs. In Generative AI in Practice, renowned futurist Bernard Marr offers listeners a deep dive into the captivating universe of GenAI. This comprehensive guide introduces you to the basics of this groundbreaking technology and outlines the profound impact that GenAI will have on business and society.

Step into the future with The Art of Prompt Engineering: Mastering Intelligent Conversations with ChatGPT for Breakthrough Results! Jordan Ashwood guides you through the art of crafting effective, context-aware prompts that turn ChatGPT into a responsive and insightful conversational partner.

En un presente en el que vivimos rodeadxs de dispositivos inteligentes que intervienen cada vez más en todos los ámbitos de nuestra vida, Naief Yehya plantea un ensayo donde reflexiona sobre la inteligencia artificial, sus alcances, su influencia y hasta su marca en los procesos creativos y de la industria.

The definitive history, packed with untold stories, of one of America’s most controversial and powerful companies: Facebook. Based on hundreds of interviews from inside and outside Facebook, Levy’s sweeping narrative of incredible entrepreneurial success and failure digs deep into the whole story of the company that has changed the world and reaped the consequences.

Customer Data and Privacy: The Insights You Need from Harvard Business Review will help you understand the tangled interdependencies and complexities and develop strategies that allow your company to be good stewards, collecting, using, and storing customer data responsibly.

The beauty of ChatGPT is that it does the heavy lifting for you, giving you all the time to focus on your full-time job, while your personal AI employee works round the clock to deliver results. This is the new realm of opportunities, where earning money is less of a grind and more of having your very own AI assistants. The only question is… are you ready to step into this future? This is the tech revolution you’ve been waiting for — leave the headaches of traditional businesses behind and let AI transform how you earn money today.

As AI continues to blur the line between reality and fabrication, Richard A. Mann’s Truth and AI: Seeing is No Longer Believing offers a clear and practical guide to understanding how artificial intelligence is redefining trust in the digital age. With technologies like Generative Adversarial Networks (GANs) powering the creation of hyper-realistic deepfakes, the book breaks down how these tools work and how they challenge our ability to distinguish real from fake. Mann traces the evolution of digital manipulation, starting with basic photo edits and leading to today’s AI-driven media.