Career War

Amid one of the darkest times in American history, it was a moment that captured the attention of the nation. Brett Crozier, captain of the most powerful and prestigious aircraft carrier in the United States Navy, walked off his ship for the last time while thousands of his sailors saluted and chanted his name in admiration. This remarkable moment occurred after Crozier made the decision to try to protect his sailors by pleading with his superiors for help when COVID-19 swept through the vessel. Two days later, he was relieved of command.

The Art of War, first written by the great Sun Tzu over 2,500 years ago, has remained relevant throughout history to anyone in a leadership position; be it politics, human psychology, business, or even daily life situations, there is wisdom in Sun Tzu's teachings that is relevant to all. In this book, we will interpret his teachings as they relate to the 21st century business world, specifically the art of negotiation. You will learn that true wisdom is timeless, and that applying the time-tested tactics in this book can propel you to the next level of success.

The story wars are all around us. They are the struggle to be heard in a world of media noise and clamor. Today, most brand messages and mass appeals for causes are drowned out before they even reach us. But a few consistently break through the din, using the only tool that has ever moved minds and changed behavior - great stories. With insights from mythology, advertising history, evolutionary biology, and psychology, viral storyteller and advertising expert Jonah Sachs takes listeners into a fascinating world of seemingly insurmountable challenges and enormous opportunity.

Nerves of Steel is the captivating true story of Tammie Jo Shults’ remarkable life—from growing up the daughter of a humble rancher, to breaking through gender barriers as one of the Navy’s first female F/A-18 Hornet pilots, to safely landing the severely crippled Southwest Airlines Flight 1380 and helping save the lives of 148 people.

Deliberate Discomfort follows the journey of Jason Van Camp as a new Green Beret commander taking over a team of combat-hardened Special Forces veterans. This true story tells firsthand the intense, traumatic battles these warriors fought and won, sharing lessons learned from their incredible backgrounds. A cadre of scientists further break down each experience, translating them into digestible and relatable action items, allowing the listener to apply these lessons forged under fire to their own lives.

Should you fire your deadweight brother-in-law or comply with your mom's pleas to give him a raise? Should you pay all your kids the same, based on the market, or based on how many of your grandkids they raise? These are the questions family business leaders confront due to the opposing expectations of the family and the business. Hug of War offers a new path forward. When the competing impulses of the family mindset and the business mindset are embraced as a polarity, leaders transcend either-or thinking and craft better solutions that embrace the best of both mindsets.

With over $500 million a year in sales, the Bassett Furniture Company was once the world's biggest wood furniture manufacturer. But beginning in the 1980s, the Bassett company suffered from an influx of cheap Chinese furniture as the first waves of Asian competition hit, and ultimately was forced to send its production offshore to Asia. Only one man fought back. That man is John Bassett III, a descendant of the Bassetts who is now chairman of Vaughan-Bassett Furniture Co, which employs more than 700 Virginians and has sales of over $90 million.

The audiobook provides unprecedented insight into leadership, management, strategy, and life-thinking that not only helped Rumsfeld lead the Pentagon in wartime, but earned him a reputation as one of America's toughest and most effective CEOs.

At the core of this classic treatise is the message that sledgehammer approaches can backfire, and size alone does not guarantee wins. Strategy, positioning, planning, leadership - all play equally significant roles, making Sun Tzu's teachings perfect for small business owners and entrepreneurs entrenched in fierce competition for customers, market share, talent - for their very survival.

Here at last is a clear, easy-to-follow interpretation of the classic Chinese text The Art of War by Sun Tzu which incorporates modern business lessons to make this relevant and accessible to today's executive facing strategic and competitive challenges. For years, business schools and professional consultants have turned to Sun Tzu's 2,500-year-old Chinese text for its invaluable commentary on such topics as leadership, strategy, organization, competition and cooperation.

With Schwarzkopf is Gus Lee's remembrance of his mentor and friend H. Norman Schwarzkopf, and his firsthand account of how Schwarzkopf shaped his life. In 1966, Lee, a junior-year cadet at West Point, was bright, athletic, and popular. He was also on the verge of getting kicked out. Nearing the bottom of his class due to his penchant for playing poker and reading recreationally instead of studying engineering, he was assigned a new professor: then-Major Norman Schwarzkopf.

If you are going to hire and maintain the best of the best, employers need to wake up and realize that there is a war going on for talented, dependable people. Winning the War for Talent is a step-by-step guide to becoming and remaining an "Employer of Choice" and winning the war for talent. Employers can create a place talented people want to work, and more importantly, stay.

Authors Roger Manvell and Heinrich Fraenkel, notable biographers of the World War II German leaders Joseph Goebbels and Herman Goring, delve into the life of one of the most sinister, clever, and successful of all the Nazi leaders: Heinrich Himmler. As the head of the feared SS, Himler supervised the extermination of millions. Here is the story of how a seemingly ordinary boy grew into an obsessive and superstitious man who ventured into herbalism, astrology, and homeopathic medicine before finally turning to the “science” of racial purity and the belief in the superiority of the Aryan people.

Few people have made decisions as momentous as Eisenhower, nor has one person had to make such a varied range of them. From D-Day to Little Rock, from the Korean War to Cold War crises, from the Red Scare to the Missile Gap controversies, he was able to give our country eight years of peace and prosperity by relying on a core set of principles. These were informed by his heritage and upbringing, his strong character and his personal discipline, but he also avoided making himself the center of things. He tried to be the calmest man in the room, not the loudest.

Hal Moore led his life by a set of principles - a code developed through years of experience, trial-and-error, and the study of leaders of every stripe. In a career spanning more than 30 years, Moore's life touched upon many historical events: the Occupation of Japan, the Korean War, Vietnam, and the refashioning of the US Army into an all-volunteer force. At each juncture, he learned critical lessons and had opportunities to affect change through measured responses.

Why are the best leaders the ones who are most adept at following? What should we expect of those who have the privilege of leading? And what may leaders expect of those who follow them? Drawing upon a military career spanning more than four decades, General Martin Dempsey, former Chairman of the Joint Chiefs of Staff, examines the limits of loyalty, the necessity of sensible skepticism, and the value of responsible rebelliousness, and explains why we actually should sweat the small stuff.

In this illuminating memoir, McChrystal frankly explores the major episodes and controversies of his eventful career. He delves candidly into the intersection of history, leadership, and his own experience to produce a book of enduring value. Joining the troubled post-Vietnam army as a young officer, McChrystal witnessed and participated in some of our military’s most difficult struggles. He describes the many outstanding leaders he served with and the handful of bad leaders he learned not to emulate.

Even if we live within sight of the sea, it is easy to forget that our world is an ocean world. The open ocean, that vast expanse of international waters, begins just a few miles out and spreads across three-fourths of the globe. It is a place of storms and danger, both natural and manmade. And at a time when every last patch of land is claimed by one government or another, it is a place that remains radically free.

Are you ready to enter the ring and fight for your business's success? In "Business Is War", Elliott Forman reveals the key battles every business owner must conquer to survive and thrive in today's competitive landscape. With a no-nonsense approach and drawing from his extensive experience as a boxer, military veteran, and successful entrepreneur, Forman breaks down the 12 crucial Battles of Business™ that can make or break your venture.

El Arte de la Guerra es el mejor libro de estrategia de todos los tiempos. Inspiró a Napoleón, Maquiavelo, Mao Tse Tung y muchas más figuras históricas. Este libro de dos quinientos mil años de antigüedad, es uno de los más importantes textos clásicos chinos, en el que, a pesar del tiempo transcurrido, ninguna de sus máximas ha quedado anticuada, ni hay un solo consejo que hoy no sea útil.