Career Strategy

Big data - the enormous amount of data that is created as virtually every movement, transaction, and choice we make becomes digitized - is revolutionizing business. Offering real-world insight and explanations, this audiobook provides a roadmap for organizations looking to develop a profitable big data strategy...and reveals why it's not something they can leave to the I.T. department. Think Bigger is an essential resource for anyone who wants to ensure that their company isn't left in the dust.

Ya sea que estés lanzando un cohete o planeando una fiesta de cumpleaños, las habilidades de gestión de proyectos son fundamentales para garantizar que todo salga a la perfección. Ahora más que nunca, las organizaciones buscan formas flexibles, rentables y eficientes de lograr sus objetivos, y la gestión de proyectos eficaz es la respuesta. No solo es una habilidad en demanda en casi todas las industrias, sino que también es una de las habilidades más transferibles que puedas adquirir.

A New Age of Reason: Harnessing the Power of Tech for Good provides a roadmap for integrating emerging world-changing technologies, such as AI/robotics, chips/sensors, and quantum computing, to solve some of today's thorniest and most pressing problems like climate change and world hunger.

Marketing Management contains eight manuscripts in one book to help your business grow to new heights with expert marketing techniques.

Are you just getting started in social media marketing? Want to learn how to turn likes into leads? Ready to take your social media game to the next level? It’s official, every single business or brand in the world needs a social media strategy, right now. But although Youtube, Facebook, and Instagram are all marketing goldmines, it’s tough work trying to figure out which platform to focus on. This is where the Social Media Marketing Success Strategy Workbook can help you!

If you want theory or a bird's-eye view of online/digital marketing, this book is not for you. But if your business provides a service and you want to increase the number of your clients by exploiting the power of the internet, this book will help. Because it sets out the proven, simple five-step strategy I use on a daily basis since 2011. With my strategy, you will have a clear action plan to exploit the power of the internet to increase your client numbers. It is a cost-effective strategy that will, as sure as day follows night, drive new clients to your business.

A lean strategy is about gaining a competitive edge by offering better quality products at competitive prices and making a sustainable profit by eliminating waste through engaging employees in discovering deeper ways to think about their own jobs and smarter ways of working together. In its current form, lean has been radically effective, but its true powers have yet to be harnessed. The Lean Strategy harnesses that power and delivers a new way of creating value from lean.

Change is happening more quickly and with more widespread ramifications than ever before. Catalyst is the spark leaders need to understand these emerging forces and to build adaptive organizations that will excel in the rapidly evolving environment.

Technobody - maker of wearable technologies - is under attack. Its strategic plan is slowly being killed by the top strategy villains every company faces: bad meetings (Meeting Menace), fire drills (Fire Driller), silos (Silo-Clops), too many priorities (Dr. Yes), and many others. They are members of the Anti-Strategy Squad (A.S.S.), a gang whose mission is to cause mass strategycide and global bankruption. But Technobody, led by its fearless managers and three superheroes - StrategyMan, Innovatara, and Purposeidon - it will summon all of its strategic thinking powers.

We are all crazily busy. Yet many of us know that we still need to take the time to learn how to get better. Better at productivity. Better at achievement. Better at running our minds and bodies in the optimum way to enhance our rate of success. So how can we fulfil our potential when there's so much else to do? Win Fast offers succinct, proven strategies in no-nonsense language to help us rise to a new level in our personal and business lives, to be more productive and efficient and to exceed our goals.

In business, and in life, everything is changing fast, apart from how we behave. Our ways of thinking and making decisions have changed little since we lived in agricultural and industrial societies, but the problems we now need to solve are entirely different. It requires a revolution in thinking and behavior to meet the challenges that now face us and to avoid disaster we need to totally rethink the model. Part business biography, part business blueprint, Total Rethink explains how this can be done.

The Guiding Purpose Strategy is a stimulating deep dive into the transformational power of purpose. Looking through the lens of contemporary brand management, The Guiding Purpose Strategy provokes fresh thinking, illustrates through case studies, and offers a hands-on framework to start your very own path toward finding your inner why.

Ian is a chief information officer (CIO) who is about to go on a journey of change - whether he likes it or not. He will be expected to explore, challenge and radically recast the complex, often hostile relationships that can exist between a business and the people in its Information Technology (IT) department. On the way, Ian, his chief executive officer, chief financial officer and other key stakeholders, experience a transformation in how a business needs to think about the value of its IT people and the work that they do.

Big Bang Disruptions are new products and services that enter the market better and cheaper than established products, seemingly overnight. Larry Downes and Paul F. Nunes offer critical insights and strategies companies are using not just to protect themselves but to create and appropriate disruptive innovations for themselves. The authors detail the four stages of big bang innovation and show leaders how to see disruptions headed their way - and take action before it’s too late.

Struggling with an ingrained negative attitude? There's real hope for you! You can change and become a winner. You can develop the attitude of mind which brings peace, courage, and success.

The Art of War is an ancient Chinese military treatise dating from the fifth century BCE). The work, attributed to the ancient Chinese military strategist Sun Tzu (Sunzi), comprises 13 chapters, each devoted to an aspect of warfare and its application to military tactics and strategy. It contains a detailed analysis of the Chinese military, from weapons and strategy to rank and discipline as well as the importance of intelligence and espionage in war.

In The Strategic Leader's Roadmap, Updated and Revised Edition: 6 Steps for Integrating Leadership and Strategy, Wharton management professors Harbir Singh and Michael Useem offer a six-point checklist for today's leaders to follow. They explain how leading strategically will help managers strengthen their capacity to develop strategy and to lead its execution.

Innovation expert Marion Debruyne explains how to become an outside-in organization by constantly connecting with the market to anticipate changes, converting customer insights into actionable change and collaborating with others where their own capabilities fall short. Packed with real world examples from leading global companies, Customer Innovation provides the framework needed to shift from a product-oriented to a solutions-oriented focus and from a transaction-based to a co-creation-based customer relationship.

Investors today are being fed lies and distortions, are being exploited and neglected. In the wake of the last decade’s rush to invest by millions of households and Wall Street’s obsession with short-term performance, a culture of gamesmanship has grown among corporate management, financial analysts, brokers, and fund managers, making it hard to tell financial fantasy from reality, salesmanship from honest advice. In Take on the Street, Arthur Levitt—former chairman of the Securities and Exchange Commission—shows how you can take matters into your own hands.

Tom Peters, the international best-selling author of In Search of Excellence, which has sold over one million copies, concludes his 15 definitive rules on professional excellence and why, today, they are more important than ever. The Excellence Dividend is a critical new book from one of today's leading visionaries in business. This year's winner of the Thinkers 50 Lifetime Achievement Award and the CEO Reads Lifetime Contribution to the Business Book Industry Award, Tom Peters is one of the world's most revered management gurus and global business thinkers.