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The Welcomer Edge provides practical recommendations and strategies so that any company - regardless of industry or size - can maximize the quality of its customer service and the quantity of its loyal customers. The principles outlined in The Welcomer Edge are universal for all sales and service environments. It describes four distinct categories of service professionals - the people that will make any customer service/sales function or department a success.

Internet Reputation Management for Businesses is a new book by Guillermo "William" Rivas, co-founder of the first company to offer reputation management to businesses. The book cuts through the clutter and hype of reputation management and helps businesses understand the keys to a successful reputation-management campaign for a healthy social media presence online. This book on Internet reputation management looks into the passion and rewards of a healthy online image.

It’s a new era of business and consumerism - and you play a role in defining it.

Today’s biggest trends - the mobile web, social media, real time - have produced a new consumer landscape. The End of Business As Usual explores this complex information revolution, how it has changed the future of business, media, and culture, and what you can do about it. This is the end of business as usual and the beginning of a new era of relevance.

Focused Interviewing is the third edition of the popular law enforcement text used to instruct interview and interrogation. The newest version has been updated to include only the scientifically validated approaches to the art of interviewing. Of particular interest in the section dealing with False Confession Syndrome and how to easily avoid similar allegations. Formerly strictly a law enforcement text, Focused Interviewing 2013 has been expanded to include approaches for parents, teachers, employers, employees, doctors and patients, military officers and investigators.

Who is living your life, you or someone else? Many of us have a tendency to lead guarded lives, only showing our true selves to a select few. Many of us live in constant fear or doubt that if we don't conform to the way society sees us, we will be shunned or ousted, forced to fend for ourselves. Why do we do this? Why do we feel that we need to please others instead of ourselves? We will talk about what makes up our authentic selves as well as what we can do in order to become the people we want to be.

While instant communication is now easier than ever, people's attention is spread thin, time has never been more valuable, and disengagement in both customers and employees is at an all-time high. This means most brands never reach their full potential. But what would it look like if your customers were no longer disenchanted from being chased across the internet and hounded for likes, shares, opt-ins, and purchases?

The world of marketing is undergoing major change. Sophisticated algorithms can test billions of marketing messages and measure results, and shift the weight of campaigns - all in real time. What’s next? A complete transformation of marketing as we know it, where machines themselves design and implement customized advertising tactics at virtually every point of digital contact.

Ever wanted to try generating passive income through affiliate marketing but don't know how? Understanding Affiliate Marketing is a book that provides you with the basics along with the tips and tricks of using affiliate marketing for your website, products, or services. This handy book will help you generate money from the Internet using affiliate links. It also helps you fully understand what to expect and what not to expect when you go into this type of business.

Marketing legend David Norton orchestrated the initiatives that made Harrah's/Caesars Entertainment one of the greatest marketing companies in the world. His approach of using data to identify opportunities for the business, developing the narrative to sell throughout the organization and partnering with various constituents to drive successful implementation operationally is unparalleled. In The High Roller Experience, he shares his secrets to creating an unbeatable marketing strategy.

Juli McNeely chronicles her experiences in two decades as a financial advisor and owner of McNeely Financial Services. McNeely is the only female past president of the prestigious, 126-year-old NAIFA (National Association of Insurance and Financial Investors) organization. Written in her candid, incisive, no-holds-barred style, No Necktie Needed: A Woman’s Guide to Success in Financial Services makes the industry accessible to women in search of a strong work-life balance and who seek to define and measure success by their own standards.

Retail is experiencing a massive transition. Thousands of independent retailers have been bobbing in the ocean, clinging to planks of splintered wood and struggling to stay afloat. Today, those who remain have washed ashore on a new island, and the rules have changed. But where there’s life, there’s hope, as long as you’re willing to roll up your sleeves and do the work. In Come Back to Bed, Mark Kinsley and Mark Quinn offer strategies and principles retailers can use to forge lasting customer relationships that will weather any storm.

Upline is a term used in network marketing or multi-level marketing. Upline refers to independent distributor, including sponsor and representative above sponsors. A leader is someone who leads, being a director or head of company, organization, etc. Why is the existence of upline and leaders important? Get all the info you need here.

Are you interested in technology and looking to start a profitable business from home? How to Start a Home-Based Cell Phone Repair Business is your comprehensive guide to entering the ever-growing mobile device repair industry.

Livre audio incontournable du Père du Marketing moderne ! Découvrez « Marketing 5.0 : La technologie au service de l'humanité » qui repousse les frontières du marketing traditionnel. Dans cet ouvrage novateur, Philip Kotler et ses coauteurs explorent comment les avancées technologiques peuvent être mises au service de l'humain et transformer la pratique marketing. Aujourd’hui, cinq générations vivent ensemble sur la Terre, mais avec la montée en puissance des générations Z et Alpha, il est temps pour le marketing d’évoluer encore une fois. C’est l’heure du Marketing 5.0 axé sur la technologie.

In Pumpkin's Pennies, young listeners embark on a heartwarming journey with Pumpkin as she discovers the value of hard work, saving, spending wisely, and sharing. Set in the vibrant world of Springwell Farms, the story follows Pumpkin’s determination to earn her first "horsey coins," save for a warm blanket and eventually use her financial knowledge to lead her community toward prosperity.

Feast or famine, boom or bust - it's a pattern that too many sales organizations regard as a necessary evil. And that's plain wrong. If you want a long-term career, you need to get off the roller-coaster of inconsistent results. Instead of frantic scrambles to meet quotas, you can create a strong year-round record of closed sales, repeat customers, and increasing referrals, all while you build a growing prospect list.

Are you ready to buy your first fast-food franchise but you have no idea what to expect? This audiobook will help you decide whether to franchise or not. Learn about the key aspects to pay attention to so that you can do things the right way from the start. QSR is hard work, but very rewarding and profitable. This audiobook takes you step by step through the process of making your decision.

There is a reason why Amazon web services make over $20 billion a year for Amazon. The reason is simple. Cloud computing is an essential service that has made it possible for thousands of businesses around the world to launch secured web solutions rapidly, flexibly, and cost-effectively. Amazon’s AWS has proven to be ahead of the pack, thanks to its reliable infrastructure as a cloud computing solution. This, perhaps, explains why some of the biggest and fastest growing tech companies use AWS.

Unlock the potential of your handyman skills to launch a rewarding business with 'How to Start a Handyman Business.' This essential guide walks you through the key steps to creating, managing, and expanding your handyman services. Whether you're handy with tools and looking to start on your own or you've already begun and want to scale up, this book offers practical strategies on business planning, marketing, customer service, and more.

Have you unknowingly built a business that relies entirely on you, the owner, to keep it running? Are you trading hours for dollars, locked into a glorified freelancing role where every client relies on you personally for their needs? If so, it’s time for a wake-up call. This book introduces the revolutionary "Fire Yourself" Method, challenging CEOs, founders, and entrepreneurs to take a hard look at their role within their own businesses.