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The curtain is about to rise, say Pine and Gilmore, on the Experience Economy, a new economic era in which every business is a stage, and companies must design memorable events for which they charge admission. With The Experience Economy, Pine and Gilmore explore how successful companies, using goods as props and services as the stage, create experiences that engage customers in an inherently personal way.

Young Entrepreneurs: A Kids Guide to Starting a Business Are you ready to turn your big ideas into reality? "Young Entrepreneurs: A Kids Guide to Starting a Business" is the ultimate guide for young dreamers eager to dive into the exciting world of entrepreneurship. This inspiring book is packed with great information and practical tips that will help you launch your very own business from scratch. From writing a business plan, to marketing, customer service, overcoming challenges, donating and other resources for kids to thrive as CEO's. Discover how to brainstorm creative ideas, create a ...

How do underdogs close huge deals they have no business winning? How do rainmakers pull off a sale before the RFP is ever issued? They don't do it with a logical argument or even the best PowerPoint presentation. They do it by turning their pitch into an emotional experience that makes the customer think, "This just feels right." This book is your blueprint for tapping into a clients gut feeling and bringing home the win. Go Big or Go Home is the greatest collection of the most memorable pitches in film, sports, business, and philanthropy.

In a world obsessed with lead generation, Client for Life offers a refreshing shift: grow your business by keeping the customers you already have—and turning them into your most powerful marketing asset. Written by Michael G. Walker, this clear and practical book shows service-based business owners, coaches, consultants, and creators how to build unforgettable client experiences that drive retention, referrals, and lasting revenue.

Like most teachers, you want to use your life to make an impact - not only in the classroom, but in your family, community, and the world. And yet it feels impossible to have that focus when you’re exhausted and overwhelmed. How can you make a difference when you’re distracted by never-ending paperwork, meetings, errands, and housework? How can you give the best of yourself when you’re bogged down with mundane tasks and unfulfilling obligations? You’ll never have enough time to do everything.

Millennial Rules reveals the ins and outs of Millennials not only as customers but as employees, demonstrating what lifestyle demands to watch out for and why Millennials might be a valuable addition to your team. Rather than proposing a total revolution in business, Gross reinforces a pattern of success by making listeners aware of what they’re already doing right, and how to do more of it.

Today's customers demand service that isn't just beyond the norm, but makes its mark in their minds and in their hearts. This updated edition of Managing Knock Your Socks Off Service provides listeners with up-to-the-minute advice on how they can create world-class service both in their operations and through their people, whether they work with customers face-to-face, on the phone, or in e-space.

If you can't bear to watch the news lately, you're not alone. Luckily, Ione Butler is here to offer you some respite. As the founder of Uplifting Content, a social media platform followed by more than 1.5 million people, she understands the power of inspirational true stories - the kind we don't see covered enough these days. Here, she presents an eclectic group of narratives - some from people she's met in her own travels; others crowdsourced from the uplifting content community or taken from the headlines.

How do families build and maintain their wealth? This question has challenged families for generations. In business, any wise entrepreneur would develop a plan to guide the venture. Though most people don't have a strategy in mind for their families, it is precisely what they need. This book applies business concepts to invest in our families with as much focus and discipline as we do our financial assets.

Whether you're in the trenches or the boardroom, you're going to encounter demanding, dissatisfied, and disagreeable customers. Are your people (and you) prepared to deal with them? Ignore a valid complaint and you could be the next viral sensation for all the wrong reasons. But give in to every demand and you may be consumed with the often petty complaints of your worst customers and wind up pandering to them with freebies, discounts, and special attention.

Persuasion is not a sales skill - it’s a blunt instrument of last resort that sellers use when they don’t know how to influence the choices their buyers make. It’s the weapon of choice for mindless, uninspired sellers: the sales zombies who have stopped learning and stopped improving. Wouldn’t you rather learn how to master the art of selling in, by listening to what your buyers really want?

Digital technology has profoundly altered the competitive landscape for retailers. Although the shutdown of 2020 didn’t cause this trend, it has dramatically accelerated it, collapsing retailers’ transformation timeline into a matter of months, not years. In Remarkable Retail, industry thought leader Steve Dennis argues that it’s no longer enough merely to offer convenience, decent prices, or an okay shopping experience. Even very good is no longer good enough. To win and keep customers today, retailers must be nothing short of remarkable.

Alignment is the single most critical business challenge for any organization and its leaders. Without it, inefficiency, conflict, and disengagement will cripple your ability to provide value to your customers. Companies live or die based on their ability to communicate and deliver on the promise their brand makes to its customers. To do this effectively, leaders need to clearly define the vision and strategies that support that brand intention and ensure these are manifested in the roles, expectations, and goals of each and every member of the organization.

In today's workplace, managers must be able to accept accountability for the overall well-being of the company, yet also be able to give up the need to control or be controlled by others. Author Peter Block discusses ways to create a new kind of workplace, where every employee thinks and acts like an owner, by integrating management with workers to increase productivity.

The USPS Virtual Entry Assessments (VEA 474, 475, 476, 477, and 955) are critical for anyone pursuing a career with the United States Postal Service. This concise study guide is designed to help candidates understand key exam topics, develop effective test-taking strategies, and improve their chances of passing. This book provides a structured overview of core exam areas, including situational judgment scenarios, customer service principles, error-checking exercises, mechanical reasoning, and problem-solving techniques. Readers will gain valuable insights into USPS job expectations, best ...

This practical, step-by-step book is designed specifically for selling teams committed to high achievement in the enterprise environment. You'll learn how to master 13 selling tools integral to your SES success - like the KARE Account Planning Tool, Growth Account Booster Tool, LinkedIn Levers Tool, and Client-Centric Satisfaction Tool. You'll discover practical solutions to the vastly complex challenges in enterprise organizations - extended sales cycles, wide buyer networks, or significant investments in pursuits.

In their best-selling business classic Lean Thinking, James Womack and Daniel Jones introduced the world to the principles of lean production, principles for eliminating waste during production. Now, in Lean Solutions, the authors establish the groundbreaking principles of lean consumption, showing companies how to eliminate inefficiency during consumption.

Strategy consultant Robbie Kellman Baxter has been helping companies excel in this business environment for more than a decade. Now, in The Forever Transaction, she reveals all her secrets. Whatever industry you're in, Baxter provides the inspiration, tools, and insight you need to build and execute a business model that will leave your competition in the dust.

Andrew Sobel offers a proven, 100-day plan for conquering 14 tough client development challenges and growing your client base. He's encapsulated 25 years of unique research, including personal interviews with over 3,000 top executives, into a practical road map for winning more new clients and growing your existing relationships. You'll learn specific strategies to move confidently and predictably from a first meeting to a signed contract, and discover the agenda-setting techniques that create a steady stream of sole-source business.

The power of glitzy advertising and elaborate marketing campaigns is on the wane; word- of-mouth referrals are what drive business today. People trust the recommendation of a friend, family member, colleague, or even stranger with similar tastes over anything thrust at them by a faceless company. Most business owners believe that whether customers refer them is entirely out of their hands. But science shows that people can't help recommending products and services to their friends....