Career Growth

Our busy world is killing the art of communication—and in the B2B world, it’s even worse. We have faster, better, and cheaper ways to reach our target market, yet less than 60% of B2B salespeople hit their sales quota. Worse, the gnashing of teeth from CEOs and CFOs around the world can be heard after listening to marketing metrics that can’t be translated into business impact. The gap between buyer, seller, and marketer has become the business world’s Bermuda triangle of lost opportunities, lost profits, and lost growth.

Owning Game-Changing Subcategories outlines the path to finding, managing, and leveraging new subcategories. In the digital age, the path has been made wider, shorter, and more frequently traveled. Throughout, David Aaker discusses certain aspects of the digital age that alter this path, such as E-commerce providing fast, inexpensive market access bypassing the cost of gaining distribution into storefront retailers or creating personal sales teams and social media and websites enabling communication on steroids in comparison with traditional use of advertising or events.

A decade ago, I chose to thrive in my career by starting my first work journal. A decade later, I share the techniques that made me maintain this gem of a habit for all professionals like me. In this book, you will find how work journals can help any professional grow and maintain a fulfilling career, the different tools you need to get started with your own journal including my personal and preferred setup, the common problems new journalers experience with clear and practical ways of solving them, and tips on how to not sink but thrive in the process.

Joycelyn David, CEO of AV Communications and one of the 100 most influential Filipina women in the world, shares the essential blueprint for business leaders thriving in today's borderless marketplace. With over 20 years of expertise in multicultural marketing, David demonstrates how mastering your Multicultural Quotient (MQ)—the measurable essence of cultural intelligence—transforms good leaders into exceptional global changemakers.

Today's boardrooms are filled with executives wringing their hands over such concerns as product decisions, the new consumer, and financial results, and even if they find a solution, all their work will only have a granular effect on real growth. Thoughtfully Ruthless lays out the secret to rapid business growth by showing you how to unbelievably invent more time, catapult your energy, and boost the productivity of your resources.

Bot and content marketing for Tik Tok is a fascinating topic that can promote a brand, generate leads, and drive sales online. It's a way to get your brand and products in front of an audience that wouldn't otherwise be exposed to your company - one which is very valuable for business owners. There are still ways of leveraging Tik Tok as an influencer marketing platform that will benefit both you and your brand. Tik Tok is a very profitable platform for business builders. Its popularity has risen over the past five years, with many businesses jumping on the bandwagon.

Character is something intrinsic to us all; it forms and reveals who we are. Unbeknownst to many, character is foundational to our judgment, behavior, and leadership. As we tackle the grand challenges of our time, strength of character guides us to make better decisions, creates greater well-being, and contributes to human flourishing. For those who lead—whether in the public, private, not for profit, or education sectors—a greater understanding of character will challenge your thinking, inspire new ideas, and elevate your personal and professional performance.

John Tesh has achieved more in life than he ever dreamed possible. But the road to success has been anything but easy - and those challenges have become the secret to his success. Through his story, we can learn how to be relentless, how to achieve what we didn't think was possible, and how to handle our inevitable discouragements.

Resourcing his own personal wealth of experiences - in business and in life - Nick Segal presents an entertaining and self-revealing exploration of his personal success adventure that will inspire anyone willing to do the work to more fully realize their own heartfelt dreams of success. Segal's approach is a simple and proven methodology: a "paint by numbers" series of action steps designed to enhance personal confidence and develop practical new skills for creating happiness and success.

From the creator of The Abundant Life Devotional Journal and the renovation and design YouTube channel "Girl and The Word", Forever Home is a moving perspective on belonging, reckoning with the past, and living abundantly.

Annie Hyman Pratt's family business, The Coffee Bean & Tea Leaf, consisted of 7 domestic "mom and pop shops" when she took it over. In just 7 years' time she scaled it by more than 1x, turning it into an international brand of 7+ stores before leading the company through a highly successful sale. Two decades later, Annie Pratt is a top-tier business consultant whose client list of 5+ companies and entrepreneurs includes Hay House, Jeff Walker, Gabrielle Bernstein, Susan Peirce Thompson, Erico Rocha, and Christian Mickelsen.

Drawing on more than a decade of new work, Kim and Mauborgne show you how to move beyond competing, inspire your people's confidence and seize new growth, guiding you step-by-step through how to take your organization from a red ocean crowded with competition to a blue ocean of uncontested market space.

Master the Art of Public Speaking to your professional audiences Public speaking need not be a daunting task. This skill is crucial for self-employed heads of new companies shaping their branding and identity to potential customers. You are the product and if you cannot engage your audience, your are reducing your chances of the success of your new business. Research from leading communication experts has shown that structured practices and mindful strategies can drastically enhance speaking abilities. Here's a sneak peek at what you'll uncover inside this transformative guide: 10 Effective...

Traditional goal setting sets us up for failure. Starting from a place of desired outcomes, we attempt to answer the question: Where do I want to end up in life? We focus too much on outcomes, letting the end justify the means, and often forget who we are in the process, missing the point of goal setting altogether. We need a system that allows us to embrace who we are and let that understanding guide us toward a better life. Author Whitney English shares HEART goals—a system that starts with what matters most to you, never forcing you to adopt arbitrary goals and rules.

Gracias a sus clásicos empresariales, como El nuevo mánager al minuto y El autoliderazgo y el ejecutivo al minuto, el autor best seller Ken Blanchard se ha convertido en un gurú de los negocios reconocido nacionalmente que presenta nuevos enfoques revolucionarios sobre la gerencia, el liderazgo, el servicio al cliente y más.

China today is visible everywhere: In the news, in the economic pressures battering America, in the workplace, and in every trip to the store. Provocative, timely, and essential, this dramatic account of China's growing dominance as an industrial super-power by journalist Ted C. Fishman explains how the profound shift in the global economic order has occurred, and why it already affects us all.

Are you tired of feeling like the workplace is a battleground rather than a platform for your success? Do you find yourself grappling with challenges that seem insurmountable? It's time to break free from the shackles of affliction and step into your destiny with "Overcoming Afflictions in the Workplace." In this revolutionary guide, you'll uncover the secrets to not only confronting workplace problems head-on but conquering them and thriving amidst adversity. This isn't your average self-help book; it's a power-packed manual that equips you with the tools you need to rise above any ...

When Dale Partridge's outwardly perfect life, marriage, and family were crumbling on the inside, he began questioning if culture's definition of success was something to seek after or to be saved from. What he found challenged everything he believed about "the good life" and equipped him to rebuild an even better life based on God's timeless design. Filled with scripture and practical application, Saved from Success is the book millions of burned-out and bedraggled Christians have been waiting for.

In The Emotional Intelligence and Resilience Handbook: Practical Tools for Growth, Connection, and Leadership for Everyone, Coach Shirita Nash guides with a “mirror and compass” using 10 specific self-paced topics to help you explore how emotional intelligence and resilience can become essential tools for weathering life’s storms, uncovering strength, and navigating unforeseen turns on your continuous journey of growth and connection. You might already be thriving—but still seeking ways to lead a more fulfilling life.

Want to get the best deal when you decide it's time to sell your business? Then there's only one strategy you need! Discover the ultimate guide to leveraging acquisitions for a lucrative exit strategy. This comprehensive guide offers expert advice and practical tools to enhance your business's value and secure a top-dollar sale. Learn to navigate the acquisition process efficiently, develop effective deal strategies, and assemble a formidable team for explosive growth.