Career Engagement

Are you looking to grasp the fundamentals of digital marketing without drowning in jargon? "The Foundations of Online Engagement: An introduction to digital marketing" is your straightforward companion, catering to beginners and those seeking clarity on the basics.

"Conquer the CBP Exam: Your Guide to a Career as a Certified Benefits Professional" is a comprehensive study guide designed to prepare candidates for the Certified Benefits Professional (CBP) exam. The book covers all essential domains, including benefits program design, health and welfare benefits, retirement plans, compensation, total rewards, ancillary benefits, executive compensation, family leave, and collective bargaining agreements. Each chapter delves into key concepts, providing detailed explanations, real-world examples, and practical applications to reinforce understanding. The ...

In A Symphony of Choices, workplace culture and strategy expert Gerald Leonard delivers a fascinating narrative following one Jerry Hall, the new Symphony Orchestra manager at a prestigious symphony concerned about the challenging plans for an upcoming season. In the book, you'll watch Jerry connect with a former college professor and learn the skills necessary to successfully manage his way through these unprecedented times in his business and personal life.

Grow Your Brand’s Reach Overnight—Even If You’ve Never Posted Before! This essential guide equips you with straightforward, actionable strategies to captivate audiences, engage effectively, and transform clicks into loyal fans.

We are very excited for this book and believe the principles contained herein will resonate with you as we compare business leadership to something you probably use every day—cars. After listening to this book, every time you sit down in a car or walk through a parking lot, you will think of the leadership principles you learned here.

In an increasingly crowded economic landscape, purpose gives you a powerful competitive advantage. But it does more than that. Finding and communicating an inspiring purpose will revitalize the entire organization, top to bottom. Purpose makes business more rewarding in every sense.

As humans, we are greatly influenced by our relationships. We each enjoy being members of loyalty programs and networking groups that align with our goals. We have selected and continue to go to the same supermarkets, gas stations, banks, and purchase from only select companies. This happens because of an unspoken relationship that exists with these businesses and brands. They make us happy, we trust them, and their consistency is calming in a chaotic world with too many choices.

What does it mean to be a millennial in this chaotic world? Beyond Snapchat and Tinder, the consumerist culture we’ve inherited, and quarter-life crises, can a millennial aspire to more? Alison Lea Sher argues, yes, we can! Packing herself up in an RV, Sher embarks on a road trip, interviewing 150 of her millennial peers as they begin their adult lives. From kids heading straight to Wall Street after college, to those sleeping on it, Sher asks: “Who are you; what should you do; and how can you step into your destiny as a stakeholder in society?”

Most American corporations invest money, time, and energy in diversity, equity, and inclusion, popular terms that realistically bear little weight. Companies say they want to hire people from a wide array of backgrounds, but do they even know what a diverse workforce looks like? Why do so many companies fail in creating and cultivating an environment that truly embraces diversity and its benefits?

Author Pamela Hackett has advised, led, and supported people through major change for some of the world's most prominent companies and brands throughout her 35 years in management consulting. In this must-listen book, Pamela shares with you the one factor that underpins all performance improvement and transformation goals - be they operational, financial, cultural, or ultimately driven by your customer.

With examples from the more than 130,000 campaigns developed by mobile marketing leader Hipcricket, Mobilized Marketing breaks down how brands of all sizes have performed in their mobile efforts, why some have failed, and how others bravely turned to mobile.

This is a quick listen for anyone who wants guidance for creating a culture of well-being, purpose, vitality, and satisfaction for an all-encompassing employee experience.

In modern workplaces our teams are lacking connection, people are going through the motions to get work done but engagement with the company, the work and their colleagues is absent. Looking through the lens of a Sherpa, discover why our modern workplaces are enabling disconnection, why the holy grail of employee engagement is so elusive, and learn practical techniques to develop connection, collaboration and purpose at work.

We all need to speak, write, and communicate more effectively. Dave Bartlett shares his decades of experience as a strategic communications consultant in an accessible, easy to apply guide to help anybody--students, business people, public speakers, or politicans--improve their speaking and presenting skills.

At a time 79 percent of employees quit their jobs because they don't feel appreciated at their workplace, Building Corporate Soul sets out to transform the performance and value of organizations - and to make soulless companies a thing of the past.

With Business Breakthrough 3.0, you'll learn how to create a highly profitable organization that attracts and retains people who truly love their jobs. This isn't just another business book—it's a comprehensive guide to overcoming entrenched patterns and building a better future for your company. Whether you're a CEO, a manager, or an entrepreneur, the insights and strategies in this book will help you achieve breakthrough success.

In Understood: The Greatest Human Need and the Key to Engagement, Maria deBruijn explores the profound impact of feeling understood in the workplace. Inspired by years of research, deBruijn offers nine principles that serve as a blueprint for leaders to cultivate an environment where engagement thrives. She highlights the crucial role leaders play in fostering connections, leading to higher productivity, lower turnover, and greater overall well-being within the workplace.

The purpose of this book is to walk business owners through a process created to help businesses clarify their message in order to capture their ideal client by implementing four foundational marketing strategies that will increase conversion rate and accelerate revenue in any industry.

La milla extra no es un concepto asociado a más tiempo o esfuerzo en el trabajo; es un tema integral que implica disponer de la mayor energía en lo que hacemos, es deliberada y conscientemente querer ofrecer a las organizaciones la mejor versión de nosotros mismos. Este compromiso más profundo y esencial de las personas con su trabajo, o engagement.

"The Niche Author" is an essential roadmap for writers who wish to transform their passion for writing into a profitable and sustainable career. This comprehensive guide dives deep into the world of niche audience engagement, collaboration, and monetization, offering practical strategies and actionable insights that will empower you to create a thriving author brand and loyal fan base. Explore the art of building strong connections with your readers, master the techniques of collaboration, and learn how to monetize your audience effectively. With step-by-step instructions, real-world ...