Career Engagement

Leading marketing practitioner and thought leader Joe Federer draws on evolutionary biology, anthropology, neuroanatomy, and psychology, as well as more than a decade of hands-on experience, to explain why people act so differently in various online spaces and what they are seeking from participating in each one.

Leading on the Frontline brings humanitarian leadership into the boardroom, giving business leaders a powerful lesson in engagement, motivation, inspiration, and innovation. Drawing upon a lifetime of humanitarian work in some of the world's most difficult places, author Linda Cruse shares stories from the front line that illustrate how to dig deep, inspire, thrive, and more.

While instant communication is now easier than ever, people's attention is spread thin, time has never been more valuable, and disengagement in both customers and employees is at an all-time high. This means most brands never reach their full potential. But what would it look like if your customers were no longer disenchanted from being chased across the internet and hounded for likes, shares, opt-ins, and purchases?

Rule of 24 was already taking place when the 2020 COVID pandemic impacted the business world. The old prospect strategies weren’t working like they used to; your sales process was harder and harder to follow, and you simply weren’t getting as much face-to-face time as you once did. We wrote this book two years before the pandemic and the client engagement challenges and solutions that have presented itself during COVID-19 were an acceleration of what we predicted in 2018.

Organizations around the world spend billions of dollars every year to awaken and engage their employees. Yet global employee engagement remains fixed - at 13%. The disengagement problem usually begins with the CEO telling human resources to fix it. Unless the CEO or business owner takes charge of engagement, everyone will look over the messenger's shoulders to pick up cues from the top leader.

Many new ways of changing organizations have become popular, replacing the old top-down change methods with methods that engage everyone in the organization. This is an extensively revised, updated, and expanded edition of one of the original and leading guides to the core principles that underlie all of these new change methods and make them successful. Over 25,000 of the original sold.

In Who the Hell Wants to Work for You? Mastering Employee Engagement, Tim Eisenhauer explains and unifies the groundbreaking employee engagement practices of America's most admired companies. It shows the role of individuals, managers, and executives in building a new kind of workplace. And it uses the collective experience of hundreds of employers through research and case examples to help you - the manager - transform your mind, your team, and your business. Everyone's talking about it, but it's as bad as it's ever been.

Management teams and boards are facing disruption on all sides, from morphing customer preferences to the COVID pandemic to climate change. At the same time they are floundering in strategy confusion with too many concepts and not enough clarity. In this book, strategy expert and regular Harvard Business Review author Graham Kenny releases managers and directors from their strategy haze. His simple and effective framework allows managers to navigate the current maze of ideas and approaches and maximize their competitive advantage.

There has never been a more important time - in corporate America and in the American military - for leaders, at all levels, to understand how to invest in people. This book teaches you to do just that. Written by a 27-year army colonel, veteran, and leader of more than 5,000 troops in the 1st Brigade of the 101st Airborne Division, It's Personal, Not Personnel offers true stories and practical frameworks you can apply to the people in your organization and on your team.

AI for Marketing & Sales Mastery is the ultimate guide for professionals looking to leverage the power of AI to transform their marketing and sales strategies. This comprehensive book takes you step by step through the exciting and evolving world of AI-powered marketing, offering practical insights on how to stay ahead in a competitive landscape.

The Engagement Ring is a step-by-step guide that gives you specific steps and skills you can use immediately to create more fulfilled, productive, and happier teams - all without spending a dime. This book covers the basics of leadership development and employee engagement so that you can be equipped to develop your own leadership style moving forward. With the guidance in this book, you’ll become the type of leader capable of positively impacting your team members’ lives - at work and beyond.

Bring out the best in your team! A good leader manages, but a great leader builds a culture that engages people emotionally - helping both individuals and teams to achieve more than they ever thought possible. High levels of employee engagement have been shown to lead to increased customer satisfaction, employee productivity and profitability while also reducing staff turnover and absenteeism.

Activators are more than influencers; they are leaders who leverage neuroscience to energize and inspire their people, launching them toward their potential. The most successful leaders of the future will be those who know how to apply cutting-edge, brain-boosting principles to bring out the best in their people. Blending contemporary behavioral research and neuroscience, workplace psychologist and leadership expert Dr. Jason Jones, has created an innovative method to boost employee brainpower and performance.

In the book, you'll learn how the world’s best charitable organizations employ lean risk management to prioritize, mitigate, and eliminate the most significant risks facing nonprofits today.

How can we do employee engagement well during the coronavirus pandemic, Brexit, and huge economic uncertainty? How can we motivate every employee, including the increasing number of people working from home? Mastering Small Business Employee Engagement will change the way you manage your small business - for the better.

With examples from the more than 130,000 campaigns developed by mobile marketing leader Hipcricket, Mobilized Marketing breaks down how brands of all sizes have performed in their mobile efforts, why some have failed, and how others bravely turned to mobile.

As the new property manager of the failing eight-hundred-unit Mesquite Ridge Apartments, Eliza Hawkins must quickly increase occupancy and meet budgeted revenue goals if she wants to keep her job. What she doesn’t understand until her first day is that she’s stepped into a toxic team culture.

How do you cultivate passion among your team? As an executive, how do you leverage your leadership skills to ensure dedication and optimize performance? In The Passionate Workforce, Nicholas Capman introduces tactics to motivate your team and become the leader your employees need to succeed. Nicholas features fifteen pillars in his Passionate Workforce Assessment that reveal the type of leader you are and the disposition of your employees, enabling you to take immediate action and implement impactful strategies.

Find your company's unique innovation style and nurture it into a powerful competitive advantage.

In an increasingly crowded economic landscape, purpose gives you a powerful competitive advantage. But it does more than that. Finding and communicating an inspiring purpose will revitalize the entire organization, top to bottom. Purpose makes business more rewarding in every sense.