Career Engagement

The latest edition of Instagram for Business for Dummies puts you in the picture on how to showcase your product, craft your narrative, and gather insight into how your customers experience and react to your business. Presented in straightforward, practical language by three Instagram and marketing gurus, you'll swiftly go from setting up your account and profile to applying strategies for creating content that deliver super-engaged customers.

Chances are, you're either looking for love or looking for advice on how to improve the relationship you already have. Now the dynamic motivational speaker who taught America how to create a fulfilling life shows us how to build a happy, healthy love life. If Love is a Game, These are the Rules features Chérie Carter-Scott's trademark, breakthrough advice illustrated by illuminating, heart-warming relationships.

When General Stanley McChrystal took command of the Joint Special Operations Task Force in Iraq in 2003, he quickly realized that conventional military tactics were failing. The allied forces had a huge advantage in numbers, equipment and training - but none of the enemy's speed and flexibility. McChrystal and his colleagues discarded a century of conventional wisdom to create a 'team of teams' that combined extremely transparent communication with decentralised decision-making authority.

Decades before the business world discovered the power of authentic staff engagement, Green Mountain Coffee Roasters cofounder Bob Stiller was busy creating a company with a mission to build an engaged workforce focused on innovation. Green Mountain Coffee Roasters went public, moved to selling wholesale exclusively, invested in Keurig, and became one of the few coffee companies to ever reach $1 billion in sales. In Better and Better, Stiller explains how he did it.

Required listening for any organization that interacts with the public - ranging from independent consultants to established large corporations and small businesses to new start-ups and nonprofits - The New Rules of Sales and Service is the essential guidebook for anyone attempting to navigate the exciting and evolving digital landscape.

How can we create workplaces where people thrive and love what they do and where they work? Al Lopus, cofounder and CEO of Best Christian Workplaces Institute, has studied hundreds of organizations to discover eight key drivers in companies with healthy cultures and engaged employees. With compelling case studies, behind-the-curtain revelations, and enlightening personal anecdotes, Road to Flourishing will motivate leaders, managers, and their teams to reimagine, reassess, and renew their commitment to building healthy work cultures where everyone can flourish.

As the title suggests, Influential Internal Communication proves just how influential internal communications (IC) is, and the measurable impact it has on an organization's growth. For many organizations, IC often slips down the list of priorities when there are high pressure, high stakes business situations to cope with.

What if every business owner or manager could combine cutting-edge technology with the warmth of personal connection to keep customers coming back for more and sending their friends and family? Drawing lessons from the industry-leading business practices at One Medical, a brand transforming the customer experience in healthcare, All Business Is Personal gives readers tools to blend the powerful benefits of today’s rapidly improving technology with individuals’ unique talents, all in the name of providing only the best for their customers.

Culture cannot be a set-it-and-forget-it aspect of your business. Weaving culture-building into your daily and weekly activities strengthens the engagement of your people and reinforces the key principles of your desired culture, making it a reality. In Cultivating Culture, author, speaker, and leadership coach Brad Federman provides actionable tools for immediately promoting better teamwork, creating two-way conversations with your people, and gaining better feedback about how things are really going.

In Digital Customer Success: The Next Frontier, a team of trailblazing customer success professionals and digital entrepreneurs delivers an insightful discussion of the next stage in customer success management. In the book, you'll discover how to design and deploy touchless and automated digital interventions that help your software users learn and grow as they use your product and unlock the value trapped within it-without ever needing to reach out to a live customer success manager.

The team behind the data management platform that helps fuel Salesforce - the number one customer relationship management (CRM) company in the world - presents this indispensable guide to data-powered marketing. You’ll discover the three principles for building a successful data strategy and the five sources of data-driven power. You’ll hear how top companies put these data-driven strategies into action. And if you’re wondering what the future holds, you’ll receive seven forecasts to better prepare you for what may come next.

In Front-Line Leadership: How to Eliminate Complacency and Build All-In Engagement, experienced leader and veteran Patrick Nelson delivers an inspiring and exciting discussion of real-world leadership that changes lives and gets results.

From executives complaining that their teams don’t contribute ideas to employees giving up because their input isn’t valued—company culture is the culprit. Courageous Cultures provides a road map to build a high-performance, high-engagement culture around sharing ideas, solving problems, and rewarding contributions from all levels.

Unlock your potential as a leader and manager with the "Handbook on Feedback and Recognition." In this practical guide, you'll learn how to give and receive feedback effectively, communicate with impact, and create a culture of recognition in the workplace. With insights into the psychology of feedback and the importance of recognition, this book offers a comprehensive approach to unlocking the full potential of your team. By reading the "Handbook on Feedback and Recognition," managers can expect to see a significant improvement in their career prospects. With the skills and knowledge ...

If learning is not memorable, should it even be considered learning? For too long, traditional education has used outdated practices to deliver complex and well-intended content to students with very little hope of that subject matter being retained. It doesn't have to be this way anymore. In The Epic Classroom, Trevor Muir uses the power of storytelling and brain science to give educators practical and proven practices to achieve real student engagement.

Aimed at HR practitioners and managers, Employee Engagement offers a complete, practical resource for understanding, measuring and building engagement. Grounded in engagement theory and an understanding of psychology combined with practical tools, techniques and diagnostics, this book will help you assess and drive engagement in your organization. Case studies include British Gas, Capital One, Asda, Ministry of Justice, Mace and RSA.

In a world where social media permeates nearly every aspect of life, Making Sense of Social Media is your essential guide to understanding and thriving in the digital age. Whether you're a casual user, a business owner, or simply curious about the impact of social platforms, this book provides a clear roadmap through the complexities of online communication.

In an online and social media world, measurement is the key to success. If you can measure your key business relationships, you can improve them. Even though relationships are "fuzzy and intangible", they can be measured and managed - with powerful results. Measure What Matters explains simple, step-by-step procedures for measuring customers, social media reputation, influence and authority, the media, and other key constituencies.

Imagine being able to effortlessly chat with anyone, anywhere, without feeling anxious or stuck. You know, those moments when you're at a party, networking event, or even just meeting new people and you're racking your brain for something to say. It's like your mind goes blank and you're left standing there, awkwardly sipping your drink, wishing you could just disappear. We've all been there. But what if you could break free from those awkward silences and instead, navigate conversations with ease and confidence?

Companies with the best cultures generate stock market returns of twice the general market and enjoy half the employee turnover of their peers. Their staff innovate more, deliver better customer service, and, hands-down, beat the competition. These companies outperform and disrupt their markets. Build It has found these rebels and the rule breakers. From small startups to global powerhouses, this book shows that courage, commitment and a people-centric mindset, rather than money and resources, are what you need to turn an average business into a category leader.