Career Change

Everyone has something they want to change. Marketers want to change their customers' minds and leaders want to change organizations. Start-ups want to change industries and nonprofits want to change the world. But change is hard. Often, we persuade and pressure and push, but nothing moves. Could there be a better way? This book takes a different approach. Successful change agents know it's not about pushing harder, or providing more information, it's about being a catalyst.

After three years of living his dream as a professional baseball pitcher, Mike Robbins had an arm injury that benched him for good, and when this happened, he had to figure out who he was without the identity of "baseball player" - a process fraught with emotional highs and lows. He quickly realized that the self-criticism and self-doubt he was feeling are epidemic in our culture. Too often we base our value on our external world - our jobs, finances, appearance, or various other factors.

It is commonly acknowledged that successful organizations adjust quickly and intelligently to shifts in consumer tastes, political climate, and economic opportunity. But how are some able to succeed at change while so many others fail?

In the war for customer acquisition, businesses invest millions of dollars to improve customer experience. They deliver packages faster, churn out new products, and endlessly revamp their UI, often putting greater strain on employees for diminishing returns. According to Tiffani Bova, this siloed focus on customer experience – without considering the impact on your staff—actually hinders growth in the long run. The most successful companies adopt an Experience Mindset that strengthens both employee experience (EX) and customer experience (CX) at the same time.

In every industry, there are companies that take off. They effortlessly hire talented people, attract loyal customers, create cool products and make lots of money. These companies seem to stand out and scale up quickly with support from investors, partners and the media. Sadly, most companies don't perform this way. Most entrepreneurs aren't building anything of value. They work hard, make sacrifices, struggle, dream, plan and strive, but in the end, it doesn't pay off. This audiobook sets out a method for building a business that becomes a valuable asset.

The Wealthy Franchisee pulls concepts from cognitive behavioral therapy, brain science, interviews, and Scott Greenberg's firsthand experience as a franchisee to help listeners replicate the mental habits, tactics, and financial results of high-performing franchisees. As a franchising consultant, Scott Greenberg has helped franchise owners and franchisees improve their performance. Listeners will learn how to:

Assistant, you are a leader. As an assistant, you constantly face obstacles that hold you back from accomplishing your career goals. Whether it’s a job change, shifting deadlines, a micromanaging executive, a toxic coworker, a high-pressure project, or an intense negotiation with a vendor, the administrative profession is not for the faint of heart. If you’re looking to maintain the status quo and be “just an assistant”, this audiobook is not for you. But, if you want the confidence and ability to conquer the challenges that most try to avoid, then you’re in the right place.

The most complete and authoritative guide to Gen Z, describing how leaders must adapt their employment, sales and marketing, product, and growth strategies to attract and keep this important new generation of customers, employees, and trendsetters. Gen Z changes everything. Today’s businesses are not built to sell and market the way Gen Z shops and buys, or to recruit and employ Gen Z the way they find and keep jobs. Leaders need answers now as gen Z is the fastest growing generation of employees and the most important group of consumer trendsetters.

One choice can change your life. Think about that. One choice, just one, can change your life forever. Simply put, your life today is what your choices have made it, but with new choices, you can change directions this very moment. In One Choice, you'll meet people from all walks of life who made life-changing choices, whether it's switching careers, losing weight, finding financial freedom, adopting a child, giving back to others, and many more. I wrote the book with one goal in mind...to give people ideas and courage to choose better lives for themselves.

Most of what we know about how ideas spread comes from best-selling authors who give us a compelling picture of a world, in which "influencers" are king, "sticky" ideas "go viral", and good behavior is "nudged" forward. The problem is that the world they describe is a world where information spreads, but beliefs and behaviors stay the same. When it comes to lasting change in what we think or the way we live, the dynamics are different: beliefs and behaviors are not transmitted from person to person in the simple way that a virus is.

At its heart, accountability is understanding that your actions do not always have the impact that you intend; it is ownership of your actions, working to repair problematic issues, and learning how to prevent patterns from forming or continuing in the future. How to Be Accountable will walk you through your own head to understand your own patterns and behaviors, untangle them, and live the kind of life you want.

Find inspiration to kick start your new career! Whether you are looking for a career change, have been made redundant, or are a work-at-home mum looking for freelance work online, you will find a wealth of ideas in John Cosstick’s new eBook. This valuable freelancers’ guide is written for those looking for inspiration for self-employment and freelance work from home. Looking for work is always daunting, but paid work from home is particularly hard to find if you don’t know where to look. If you have been in the regular work-force for a number of years, you may not be aware of a whole ...

In The Game Changing Attorney, marketing expert Michael Mogill takes you through the process of creating powerful visual content that connects emotionally with potential clients. You'll learn the value of differentiation and storytelling, while unlocking the keys to landing the best clients and highest-value cases.

The goal of playing the great game of business has always been to find a way to teach the have-nots how the haves make it. It’s about creating and distributing wealth equitably as a way to close those gaps in wealth that plague our society. It’s about changing the game. We authored Change the Game for those of you who continue to seek a brighter side of capitalism - one that truly transforms lives for the better. This book is about hope: No matter how grim things look, you can make them better.

People don't buy from people they like. No! Your buyer doesn't care about you or your product or service. It's not your job to overcome objections, it's your buyer's. Closing isn't a skill of good salespeople; it's the skill of weak salespeople. Price isn't the main reason salespeople lose the sale. Gap Selling shreds traditional and closely held sales beliefs that have been hurting salespeople for decades. For years, salespeople have embraced a myriad of sales tactics and belief systems that have unknowingly created many of the issues they have been trying to avoid.

So many of us feel lonely, unfulfilled, or trapped—in our roles and relationships, in cycles of self-sabotage and bad decisions, by our patterns and misguided attempts to feel happy or to feel something. According to existential psychotherapist Sara Kuburic, it doesn’t have to be so difficult. Really. The answer is found in facing ourselves—whatever version that might be, regardless of whether we like the person we see reflected back to us. It’s about accepting full responsibility for the choices and actions that create our reality.

Every researcher started somewhere. Most stumbled into UX from other career paths without any guidance. This practical book will teach you how to translate your past experiences and frame yourself as a budding researcher. Along the way you'll learn how to develop your skills, join the research community, build your research portfolio, write your UX resume, and find and interview for UX research jobs. If you want a career in UX research, this book is for you.

Do you want to change careers, but are you concerned about your resume? You’re not alone. Countless professionals face confusing resume roadblocks when changing fields in this rapidly evolving job market. But with the right strategies, you can frame your background for new possibilities.

On April 20, 1999, Billy Epperhart was taking a break to go fishing. That's when he received the call that two students had opened fire at Columbine High School. As the pastor of the nearest church to the school, Billy found himself thrust to the forefront of tragedy, broken people with lots of questions, and a whirlwind of media attention.

In his international bestseller, The Happiness Advantage, Harvard-trained researcher Shawn Achor described why happiness is the precursor to greater success. Before Happiness is about what comes before both. Because before we can be happy or successful, we need to first develop the ability to see that positive change is possible. Only once we learn to see the world through a more positive lens can we summon all our motivation, emotion, and intelligence to achieve our personal and professional goals.