Buying Business

Today's customers think less about products and more about brands, no matter whether those brands are organizational, nonprofit, individuals, or service oriented. Customers also care less about the features of your product—what it has—than about its benefits—what it does for them. While this sounds like common sense, shockingly few organizations actually conduct business this way.

Today’s brands face an apparent choice between two evils: continue betting on their increasingly ineffective advertising or put blind faith in the supposedly mystical power of social media, where “likes” stand in for transactions and a mass audience is maddeningly elusive. There has to be a better way... As Lennon and McCartney wrote a half century ago, money can’t buy you love. But in today’s world, where people have become desensitized - even disillusioned - by ad campaigns and marketing slogans, that maxim needs an update: Money can’t even buy you like.

When you get a great offer on your home, you need to understand all the barriers between you and the ultimate goal - a successful sale that leaves both parties feeling that they've won. More than any other piece of the puzzle after the offer, the home inspection can disrupt your plans for a smooth sale.

Ever felt that pang of disappointment? That sinking feeling when your book, your brainchild, sits unnoticed? You're not alone. Many authors, just like you, dream of readers magically discovering their work. Others? They're too scared to even whisper about their creation, fearing they'll sound like a broken record.

If you, or a friend, are in the market for a pool this season, this guide is for you. This easy-to-read concrete pool buyers' guide will help answer the five most-often asked questions from prospective buyers of pools: 1. How do I choose my pool builder/designer? 2. What kind of pool should I buy? 3. How do you build a concrete pool? 4. What features should I consider? 5. How do I know if it’s a fair price? The information in this book will answer those questions and give buyers peace of mind when they consider buying a pool. Written by The Water's Edge Pool Design and Landscaping team, ...

Connection is a basic human need. To share a part of one’s innermost self with someone else is a critical component in today’s world. Every society has a need and strong desire to connect virtually, vocally, or in person, and that need drives all people to have an innate need to connect more deeply and powerfully with those they love, respect, or need relationally.

To be a true master at sales, you create a magnetic pull toward you and your offer. You learn to control your mind in such a way that you are able to quickly connect with, adapt to, and influence those you seek to do business with. In this book, you learn how to set up any sales relationship in such a way that you are not really selling. You are simply creating a buying opportunity that the prospect chooses to act on. It is their choice to buy because you have done everything they needed you to do to make the decision feel right, easy, and logical.

Your home embodies years of memories and investment—its sale marks one of life's most significant financial decisions. Drawing from decades of experience, Joseph A. Bradley guides you beyond the basic seller's journey into mastering the art of a successful home sale. This book illuminates the path most home sellers never see—the nuanced steps that turn missed opportunities into maximum value. Whether you are selling your family residence, a second home, or investment property, these insights will transform your approach to the entire selling process.

As a behavioral scientist for over 3-decades, my job as a research scientist is to study the human mind in all kinds of situations and conditions. As in nature, the human mind seeks balance. Balance within the human body or physiologically is called homeostasis. Balance with the human mind is called sanity. Mind research scientists have long sought the reasons behind the mind's ability to create success as well as turn on itself and create failure.

Today, the buyer has the advantage over the seller. Most often, they are holding it in their hand. It’s a smart phone. They can learn everything about your product before they meet you. The major advantage you do still have is: you! This audiobook is filled with 30 short, three-page chapters providing unique insights that will ensure your advantage, not over the buyer but over your competition: those who are selling what you’re selling.

Ideal book for small business buyers and sellers looking for an affordable, easy to read guide to business ownership or sale. This book is published in two parts to enable buyers and sellers to "tune into" each other’s' motivations, strategies hopes and fears. By doing so, each can respect what the other is trying to accomplish in the transaction and the two parties can move forward to a win-win consummation. My motivation for writing this book stems from the thousands of buyers and sellers I interviewed over my thirty-year career and the costly mistakes so many made in the pursuit of ...

Being a real estate agent can be like being in a love-hate relationship. You love when the money is rolling in; you hate having to chase the next deal and the next deal. I was struggling, just like all the other agents, until the day I realized there has got to be a better way - a simpler way - to do this. What if my real estate business was on autopilot? That was the beginning of living a life of less stress and more success. Now I help people just like you get out from under the daily stresses of being a real estate agent and into having a “fully automated” business life.

Drawing on author Max Beairsto’s decades of experience advising pharmacy owners, buyers, and sellers, Buy It Smart: From Pharmacist to Owner explores and explains the five basic steps of transacting a purchase, from finding the right pharmacy to finalizing the closing and beyond.

We live in a world where time is of the most importance. Once you run out of time, it's over. The richest man in the world can't buy time, but not having to get up and go to work and still making a good living is the closest thing to it.

Eager to change the world? Learn how you can have a greater social impact through your everyday purchases. Covering topics that range from why not all factories are evil, to how our morning coffee can be the easiest way for us to use our purchasing power for good, Buy the Change You Want to See makes us better-informed consumers.

Are you looking to add an extra source of income into your life? Or looking for new and creative ideas to improve your eBay business? This audiobook will tell you exactly where to source products to start a successful eBay and reselling business.

Are you feeling trapped by your current workspace? Tired of wasting thousands of rent dollars every month? "Un-Lease Your Business'' shows you a better way. Learn how to transform the challenge of outgrowing your rental space into an opportunity. This guide offers practical steps to stop the endless lease cycle and become your own landlord, empowering you with control and newfound potential.

Buying a car can be a daunting task. There are many things to consider, and salespeople can be intimidating. This guide was designed to help eliminate many of the fears associated with car buying and can keep you from getting ripped off. Let’s face it; you work hard for your money, so I want to help you keep more of it when you buy a car and get more back when you sell yours. Included in this guide are real-life examples of cars I have bought and sold myself. These examples also include things I did wrong so that you can learn from them.

Dinero, es una de las palabras más poderosas del planeta. Con solo leer la palabra “dinero”, en la portada de esta obra, hace que la gente quiera comprarlo, o evitarlo a toda costa. Las creencias atadas al dinero son increíblemente dominantes sobre nuestros hábitos, acciones, y resultados. Pero, el dinero, es solo una herramienta, y, mientras vivamos, seguirá siendo un tema de conversación. Además, seguirá simbolizando, para algunos, abundancia y bienestar, y para muchos otros, frustración y desesperación. ¿De qué lado deseas estar?

According to media, Baby Boomers are retiring at the rate of 10,000 per day. Many own businesses and/or commercial real estate that will be faced with developing an exit plan. I wanted to write a book that helps these sellers by introducing them to what is involved in selling their businesses and/or commercial real estate. I have also included real-world case studies and a snapshot of what the original analysis for the business and/or commercial real estate was before it was listed, and what it actually sold for.