Business Strategy

As a veteran of six successful Kickstarter campaigns (and counting) and the proprietor of the Kickstarter Lessons blog, Jamey Stegmaier knows something about crowdfunding. In this audiobook, he goes beyond the nuts and bolts of how it works to a deeper level - crowdfunding not just as a cool way to raise money but as a better way to build and run a business.

Agile, say its enthusiasts, can transform your company, catapulting you to the head of the pack. Not so fast. In this clear-eyed and indispensable audiobook, Sarah Elk and Steve Berez provide a much-needed reality check. They dispel the myths and misconceptions that have accompanied agile's growth - the idea that it can reshape your organization all at once, for instance, or that it should be used in every function and for all types of work.

Unlock the Revolutionary Power of Fandom to Transform the Future of Music, Entertainment, and Pop Culture. Curious how fan engagement is reshaping the entertainment industry? Want to explore the future of music streaming and how artists connect with fans? Interested in leveraging the intersection of technology, music, and fandom to build your brand? Look no further than Fan-Powered Futures: Shaping the Future of Spotify and Times Square through Fan Innovation by Nick Holmstén, a visionary leader in the music and entertainment industry! In this groundbreaking book, you will: ◆ Follow Nick...

A Stage 2 business has between 11-19 employees. As the Ramp-Up Stage, a Stage 2 company is at a place where it has gained enough employees that more organizational structure needs to be put into place. The owner or CEO needs to focus on developing up to three supervisors/managers who can begin to help oversee some of the team. Growth must continue to come through the increase of profitable revenue, which typically requires increasing the structure and consistency of business development initiatives. Failure to create stable revenue streams will lead to the company stalling, or potentially ...

Leadership is a lifestyle, not a vocation. The Process creates emotionally intelligent leadership starting in your relationships and extending into your business and your entire life. This book summarizes the process. It contains probing and powerful questions at the end of each chapter, questions designed to help you discover your own way forward. Whether you are struggling as an individual, in a relationship, or married, the process will point you in the direction of seeking and receiving help as a lifestyle, not as a solution to a problem.

Tus próximas cinco jugadas es una guía práctica y efectiva que te ayudará a pensar con mayor claridad y a conseguir tus objetivos profesionales más audaces.

This book stitches together a complete design journey from beginning to end, guiding listeners (you) step-by-step in a practical way from the initial spark of an idea all the way to scaling it into a better business. Design a Better Business includes a comprehensive set of tools (over twenty total!) and skills that will help you harness opportunity from uncertainty by building the right team(s) and balancing your point of view against new findings from the outside world.

Whether you're marketing innovative technological products or managing the people who do, this guide will help you maximize your company's success and profits. Geoffrey Moore's Crossing the Chasm explained the gap in the "Technology Adoption Life Cycle" products must cross before reaching the mainstream market.

Know What You're For details an effective growth strategy for businesses and nonprofits by closing the gap between two simple questions: What do you want to be known for? What are you known for? When the two answers match, organizations gain incredible momentum by unleashing the most powerful marketing force there is: lasting word-of-mouth support.

Phil Town is a very wealthy man, but he wasn’t always. In fact, he was living on a salary of $4,000 a year when some well-timed advice launched him down a highway of investing self-education that revealed what the true “rules” are and how to make them work in one’s favor. Chief among them, of course, is Rule #1: “Don’t lose money.” In this updated edition to the #1 national bestseller, you’ll learn more of Phil’s fresh, think-outside-the-box rules.

John, a high-performing yet overworked sales manager at Spectra Robotics, has built his life and career on relentless ambition and constant pressure. Trained in the cutthroat world of Stretch Selling—a method that thrives on exposing customer pain, challenging their decisions, and driving hard closes—John has achieved success by playing the game as it's always been played. But as the demands of his job intensify, his world begins to unravel. Impossible targets. A fractured family life. An identity tethered to fleeting successes. Beneath his competitive exterior, John loathes the endless...

Heiress to the nearly 40-billion-dollar L’Oréal fortune, Liliane Bettencourt was the world’s richest woman and the 14th wealthiest person. But her gilded life took a dark yet fascinating turn in the past decade. At 94, she was embroiled in what has been called the Bettencourt Affair, a scandal that dominated the headlines in France. Why? It’s a tangled web of hidden secrets, divided loyalties, frayed relationships, and fractured families, set in the most romantic city - and involving the most glamorous industry - in the world.

You take your creative business seriously—but have you legally protected it? If you’re unsure what steps to take (or you’ve been avoiding it because it feels confusing), this guide makes it simple. Whether you’re dreaming of building an Etsy empire, growing your art or photography business, or selling digital and handmade products, Legal Roadmap for Your Creative Business gives you a simple, stress-free way to handle the legal side with confidence. No Legal Jargon. No Guesswork. Just a Simple, Step-by-Step Plan. This book is designed for creative entrepreneurs like you—busy, ...

Red teaming. It is a practice as old as the Devil's Advocate, the 11th-century Vatican official charged with discrediting candidates for sainthood. Today, red teams - comprised primarily of fearless skeptics and those assuming the role of saboteurs who seek to better understand the interests, intentions, and capabilities of institutions or potential competitors - are used widely in both the public and private sector.

Gary Vaynerchuk—the inspiring and unconventional entrepreneur who introduced us to the concept of crush it—knows how to get things done, have fun, and be massively successful. A marketing and business genius, Gary had the foresight to go beyond traditional methods and use social media tools such as Twitter, Facebook, and YouTube to reach an untapped audience that continues to grow.

Management teams and boards are facing disruption on all sides, from morphing customer preferences to the COVID pandemic to climate change. At the same time they are floundering in strategy confusion with too many concepts and not enough clarity. In this book, strategy expert and regular Harvard Business Review author Graham Kenny releases managers and directors from their strategy haze. His simple and effective framework allows managers to navigate the current maze of ideas and approaches and maximize their competitive advantage.

Why Read This BookWhat if the key to scaling your company wasn’t an-other gimmick or one-size-fits-all blueprint but a client-first strategy that makes your business indispensable? In Consult to Conquer: The Client-First Strategy for Building a Business Empire, you’ll discover how adopting a consultative mindset—one grounded in deep listening, authentic engagement, and tailored solutions—can transform any venture from a fledgling startup into a powerhouse brand. Drawing on real-world lessons from the creator of a global fashion empire, this book demystifies the art of attracting ...

Looking to start your own pressure washing business and become your own boss? Look no further than Pressure Washing Profits- the ultimate guide to building a successful pressure washing business. In this comprehensive eBook, you'll gain an understanding of the pressure washing industry, the benefits and potential of starting your own business, and the equipment needed to get started. Learn how to create a business plan, navigate the legal aspects of starting a business, and find your target market. With expert tips on effective marketing and branding, setting pricing and rates, and building...

En este libro, un auténtico best seller mundial, Richard P. Rumelt muestra cómo acabar con la palabrería fácil y los objetivos a medias de las «malas estrategias». Nos proporciona un método claro y sumamente eficaz para alcanzar el objetivo clave de cualquier liderazgo: concebir y ejecutar una estrategia de éxito en el mundo real.

Fuel Your Success: How Discovering Your 'Why' Transforms Business and Life Behind every successful business lies a powerful "why"—a deep-rooted purpose that fuels resilience, drives motivation, and sustains momentum. In Fuel Your Success, you’ll uncover the secret to lasting success by unlocking the true power of your "why." Whether you're just starting out or navigating the ups and downs of entrepreneurship, this book provides practical strategies and emotional insight to help you stay focused, overcome obstacles, and keep pushing forward—even when motivation fades. Through real-life...