Business Strategy

Bestselling author and futurist Mark Schaefer explains why community is a vastly overlooked marketing opportunity for most organizations. He explains how three major trends are colliding in a way that makes brand communities the future of marketing strategy.

Apply the seven universal elements of powerful stories to dramatically improve how you connect with customers and grow your business through social media channels.

The question looms large in a world that's forever changed by the COVID-19 pandemic: How can you lead effectively amid uncertainty? "Lead the Right Way" is not just a leadership growth book; it's an urgent call to action for leaders at all levels to adapt and thrive in adversity. With organizational landscapes more volatile than ever, the necessity for leaders to embody empathy, agility, and resilience has intensified. Drawing from cutting-edge research and riveting narratives, Agarwal masterfully charts the path for navigating post-pandemic challenges, focusing on these three pivotal ...

This audiobook was created based on Michael Porter's landmark book Competitive Strategy. This was Mr. Porter's synopsis of his book for the Harvard Business Review.

Dialogue provides practical guidelines for one of the essential elements of true partnership - learning how to talk together in honest and effective ways. It reveals how problems between managers and employees, and between companies or divisions within a larger corporation, stem from an inability to conduct a successful dialogue.

LinkedIn is Packed with Ideal Franchise Owner Candidates. But 99% of Franchise Consultants Can't Reach Them. Over 1 billion professionals use LinkedIn - including hundreds of thousands of qualified franchise candidates with the financial resources and entrepreneurial mindset you're looking for. The problem? Most franchise consultants are using outdated, ineffective strategies that get their messages ignored. This book reveals the proven system that helped one franchise consultant generate $765,000 USD in commissions from LinkedIn leads in just 16 months. Another closed a $96,000 USD multi-...

The ultimate toolkit to build your online business empire. Two manuscripts in one: The 8 Pillars of Social Media Marketing and The 12 Best Ways to Make Money Online.

2025 Edition. Business leaders must understand how to effectively leverage Generative AI within their companies in order to remain competitive. This book collection offers a fresh, timely viewpoint on this critical topic. Readers will gain foundational knowledge about AI and Generative algorithms while exploring both the potential benefits, risks and ethics involved. Guidance is provided on enhancing an organization's offerings, operating model and strategic direction while mitigating biases and negative consequences. The book collection lays out a comprehensive approach for businesses to ...

In today’s world of rapid, disruptive change, strategy can’t be separate from execution - it has to emerge from execution. You have to continually adjust your strategy to fit new realities. But if your organization isn’t set up to be fast on its feet, you could easily go the way of Blockbuster or Borders. Laura Stack shows you how to quickly drive strategic initiatives and get great results from your team. Stack will equip you with the knowledge, skills, and inspiration to help you hit the ground running!

Unlock AI’s Power to Build Wealth and Freedom. Are you tired of struggling while others thrive? Unsure how to leverage AI for success? ChatGPT Multiverse is your step-by-step guide to using AI for passive income, viral content, and limitless opportunities.

A Stage 2 business has between 11-19 employees. As the Ramp-Up Stage, a Stage 2 company is at a place where it has gained enough employees that more organizational structure needs to be put into place. The owner or CEO needs to focus on developing up to three supervisors/managers who can begin to help oversee some of the team. Growth must continue to come through the increase of profitable revenue, which typically requires increasing the structure and consistency of business development initiatives. Failure to create stable revenue streams will lead to the company stalling, or potentially ...

No one is born a leader. But through sheer determination and by confronting life’s challenges, Ant Middleton has come to know the meaning of true leadership. In First Man In, he shares the core lessons he’s learned over the course of his fascinating, exhilarating life. Special forces training is no walk in the park. The rules are strict, and they make sure you learn the hard way, pushing you beyond the limits of what is physically possible. There is no mercy. Even when you are bleeding and broken, to admit defeat is failure.

Stock Market Investing for Beginners aims to help you take things to the next level by providing you with a greater variety of ways to interact with the stock market than ever before. You will find everything you need to know to take your understanding of ways to profit from stocks to the next level, starting with a breakdown of the current market climate and what to expect from 2019.

Are you contemplating the ultimate move for your business – the grand exit? Whether it's the fruit of years of dedication or the crescendo of a thriving enterprise, "Exit Wise" is the comprehensive, enlightened guide you've been seeking to navigate the complex process of selling your business. Embark on a profound and essential journey through the emotional landscape that accompanies the decision to sell. With the first steps laid out with clarity, "Exit Wise" prepares you mentally and strategically, helping you establish a support system that will prove indispensable throughout the ...

We all know a visionary leader when we see one. They're bold and prophetic and at the same time pragmatic. They don't just promote change - they drive it, while inspiring and mobilizing others to do the same. Visionaries like Steve Jobs and Jeff Bezos possess a host of innate qualities that make them extraordinary, but what truly sets them apart is their ability to turn vision into action. Here, Innosight's Mark W. Johnson and Josh Suskewicz introduce a new way of thinking and managing, called "future-back", that enables any manager to become a practical visionary.

In this formative period, from 1941-78, Buffett developed and honed the investment philosophy that would lead him to become so successful as his career progressed. But it was not all plain sailing - Buffett made mistakes along the way - and Arnold shows how Buffett learned through success and failure how to select companies worth backing. Arnold also includes insightful "learning points" at the end of each chapter, which reveal how investors can learn from the craft of Warren Buffett to improve their own investing.

Would you like to learn proven tactics to make a blog profitable using the best practices in affiliate marketing and leveraging your content on social media? How blogging, affiliate marketing, and social media can work together to provide an income is the topic of this audiobook. Blogging a 6 Figure Business Strategy in 2020 offers clear and simple methods for creating, designing, and optimizing your blog for the greatest profit.

Serial entrepreneurs David Kidder and Christina Wallace reveal their revolutionary playbook for igniting growth inside established companies.

This guide will walk you step by step through all the essential phases of developing a results driven marketing plan. The marketing plan is a problem-solving document. Skilled problem solvers recognize that a big problem is usually the combination of several smaller problems. The best approach is to solve each of the smaller problems first, thereby dividing the big problem into manageable pieces. Your marketing plan should take the same approach. It should be a guide on which to base decisions and should ensure that everyone in your organization is working together to achieve the same goals...

The HBR Guide to Leading Through Change provides the practical tips, research, stories, and advice you need to understand, communicate, and implement change effectively, no matter the size or scale of the challenge you're facing. You'll learn how to improve your odds of success; communicate a shared vision; keep going, even amid lags and setbacks; deal with naysayers and roadblocks; build trust and resilience on your team; and make a lasting impact.