Business Strategy

Part entertaining novel and part enlightening textbook - FruITion takes the reader through a discovery process revealing indispensable messages about the next generation of strategies for Information Technology. - Jeremy Hall, Managing Director, IRM UK Strategic IT Training FruITion brings vividly to life the issues of being a CIO in todays corporate world and how IT, when properly integrated into the objectives of a business can drive massive value creation. His insights into how to win the engagement war and bring technology strategies alive for the non technical are absolutely spot on. -...

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Once, the job of leaders was to identify problems and fix them, while leaving nonproblems alone. Today, the notion that the new way is always better than the old way—and that if you aren’t disrupting everything, you are losing—has come to constitute a new orthodoxy of business thinking. Whether it’s a merger or re-org or a new office layout, change has become the ultimate easy button for leaders, who pursue it with abandon, unleashing a torrent of disruption on employees. The result is life in the blender: a perpetual state of upheaval, uncertainty, and unease.

Start your business safely with Salespreneurship! This is brand-new sales and marketing book to show how to start a business “Salespreneurship” breaks down the old sales frames and promotes new ways to walk the path of successful and happy entrepreneurs. Planning, personnel management, marketing, and finance are important in growing a business, but sales can't be excluded. Many entrepreneurs undervalue the importance of sales and are terrified by the prospect of personally conducting sales. So how can you learn sales and marketing and overcome your fears? And How to start a business? ...

Discover how to create exceptional customer service and a superior customer experience, learning from the greatest companies of our time.

Storytelling Isn’t Just Marketing — It’s Your Most Powerful Competitive Advantage. In a world where customers can buy almost anything from almost anyone, why do some businesses thrive while others struggle — even when they offer nearly identical products or services? The answer isn’t features, pricing, or hustle. It’s story. Storytelling as Strategy is a practical, no-fluff guide for entrepreneurs, small business owners, and service professionals ready to transform their brand from forgettable to legendary. In these pages, Kevin Shirley reveals how to create an emotional moat ...

Unlock the secrets of success in today's fast-paced marketplace with "Marketing to the Masses." This compelling eBook offers a comprehensive guide to effectively positioning your brand and capturing the attention of your target audience. Navigate the complexities of modern marketing with ease—whether you're a small business owner, an entrepreneur, or a seasoned marketer. Start your journey with an introduction to the dynamics of the market landscape and discover the new rules of engagement. Learn to identify your unique market position by analyzing competitors, finding untapped ...

Are you ready to optimize your retail business? Brace yourself and dive into the world of operational mechanics! "Mastering Operational Mechanics" is a comprehensive guide that delves deep into the intricate distribution systems and trends of the retail industry, emphasizing specifically on role-playing games and hobby stores. This eBook begins with a grand tour of the retail landscape and swiftly transitions to the identification of your target audience, helping you get a grip on the mechanisms to drive your business toward success. Expect to be handheld through crucial challenges, such as...

"The Small Business Playbook" - A Guide for Entrepreneurs Ready to Score Big in Business! Are you ready to transform your small business dreams into reality? Your path to success is about to be revealed with "The Small Business Playbook" – the ultimate guidebook to navigate the thrilling world of entrepreneurship. Every chapter serves as your personal coach, shedding light on essential strategies and practical insights. Imagine having a blueprint that helps you carve out a niche that’s not just unique, but also profitable. This guide takes you on a journey starting with the cornerstone ...

Are you one of the 32.5 million small business owners in the United States? You take pride in your product or service, you deliver solid value, and work hard daily, but with so much competition it can be brutal. Join The 7 Figure Club gives you the tools and a clear path to higher profitability. If you want to reduce your hours while increasing sales, and you are looking to build a business that gives you financial abundance along with the lifestyle you want, read this book. Do you want to learn: How to increase sales and build a dynamite positive cash flow? Practical ways to increase staff...

Laurie Beth Jones, management expert and business consultant extraordinaire, noticed that of the personality/temperament profiles in the market today, none of them provided a tool that was simple, visual, intuitive, and powerful enough to create a shift in thinking as well as relating. So she developed The Path Elements Profile (PEP), which can be used in recruitment, placement, retention, team building, and customer relations as businesses transform many individuals into a harmonizing, humming force for good.

Africa's Business Revolution provides the inside story on business in Africa and its future growth prospects and helps executives understand and seize the opportunities for building profitable, sustainable enterprises.

Mohan Subramaniam explains how firms can leverage both their traditional strengths and the modern-day power of data and digital ecosystems to forge a new competitive strategy.

David Portney teaches you how to ace difficult job interviews.

It takes time to become a leader. While some people appear to be born leaders, the ability to lead is actually a collection of skills, nearly all of which can be learned and improved upon. Based on his New York Times best seller, The 21 Irrefutable Laws of Leadership, Dr. John C. Maxwell presents a daily plan to help you grow as a leader in your personal, professional, and spiritual life.

Discover the wealth-building secrets that the ultra-rich have used for over 170 years!

In a culture addicted to exposure, over-sharing, and endless performance, The Power of Not Showing Off is a ruthless manual for those who’d rather win quietly than perform loudly. This isn’t another motivational self-help book. It’s a blunt, strategic blueprint for anyone tired of being told to “build their brand” while bleeding away their leverage. Packed with precision, sarcasm, and sharp real-world insight, this book dismantles the myth that visibility equals power. It argues the opposite: true control lies in what you don’t reveal. Whether you’re an entrepreneur, operator,...

Compiled more than 2,000 years ago by a mysterious warrior-philosopher, The Art of War is still perhaps the most prestigious and influential book of strategy in the world. As a study of the anatomy of organizations in conflict, The Art of War applies to competition and conflict in general, on every level from the interpersonal to the international.

Digital Marketing for New Entrepreneurs: Strategies and Tools for Longterm Success is the essential guide for startup owners and new business entrepreneurs looking to carve out their niche in the digital world. This comprehensive book is your roadmap to mastering digital marketing, from establishing an online presence to engaging with your audience effectively and optimizing your marketing efforts for maximum return on investment. Here’s what this indispensable resource offers: What This Book Offers: Foundational Insights: Dive into digital marketing basics, understanding its importance ...

You are not alone. Finally, here is a book that gets to the heart of what professional women really want. You have had enough of 60-hour workweeks, the day care dash, and the vacations that never get taken. You want to work, but on your own terms. Women have power. In Womenomics, journalists Shipman and Kay deal in facts. Companies with more women managers are more profitable and report higher levels of employee satisfaction.