Business Strategy

Smarter ads. Better leads. Lower costs. All thanks to AI. Google Ads AI Expertise is your shortcut to launching, optimizing, and scaling Google Ads campaigns using AI-powered tools and tactics. This book is for entrepreneurs and marketers ready to stop guessing and start converting. Step-by-step strategy to create profitable Google Ads campaigns Use AI to write headlines, identify keywords, and optimize ad spend Campaign tracking with GA4, SEMrush, and ChatGPT analysis workflows Common mistakes and budget-saving fixes for small ad accountsDon’t waste money on underperforming ads. Learn to...

Very few careers can offer you the freedom, flexibility, and income that day trading does. As a day trader, you can live and work anywhere in the world. You can decide when to work and when not to work. You only answer to yourself. That is the life of the successful day trader. Many people aspire to it, but very few succeed. In the audiobook, I describe the fundamentals of day trading, explain how day trading is different from other styles of trading and investment, and elaborate on important trading strategies that many traders use every day.

For over 20 years, a select group of Yale undergraduates has been admitted into the year-long "Grand Strategy" seminar team-taught by John Lewis Gaddis and Paul Kennedy. Its purpose: to provide a grounding in strategic decision-making in the face of crisis to prepare future American leaders for important work. Now, John Lewis Gaddis has transposed the experience of that course into a wonderfully succinct, lucid and inspirational book, a view from the commanding heights of statesmanship across the landscape of world history from the ancient Greeks to Lincoln, and beyond.

Transform Your Business from a Demanding Job into a Wealth-Generating Asset You started your business to create freedom, but somewhere along the way, you became its prisoner. Despite impressive revenue and years of hard work, you're working more hours than ever, feeling financially stressed, and watching your business consume your life instead of serving it. Break Free from the Hustler's Trap Most business owners are caught in what author calls the "hustler's trap"—believing that working harder, longer, and more intensively will eventually create the freedom they seek. This book reveals ...

The world changes continuously and rapidly. It's foolhardy to believe that strategies should not do so as well. Nonprofit leaders already know this, but traditional strategic planning has locked them into a process that's divorced from today's reality. That's why plans sit on the shelf and why smart executives are always seeking workarounds in between planning periods. The Nonprofit Strategy Revolution offers a nimble and powerful alternative. In this groundbreaking book, strategy expert David La Piana introduces "Real-Time Strategic Planning."

Every day, decisions are made that affect people, businesses, and even countries. Most of these decisions fall into the shoulders of everyday people, people with emotions that can cloud judgements, people with subconscious biases that can influence decisions, or even people whose interests are misaligned with the business they’re trying to run. Until now, the world has focused on providing these people with as many tools to make those decisions, but little attention has been given to fostering the mindsets necessary to use all these tools efficiently. Until Now.

PF2 is also available as a PF2+POET+PEAF Box Set. (ISBN: 978-1-908424-45-7)This book introduces the Pragmatic Family of Frameworks. A collection of Pragmatic Ontologies and Frameworks to enable Enterprises to more effectively structure themselves.It defines the fundamentals that all other ontologies and frameworks in the family are based on.

Objectives and Key Results is the first full-fledged reference guide on Objectives and Key Results, a critical-thinking framework designed to help organizations create value through focus, alignment, and better communication. Written by two leading OKRs consultants and researchers, this audiobook provides a one-stop resource for organizations looking to quantify qualitative goals. You'll learn how OKRs came to be and how leading companies use them every day to help teams and employees stretch their thinking about what's possible.

"MBA ASAP is outstanding. John covers the foundations of sales, marketing, negotiation, strategy, and much more in the book. Additionally, he simplifies complex subjects so that anyone can grasp them." Sebastian R Cousins provides a comprehensive overview of business principles and practices. It’s a must-read for anyone looking to start their own business or advance their career in the business world. Business schools don't develop true leaders. Instead, they create themselves by acquiring the information, abilities, and experiences necessary for success. By reading this book, you can ...

AI and the Ongoing Collapse V: Your Navigation Roadmap for Living in the World of Pure Intelligence The AI revolution isn’t coming—it’s here. The world is reorganizing at an unprecedented pace, and those who fail to adapt will be left behind. AI and the Ongoing Collapse V isn’t just another book on artificial intelligence—it’s your wake-up call and survival guide for the new reality. This is not theory, speculation, or empty futurism. This is about alignment with intelligence—the fundamental shift that will determine who thrives and who gets swept away. Most people still think...

Unlock the secrets to mass-market success with Selling to the Masses: Cash In on the Herd Mentality. In today's world, understanding how to sell effectively is the key to dominating your niche and reaching a vast audience. This book reveals the psychology behind herd mentality and shows you how to tap into it to boost your sales. You'll discover proven techniques and strategies on how to sell your product or service to large groups. Whether you're just starting out or looking to sharpen your sales skills, this book is your roadmap to building a business that thrives on mass appeal. It’s ...

Now nearing its 60th printing in English and translated into 19 languages, Michael E. Porter's Competitive Strategy has transformed the theory, practice, and teaching of business strategy throughout the world.

It's no secret that culture is the key to attracting and engaging top talent and seizing the competitive edge. But the vast majority of culture efforts fail as quickly as they started. Why? Because leaders are missing the big picture. They're creating and communicating values but failing to ensure the values are tied to the purpose and the strategy of the company while also being integrated into processes, operations, and behaviors.

Expectations Investing offers a unique and powerful alternative for identifying value-price gaps. Rappaport and Mauboussin provide everything the listener needs to utilize the discounted cash flow model successfully. And they add an important twist: They suggest that rather than forecasting cash flows, investors should begin by estimating the expectations embedded in a company's stock price.

Rainer Maria Morita is proud to reveal, for the first time, the breakthrough interview methodology - Peak Performance Interviewing for Executives. The goal is to win C-suite job interviews at the $200K-$1 Million level. Worldwide it has gained great popularity among thousands of job seekers who owe their career advancement and job interview success to this technique. Bestseller author Rainer Morita distilled the essence of what drives ultimate job interview success in this short book with one goal in mind - help you be # 1 in interviews and get you the job offer.

Legendary 17th century swordsman Miyamoto Musashi’s exposition of sword fighting, strategy and Zen philosophy. Required reading for any martial artist, business person or student of strategy. Includes the one hour Zen inspired soundtrack The Mysterious Sound of Wind in the Bamboo. Performed on authentic Japanese instruments.

The incredible true story of the card-counting mathematics professor who taught the world how to beat the dealer and, as the first of the great quantitative investors, ushered in a revolution on Wall Street.

Turn Your Property into Profits with Airbnb Money – The Ultimate Guide for Aspiring Hosts and Seasoned Entrepreneurs Have you ever dreamed of earning passive income through short-term rentals? Do you want to turn your spare room, apartment, or vacation home into a high-performing revenue stream? Airbnb Money is your step-by-step roadmap to starting, managing, and scaling a successful Airbnb business—no matter your level of experience. Written by experienced host and entrepreneur Alex Pitt, this book dives deep into the proven strategies, insider tips, and real-world tools you need to ...

Unlock the untapped potential of your business contracts with "10X Contract Value: Revolutionizing Business Agreements". In today’s fast-paced business environment, effective contract management is more critical than ever. This groundbreaking book by industry expert Thaija Dickerson offers a comprehensive guide to revolutionizing your contract management practices. What You Will Learn: The importance of recognizing contract data as Tier 1 critical data. Strategies to centralize and leverage contract data for maximum value. How to implement advanced technologies like AI and blockchain in ...

Budgeting is a tool for dealing with the future. It helps you turn expectations into reality. An increase in profit should be the first consideration when you think about the prospect for your business in the next year. Working up a budget helps you to determine whether or not your profit goal is within reach. When the figures are all together, you have answers to questions such as: What sales will be needed to achieve the desired profit? What fixed expenses will be necessary to support these sales? What variable expense will be incurred in producing the services? Get These 3 Valuable Free ...