Business Strategy

In the newly revised Second Edition of Quantitative Trading: How to Build Your Own Algorithmic Trading Business, quant trading expert Dr. Ernest P. Chan shows you how to apply both time-tested and novel quantitative trading strategies to develop or improve your own trading firm. You'll discover new case studies and updated information on the application of cutting-edge machine learning investment techniques

The Family Business Book A twelve-step guide to surviving succession, power struggles, and staying sane. Third Edition — Fully Updated for the Post-COVID and AI Era Every business starts with a family. Even the largest companies began with a founder, a kitchen table, and a dream. But what happens when that family grows? When the children come of age—or refuse to? When power shifts from one generation to the next, often without a plan? In this newly updated edition, The Family Business Book offers a practical and psychologically informed roadmap for navigating the emotional complexity of...

Marketing is more than just strategies and sales—it's a means to connect, inspire, and create positive change. In Harnessing Purpose: A Marketer’s Guide to Inspiring Connection, Melissa Fors Shackelford draws from her 25 years of experience as a marketing executive to explore the transformative power of purpose-driven marketing. This insightful guide challenges business leaders and marketers to think beyond the bottom line, emphasizing the importance of aligning personal and organizational purposes. Melissa’s actionable advice reveals how authentic brands inspire loyalty, build deeper...

The AI future is unfolding right now, and it’s arriving at lightning speed. Are you ready? This unique and important book is your indispensable guide to the emerging world of AI. But it’s not just AI. Quantum computing, robotics, mixed reality, and synthetic biology are all powerful forces that are today redefining what is possible, because what was once impossible has suddenly become inevitable. Together they bring us into a highly chaotic and disruptive era, one filled with enormous risks, but also huge opportunities. The authors are world-renowned experts who put forth clear ...

Disruptive Strategies for 7-Figure Growth Quiet power. Strategic scale. Legacy that lasts. Not all growth is created equal. If you’re a high-performing entrepreneur, coach, or executive who’s hit a revenue ceiling—but not your potential—this book is your roadmap to seven-figure success without burnout or compromise. Disruptive Strategies for 7-Figure Growth reveals what truly drives scalable, sustainable business expansion: not more hustle, but deeper alignment. Through real-world case studies, bold frameworks, and powerful Quiet Invitations, Book Creation Strategist Candace ...

This book will transform your career! The 40 Best Sales Techniques Ever is packed with the skills, secrets, and tips that top earners use to beat their quota and make more money. Written by Jonathan Jewett, a sales professional who’s spent 20 years selling software to blue-chip companies, this comprehensive guide will equip you with the power to close the big deals, fill your pipeline, sell more to existing customers, and put rocket to the top of the leader board every quarter. Benefits of this book include: Achieve career success with actionable, field-tested sales techniques Learn the ...

Tired of being underestimated, overworked, and overlooked? Ready to stop shrinking and step into the powerhouse leader you’re meant to be? You’ve worked hard, broken barriers, and built your success—but you're still expected to prove yourself over and over again. Leadership isn’t about playing by rules that weren’t designed for you. It’s about owning your power, making bold moves, and stepping into the leadership role you deserve—without sacrificing your peace, authenticity, or ambition. This book is your roadmap to becoming the leader you were born to be.

Want to build a real self-publishing business that actually pays you? This book shows you how to research, launch, and scale print-on-demand books using the same strategies as top KDP earners. No fluff. No filler. Just a clear path from idea to income. Inside, you will learn: How to find profitable book ideas with built-in demand A step-by-step way to test your niche before you publish What makes a book cover and title convert browsers into buyers How to write descriptions that sell without sounding desperate Simple launch methods that work without a big audience Ways to scale your ...

Discover the Ultimate Blueprint to Launch and Grow Your Successful Plumbing Business with "Plumbing Business 101"! Get ready to dive into the world of plumbing, unlocking the secrets to building a prosperous business from scratch. This eye-opening and comprehensive eBook will guide you through every step of the process - from mastering the plumbing basics to implementing advanced techniques. Whether you're a seasoned professional or a complete novice, "Plumbing Business 101" has something for everyone! Inside this game-changing guide, you'll uncover: ✅ A solid foundation in plumbing ...

Persuasive Marketing an introduction to the use of NLP in Marketing & Advertising. Why do some advertising campaigns work and others fall flat? Behavioural Psychology demonstrates that we process marketing and advertising messages in the same way that we process interpersonal communication. This is because humans have built-in ‘fixed action patterns’ that produce consistent, predictable responses. These ‘fixed action patterns’ are unconscious hard-wired shortcuts that help us make decisions, behave or act more efficiently. Many of these ‘fixed action patterns’ are well known in ...

Legendary 17th century swordsman Miyamoto Musashi’s exposition of sword fighting, strategy and Zen philosophy. Required reading for any martial artist, business person or student of strategy. Includes the one hour Zen inspired soundtrack The Mysterious Sound of Wind in the Bamboo. Performed on authentic Japanese instruments.

In this book, Nicolaj Siggelkow and Christian Terwiesch reveal the emergence of connected strategies as a new source of competitive advantage. With in-depth examples from companies operating in various industries, Connected Strategy identifies the four pathways - respond-to-desire, curated offering, coach behavior, and automatic execution - for turning episodic interactions into continuous relationships. The authors show how each pathway creates a competitive advantage, then guide you through the critical decisions for creating and implementing your own connected strategies.

Every day, decisions are made that affect people, businesses, and even countries. Most of these decisions fall into the shoulders of everyday people, people with emotions that can cloud judgements, people with subconscious biases that can influence decisions, or even people whose interests are misaligned with the business they’re trying to run. Until now, the world has focused on providing these people with as many tools to make those decisions, but little attention has been given to fostering the mindsets necessary to use all these tools efficiently. Until Now.

Looking to start your own business but tired of the same old options? Look no further than junk removal! In this comprehensive guide, The Sweaty Startup Guide to Starting Your Own Junk Removal Business, you’ll learn everything you need to know to start and grow your own profitable junk removal company. Step-by-step, you’ll learn how to identify opportunities and avoid risks, create a memorable brand, navigate regulations and zoning laws, and fund your company startup. You’ll find out how to assemble the perfect team of employees, who will help you build and manage your crew, and how ...

It's no secret that culture is the key to attracting and engaging top talent and seizing the competitive edge. But the vast majority of culture efforts fail as quickly as they started. Why? Because leaders are missing the big picture. They're creating and communicating values but failing to ensure the values are tied to the purpose and the strategy of the company while also being integrated into processes, operations, and behaviors.

The pressures on organizations to change will only increase over the next decades. Yet the methods managers have used to strengthen their companies—total quality management, reengineering, right sizing, restructuring, cultural change, and turnarounds—routinely fall short. In Leading Change, Kotter identifies an eight-step process that every company must go through to achieve its goal, and shows where and how people—good people—often derail.

The most common complaint Bill Stinnett hears from his corporate clients is that would-be vendors and suppliers "just don't understand our business." In Think Like Your Customer, Stinnett explains why the key to landing corporate customers is to learn to think about the things executives and business owners think about and understand how they make complex buying decisions.

Are you a high achiever on the verge of burnout? You're not alone, and high performance doesn’t have to come at the cost of your peace of mind. Ambition Without Anxiety offers a comprehensive stress management strategy designed for driven professionals like you, showing you how to achieve more with less stress and anxiety. Imagine waking up with mental clarity and unshakable focus each day, picture setting healthy boundaries at work without guilt and still accelerating your career. Feel productive and fulfilled, no longer busy, overwhelmed or drained by the daily grind. This ...

"The Three Word Brief" is a collection of Bob Hoffman's most thought-provoking and controversial writing about advertising. Bob, author of six Amazon #1 books about advertising, pulls no punches in taking apart the 'best practices' of the advertising, media, and marketing industries. He offers clear and compelling advice on how advertising really works; how billions are being stolen from online advertisers; and why marketing 'experts' can't be trusted. Bob has created a book that is sure to give business people second thoughts about how they are spending their marketing and advertising ...

The author argues that in an extremely cluttered marketplace, traditional differentiation is no longer enough—today companies need “radical differentiation” to create lasting value for their shareholders and customers.