Business Storytelling

A well-crafted story has the power to literally mold reality, win over hearts, and change minds! The story is the most powerful tool humans have ever discovered. But what makes up a great, expertly constructed story? What’s the difference between a good story and really f--king great story?

No one likes to be sold to, but everyone loves a great story. That’s why average brands pitch, but smart brands communicate. Get ready to rise above the average.

Unleash the Power of Data Visualization with a Logical Approach and Craft Compelling Stories to Drive Fast Results This comprehensive guide, written by senior strategy consultant Sam Schreim, is your go-to resource for conquering data visualization and crafting powerful and insightful stories from your data to drive fast results. With decades of experience and insights, senior strategy consultant Sam Schreim has developed a proven, logic-based approach that makes it easy to turn hard data into a compelling narrative. This is essential in today's world where turning data into a compelling ...

From the best-selling authors of The Power of Visual Storytelling comes the highly anticipated follow-up, The Laws of Brand Storytelling - the definitive, quick rulebook for how to use the power of storytelling to win over customers' hearts, minds, and long-term loyalty.

Are you looking to get investment for your start-up? Have an idea you know is going to sell? It can be a daunting prospect in an industry with a 90 percent failure rate, so how do you stand out from the crowd? Start by getting How to Hack Humans, listening to it, and realizing, "Hey, this Seth Erickson guy might be on to something." Learn how to use the ancient and organic art of storytelling to tap into the human brain and connect with others more efficiently. Discover how you can use the effect a story has on the brain to your advantage.

Serial entrepreneur Matt Shoup shows how to establish real and deep connections, build true rapport, and create long-lasting trust with clients and others you serve. He invites you on an empowering journey to explore your imperfections and grow comfortable with your guard down, allowing the rawest, most compelling version of yourself to shine through. You’ll learn the tenets of great storytelling, why crafting your message counts, and how to communicate with conviction, even when you’re vulnerable.

Are you a new in public speaking or looking to up your game as a public speaker? Are you struggling to get your message out, or not sure how to combat the nerves of speaking publicly? “How to Speak in Public” is a great guide to help you make a move from a new speaker to being someone who people admire and respect as an effective communicator. Mastering the skills of communication can be a complex and daunting task, but with this, those complexities are broken down into 7 easy and actionable steps.

The Art & Science of Storytelling is a practical audiobook that will teach you how to tell better stories in conversations, business meetings, in leadership positions, and for brand building. The Information Age has ended, and the Storytelling Age has begun. Enter the new era with the utmost confidence.

Unlock the transformative power of storytelling in business with this captivating audiobook bundle. Featuring two groundbreaking titles, this collection will equip you with the skills to craft a compelling brand story and harness the immense impact of storytelling to elevate your business to new heights. Within this audiobook bundle lies the key to unlocking the full potential of storytelling in your business.

Filled with thought-provoking examples from leading companies, The Power of Visual Storytelling explains how to grow your business and strengthen your brand by leveraging photos, videos, infographics, presentations, and other rich media. The book delivers a powerful road map for getting started, while inspiring new levels of creativity within organizations of all types and sizes.

Whether you are in marketing or internal communications, it's crucial to tell your company's story in a digital media world that can't get enough video content. But what video content actually creates a connection and an impact with your audience?

WHETHER PUBLISHING FOR LEVERAGE OR LEGACY .... NOW IS THE GREATEST TIME IN THE WORLD TO JOIN THE MEDIA REVOLUTION AND SHARE YOUR MESSAGE WITH THE WORLD! More than 85% of people when asked about their dreams or bucket list, say they want to write a book. Fear, the overwhelming options and lack of knowledge keeps them paralyzed or stuck. This book Author Adventure: 5 Secrets to Success ... The Art and Business of Publishing is a Guide to help you plan your own author adventure, make the process easier, show you how to have fun on the journey, and move you into the 5-10% of authors who ...

Keeping someone's attention while telling a story is a trick not everyone knows. Just regurgitating facts and figures is no way to achieve it. You need something relatable that your audience can feel and see themselves in. Using storytelling while communicating a message is one way of doing this.

Mark Twain's lifetime spans America's era of greatest economic growth. And Twain was an active, even giddy, participant in all the great booms and busts of his time, launching himself into one harebrained get-rich-quick scheme after another. But far from striking it rich, the man who coined the term "Gilded Age" failed with comical regularity to join the ranks of plutocrats who made this period in America notorious for its wealth and excess.

Nutzen Sie die Kraft einer guten Story bereits vor dem ersten Kundenkontakt: in Ihrer Telefonwarteschleife. Lassen Sie Ihre Kund:innen nicht einfach warten - unterhalten Sie sie! So sorgen Sie für gute Laune und eine größere Zufriedenheit. Gleichzeitig kurbeln Sie die Kaufbereitschaft an, revolutionieren Ihr Beschwerdemanagement und sorgen für einen sinkenden Krankenstand.

Utilice esta guía de narración de historias como una base para cambiar la forma en la que narra sus historias. Los ejemplos ofrecidos son de algunos de los más grandes oradores del mundo, narradores de historias, con el asesoramiento de los principales expertos. Desde los autores más vendidos hasta los oradores de motivación que transforman generaciones, este libro cubre todos los fundamentos del extraordinario arte de narrar historias. Los consejos que aparecen aquí le ayudarán a transmitir sus historias y la gente que las escuche se sentirá involucrada y motivada.

The common factor between inspiring leaders, influential marketeers, and great salespeople is that they inspire action in the people around them. How do they do this? By telling well-told stories.

You need to know about this. They're calling it the biggest business skill of the next five years. To explain the abstract, or the complex, we need to use stories. This short Two-Minute Solution will give you practical, step-by-step ways to increase your effectiveness with stories tactically woven into your regular business writing.

As marketers, we’re on a constant quest for psychological shortcuts to triggering human attention, memory, and persuasion....Yet we tend to overlook the single most powerful method of them all: STORIES. Simply put, our brains are wired to pay attention to a good story - whether it’s a movie, a book, a bedtime fairytale, or a piece of marketing content.

Wie man ein Unternehmen aufbaut, ein Produkt entwickelt oder generell im Business Erfolg hat, zeigt iPod-Erfinder und Silicon-Valley-Ikone Tony Fadell. Ob Berufseinsteiger, die mit dem Gedanken spielen, ein Start-up zu gründen, Unternehmer, die überlegen, ihr Business zu verkaufen, oder Entwickler, die ein Produkt erschaffen wollen, das den Markt revolutioniert – die meisten stehen irgendwann vor Problemen im Businessalltag, bei denen ein guter Rat weiterhelfen würde.