Business Society

Introduction In the 21st century, the convergence of artificial intelligence (AI) and hybrid tertiary education has become a transformative force in society. AI, once the realm of science fiction, is now an integral part of our daily lives, influencing how we work, communicate, and learn. Hybrid tertiary education, which combines traditional in-person learning with online and digital components, has emerged as a flexible and adaptive model for higher education. Together, AI and hybrid education are reshaping the educational landscape, making learning more accessible, personalized, and ...

Web3 Marketing: A Handbook for the Next Internet Revolution is the essential book for anyone looking to understand the next era of the internet and start building. Beyond the sensational hype and headlines around crypto and NFTs, a real revolution is taking place: new technologies for owning, moving, and organizing value spell the overdue end of an internet where a few huge companies hoard data and power, and open a new frontier for products, services, and applications in which ownership and control belongs to creators, builders, and users.

Optimization is the driving principle of our modern world. We now can manufacture, transport, and organize things more cheaply and faster than ever. Optimized models underlie everything from airline schedules to dating site matches. We strive for efficiency in our daily lives, obsessed with productivity and optimal performance. How did a mathematical concept take on such outsize cultural shape? And what is lost when efficiency is gained? Optimal Illusions traces the fascinating history of optimization from its roots in America’s founding principles to its modern manifestations.

The digital age we live in is as transformative as the Industrial Revolution, and Joshua Cooper Ramo explains how to survive. If you find yourself longing for a disconnected world where information is not always at your fingertips, you may eventually be as useful as the carriage maker post-Henry Ford. It's practically impossible to know where the marriage of imagination and technology will take us (sorry, Betamax and Kodak), and the only certainty is that in the networked world we will only become more intertwined.

It used to be that to diagnose an illness, interpret legal documents, analyze foreign policy, or write a newspaper article you needed a human being with specific skills - and maybe an advanced degree or two. These days, high-level tasks are increasingly being handled by algorithms that can do precise work not only with speed but also with nuance. These "bots" started with human programming and logic, but now their reach extends beyond what their creators ever expected.

In a world fueled by sex, drugs, and money, the savvy, sexy, and professional women of the Black Magnolia Society are taking the entertainment industry by storm making and breaking all the rules. Amidst racial turmoil and social prejudice, three best friends formed a bond that remained throughout their lifetime. Cicely Charles, Katherine Blessing, and Lucinda Lewis formed the Black Magnolia Society in 1936. Over sixty years later, their granddaughters have taken the helm to continue their legacy of sisterhood, strength, courage, and ultimately wisdom. In this first book of an exciting new ...

In Nature’s Fortune, Mark Tercek, CEO of The Nature Conservancy and former investment banker, and science writer Jonathan Adams argue that nature is not only the foundation of human well-being, but also the smartest commercial investment any business or government can make. The forests, floodplains, and oyster reefs often seen simply as raw materials or as obstacles to be cleared in the name of progress are, in fact as important to our future prosperity as technology or law or business innovation.

All of us are faced countless times with the challenge of persuading others, whether we're trying to win a trivial argument with a friend or convince our coworkers about an important decision. Instead of relying on untrained instinct - and often failing as a result - we'd win more arguments if we learned the timeless art of verbal persuasion, or rhetoric.

Charles Handy is one of the giants of contemporary thought. His books on management - including Understanding Organizations and Gods of Management - have changed the way we view business. His work on broader issues and trends - such as Beyond Certainty and The Second Curve - has changed the way we view society. In his new book, Handy builds on a life's work to glimpse into the future and see what challenges and opportunities the next generation faces.

Previously unpublished talks from the Father of Modern Management. Throughout his professional life, Peter F. Drucker inspired millions of business leaders not only through his famous writings, but also through his lectures and keynotes. These speeches contained some of his most valuable insights but had never been published in book form - until now.

Technology - at least in theory - is improving our productivity, efficiency, and communication. The one thing it's not doing is making us happier. We are experiencing historically high levels of depression and dissatisfaction. But it doesn't have to be that way. Technology can drive - not diminish - human happiness.

Digital Darwinism takes a closer look at disruptive thinking to inspire those who want to be the best at digital transformation. Change across business is accelerating, but the lifespan of companies is decreasing as leaders face a growing abundance of decisions to make, data to process and technology that threatens even the most established business models. These forces could destroy your company or, with the right strategy in place, help you transform it into a market leader.

In this disquieting cyber thriller, Joseph Menn takes readers into the murky hacker underground, traveling the globe from San Francisco to Costa Rica and London to Russia. His guides are California surfer and computer whiz Barrett Lyon and a fearless British high-tech agent. Through these heroes, Menn shows the evolution of cyber-crime from small-time thieving to sophisticated, organized gangs, who began by attacking corporate websites but increasingly steal financial data from consumers.

We are entering a new technological age in which artificial intelligence and immersive media will transform society at all levels. If managed well, this could unleash a new age of abundance. If managed poorly, this technological revolution could easily go astray, deeply compromising our privacy, autonomy, agency, and even our humanity. In Our Next Reality, two industry veterans provide a data-driven debate on whether the new world we're creating will be a technological utopia or an AI-powered dystopia and gives guidance on how to aim for the best future we can.

Fighting for the Colony is the second of two volumes revised and expanded from the original Keeping the Colony. This volume follows Ricky as he goes up against an interstellar empire. Ricky’s forces continue their counterattack against the Interstellars at a rapid pace. His Marines initiate their first invasions and orbital drops. A new hero arises who turns into the leader the Marines need to build their history and esprit de corps. The Spindle Military does their best to not lose their momentum in their advancements against the Interstellars. Ricky has to deal with the fallout from ...

If you want blind reassurance, affirmations of your inherent worth, or politically correct niceties, look elsewhere. Ethos of Men is a sobering account of what men are up against in today’s sociopolitical climate. More than an abstract survey of this climate, however, Ethos of Men is filled with practical advice on the development of healthy masculinity which inevitably leads to a better quality of life for any man who is willing to put in the work.

For decades, technology encouraged people to squander their time and intellect as passive consumers. Today, technology has finally caught up with human potential. In Cognitive Surplus, Internet guru Clay Shirky forecasts the thrilling changes we will all enjoy as new digital technology puts our untapped resources of talent and goodwill to use at last.

Today's firms need a social effort that is serous and impactful to be relevant. It's not enough to make a commitment to reduce energy or have an ad hoc unbranded budget for grants and volunteering the world needs their resources and agility to address existential threats in society, and their customers (and employees) demand it.

If you’re anything like journalist Stephanie McNeal—aka, a millennial woman—you spend hours every day indulging in Instagram’s infinite scroll. The influencers on the platform aren’t just providing eye candy; these tastemakers impact how we cook, consume, parent, decorate, think, and live. But what exactly is going on behind the curtain of the perfectly curated Instagram grids we obsess over the most? Through intimate, funny, and vulnerable reporting, McNeal takes us through the looking glass and into the secretive real world of three major influencers.

In 2008, Elon Musk's SpaceX became the first private company to build a low-cost rocket that could reach orbit. Suddenly Silicon Valley, not NASA, was the epicentre of the new Space Age. Start-ups and investors began to realise that the heavens - ungoverned and unregulated - were open for business. When the Heavens Went on Sale tells the remarkable, unfolding story of this frenzied race to control access to outer space. Ashlee Vance follows four pioneering companies - Astra, Firefly, Planet Labs and Rocket Lab - as they attempt to launch thousands of low-cost rockets and satellites into orbit.