Business Marketing Strategy

Introducing the definitive guide to understanding the revolutionary world of AI and its impact on the world of business: "AI and Business". Written by a team of experts, this insightful and eye-opening ebook explores the ways in which artificial intelligence is transforming the business landscape, from sales and marketing to employee engagement and supply chain management. In "AI and Business", you'll discover the diverse applications of AI in today's businesses, and how its powerful capabilities are being harnessed to streamline processes, improve analysis, and drive innovation. With a ...

This book is a complete beginners guide to fully grasping the ways of utilising pay per click advertising to have a wider customer reach and expand your business. It explains how to use tools such as Google Analytics and search engine optimisation to achieve more reaches on search engines when keywords are typed and how to apply the use of Google, Facebook, and YouTube into a combination as a single strategy.

'Create, Automate, Accelerate' takes a controversial look at what it takes to build a business. It explores a framework called the 5 P's of Priority. Purpose, Passion, People, Place and Profit. It looks at the need to ask the right questions to get these priorities answered, and the importance of doing so in the right order. It also explores the phases of starting, automating and then accelerating your business growth in a very practical manner. Rather than give a 'one solution fits all' approach it encourages the reader to ask questions at each step of the journey to identify what will be ...

In order to cash in on e-commerce as fast as possible you need to do what practically almost nobody is telling you to do. You need to offer your products in a funnel. In our busy crazy online world you only have a few minutes to get someone’s attention. If a person hits an amazon like storefront they are going to browse. This might seem like a good thing but before a purchase it’s bad. People look around get lost and confused and leave your site. The funnel eliminates this as a problem and gives the customer only one thing to focus on, do I buy the thing I clicked on and am interested ...

In The Rule, legendary trader and hedge fund pioneer Larry Hite recounts his working-class upbringing in Brooklyn as a dyslexic, partially blind kid who was anything but a model student - and how he went on to found and run Mint Investment Management Company, one of the most profitable and largest quantitative hedge funds in the world.

Here’s the cold, hard truth: Ideas are cheap. Product follow-through is where the money is spent and made. That’s where heroes are forged, and excellent product design sparks what eventually becomes major growth. Today, products need to grow their user bases...from scratch, again and again. This book is a guide to the vital work of shaping a product into its sustaining engine. It’s a design-focused companion to methodologies like product-led growth.

Are you just getting started in social media marketing? Want to learn how to turn likes into leads? Ready to take your social media game to the next level? It’s official, every single business or brand in the world needs a social media strategy, right now. But although Youtube, Facebook, and Instagram are all marketing goldmines, it’s tough work trying to figure out which platform to focus on. This is where the Social Media Marketing Success Strategy Workbook can help you!

Did you know that 71 percent of marketing efforts fail because companies are using outdated methods that fall short when it comes to reaching their goals? Believe it or not, but it’s quite common even among the most experienced marketers to struggle in this area. This problem has become so rampant because most marketers fail to get to know their audience, don’t establish concrete goals, or fail to align marketing and sales goals. Which means that, more often than not, there is a great disconnect between what the company provides and what consumers actually want.

Expand your business and your life with this elegantly simple methodology. The Gift is Enlightened Networking -- made easy! Learn what thousands of others have discovered - that there's a powerful new way to make new contacts, build relationships and get new business. , The Gift manual teaches you step by step instructions for putting into action the Law of Contribution. This Law states that your level of happiness and success is directly proportional to the number of people you serve selflessly. Authors, Matthew Ferry, Thach Nguyen, Marc Sachnoff and Kristen Marie Scheurlein have been ...

Most people are either so afraid to speak in public that they never get started or they are so confident they step on stage with no idea what they are doing. Either way, they fail. Speaking is not a sport for amateurs. It’s a profession. And like all professions you need comprehensive training to succeed. But not any kind of training. You need structured training that includes a step-by-step system that you can replicate for every speech you give. Persuasive speaking is complicated. To succeed on stage, you need more than a beginning, middle, and end.

The how-to playbook for start-ups and established companies on a groundbreaking discipline called category design. Winning today isn't about beating the competition at the old game. It's about inventing a whole new game - defining a new market category, developing it and dominating it over time. You can't build a legendary company without building a legendary category. If you think that having the best product is all it takes to win, you're going to lose.

If you want to stand out from the crowd, develop a clear and consistent brand voice, and ultimately build a fruitful business - listen to your brand. Stop Listening to the Customer offers insights into how consumers are driving homogeneity in brands and shares the proven strategies you can implement to amplify your own position in the world.

This book will teach you the fundamentals of investing in an easy-to-understand and concise way. After you listen to this audiobook, you will be able to easily beat the market and invest without fear. You will be able to multiply your money by 10 times and live off of passive income. My formula will help anyone of any age make money in the stock market.

LinkedIn is Packed with Ideal Franchise Owner Candidates. But 99% of Franchise Consultants Can't Reach Them. Over 1 billion professionals use LinkedIn - including hundreds of thousands of qualified franchise candidates with the financial resources and entrepreneurial mindset you're looking for. The problem? Most franchise consultants are using outdated, ineffective strategies that get their messages ignored. This book reveals the proven system that helped one franchise consultant generate $765,000 USD in commissions from LinkedIn leads in just 16 months. Another closed a $96,000 USD multi-...

We all try to influence others in our daily lives. We are all marketers, whether you are a manager motivating your team, an employee making a big presentation, an activist staging a protest or a company executive selling the next big thing. In For the Culture, Marcus Collins argues that true cultural engagement is the most powerful vehicle for influencing behaviour. To effectively engage with communities we first need to think hard about what we will contribute to those communities and how we align with their core values.

First identified by journalist Jeff Howe in a June 2006 Wired article, “crowdsourcing” describes the process by which the power of the many can be leveraged to accomplish feats that were once the province of the specialized few. Howe reveals that the crowd is more than wise - it’s talented, creative, and stunningly productive. Crowdsourcing activates the transformative power of today’s technology, liberating the latent potential within us all. It’s a perfect meritocracy, where age, gender, race, education, and job history no longer matter.

There's so much marketing expertise out there but how should people know what to listen to? How to implement it? Or where to start? By covering the fundamentals of marketing, this audiobook will act as a north star for small business owners looking to grow. Like Alice herself, the book is honest, practical, engaging and actionable - no fluff or complication allowed - and will help you build a community, get visible and make sales. It is rooted in theory but with real-life experiences, and will leave you with the clarity and systems to take your business to the next level.

This BusinessWeek best seller from esteemed marketing guru Mark Stevens is an entertaining and useful guide to improving the way businesses promote themselves. Stevens attacks conventional marketing strategies with infectious zeal, making it crystal clear that most companies might as well throw their money away.

Leadership by the Book is an exceptional audiobook, brimming with insights, tools, and tactics for becoming a successful leader. Written in the parable format of Ken Blanchard's best-selling The One Minute Manager and Raving Fans, it tells the story of a professor and minister who school a young professional in management skills and ethics.

Introducing Your Ultimate Handbook to Start and Grow Your Pressure Cleaning and Sealing Business. Are you tired of the daily grind of working for someone else? Do you have the drive and determination to be your own boss and build a successful business? If so, then this book is your roadmap to starting a lucrative Pressure Cleaning and Sealing business. In this comprehensive guide, you will learn everything you need to know to build a strong foundation for your business and take it to the next level. The book covers topics like finding your niche, understanding the industry, and creating a ...