Business Management

In their new audiobook The Gamification Toolkit, Werbach and Hunter go deeper into the key game elements and provide you with the tools to take gamification to the next level. This brief but comprehensive book is a user's guide to help you build a game - for the win.

The iconic Sydney to Hobart Race, a 723-mile deepwater challenge - often called the “Everest” of offshore ocean racing - is considered one of the toughest in the world. Unpredictable weather and seas make each race demanding, but in 1998, an unexpected “weather bomb” hit the fleet, creating 80-foot waves and 100-mile-per-hour winds. Many bigger, better-equipped boats tried to maneuver around the storm, but the crew of the AFR Midnight Rambler chose to head directly into its path.

Each year, sales professionals leave billions of dollars on the table because they are out gunned, out maneuvered, and out played by savvy buyers, who have been schooled in the art and science of negotiation. Because today's buyers have more power than ever before - more information, more at stake, and more control over the buying process-they almost always enter sales negotiations in a much stronger position than the salespeople on the other side of the table. The results are sadly predictable: Salespeople and their companies end up on the losing end of the deal.

Book endorsed by the Professional Beauty Association (PBA) and Modern Salon Magazine. "With the launch of the Ready, Set, Go! Book series,Jeff Grissler has finally created a new benchmark publication geared to helping Salon Owners build and run a profitable salon. Yes, at L'Oreal we want salons to be on the cutting edge with styles and color but more importanly we want them to make money. RSG books series will now give them the tools to get their salons to the next level. Successful salon ownership,happy employees, wonderful families and friends and of all things a healthy retirement! This ...

From living in an office and selling his apartment to leading $1M+/month games—this is the unfiltered playbook for product managers who want to win. Game development isn't just about ideas and creativity. It's about survival. It's about turning your vision into a product that retains, monetizes, and scales—without burning out your team or going broke. The Game Product Management Handbook gives you the real-world systems, mental models, and growth frameworks used inside studios that ship and scale. No fluff. No theory. Just tactics forged through 16 years of painful pivots, missed ...

A brand's meaning—how it resonates in the public heart and mind—is a company's most valuable competitive advantage. Yet, few companies really know how brand meaning works, how to manage it, and how to use brand meaning strategically. This groundbreaking book provides the illusive and compelling answer. Using studies drawn from the experiences of Nike, Marlboro, Ivory, and other powerhouse brands, the authors show that the most successful brands are those that most effectively correspond to fundamental patterns in the unconscious mind known as archetypes.

Managing stress comes down to understanding - and solving - what therapist Megan Bruneau calls the stress equation. According to Bruneau, stress is the result of thinking that your perceived responsibilities are greater than your perceived capacity to take them on. In this workshop, Bruneau tells us how to change those perceptions to manage stress, whether it originates at the office or elsewhere. From understanding that you can’t do everything yourself to taking time to boost your mood, Bruneau identifies concrete ways to help you de-stress and handle life’s messiness.

How you use your free time will make or break your success. The secret? It’s not about working harder or finding more time to do work. It’s about designing the freedom to engage in the high-value work that brings you energy and fulfillment. This is at the heart of the message that has made Dan Martell the world’s most popular SaaS (Software-as-a-Service) coach. Now, in his first book, Buy Back Your Time, he teaches entrepreneurs at every level how to scale their business, fast, while avoiding burnout.

Too many workplaces are driven by cynicism, paranoia, and self-interest. But the best ones foster trust and cooperation because their leaders build what Sinek calls a "Circle of Safety" that separates the security inside the team from the challenges outside. Sinek illustrates his ideas with fascinating true stories that range from the military to big business, from government to investment banking.

There can be no doubt about the credentials of Bill George, former Chairman and CEO of Medtronic, who has been named one of Business Week's "Top 25 Managers". In Authentic Leadership, George lays out his plan for improving corporate America's flaws through responsible leadership.

In QBQ! The Question Behind the Question, John G. Miller revealed how personal accountability helps to create opportunity, overcome obstacles, and achieve goals by eliminating blame, complaining, and procrastination. The result? Stronger organizations, more dynamic teams, and healthier relationships. Now Miller takes listeners to the next level to show how they can use the power of the QBQ! and personal accountability every day. When a light switch is flipped the flow of energy that is released reaches the lightbulb in an instant, bringing it to life.

Your organization's culture can feel like something that has a life of its own; it's long-standing, inherited, and seemingly impermeable - in fact, a strong culture is often an obstacle to doing new things or going in new directions. But leaders are the stewards of a company's culture and have the power to shape it. The best leaders know that organizational culture is a fundamental and powerful management tool that can drive positive outcomes.

How well does your organization respond to changing market conditions, customer needs, and emerging technologies when building software-based products? This practical guide presents Lean and Agile principles and patterns to help you move fast at scale - and demonstrates why and how to apply these methodologies throughout your organization. Through case studies, you'll learn how successful enterprises have rethought everything from governance and financial management to systems architecture and organizational culture in the pursuit of radically improved performance.

Aspiring and seasoned leaders have been trained to manage their leadership communication in many important ways. And yet, all their efforts to communicate effectively can be derailed by even the smallest nonverbal gestures such as the way they sit in a business meeting, or stand at the podium at a speaking engagement.

At one time or another, everyone in a position of authority, whether in a multi-national corporation or a local volunteer group, wonders what the key to great leadership is. Ken Blanchard and Mark Miller explore that important question in this revealing business fable. They uncover the secret that great leaders already know and detail what you need to do to truly inspire and motivate others.

A "brilliant, fun, and wise" (Cass R. Sunstein) tour of nine common business decision-making traps - and practical tools for avoiding them - from a professor of strategic thinking.

Based on a cover story in the Harvard Business Review entitled "Maneuver Warfare", Leading to Win the Marine Corps Way shows business leaders and managers how to adopt the principles and strategies that have made the Marine Corps so successful. Written by a Wharton professor and two former marines who have now moved on to the business world, the book brings a consummate mix of business savvy and military know-how to bear on the challenges faced by today's managers.

In this brief and timely audiobook, best-selling authors and experts in their field look at what conspires against "a culture of candor" in organizations for disastrous results and suggest ways that leaders can achieve healthy honesty and openness.

A practical four-step methodology for any leader or manager facing a tough choice, and for creating integrative solutions to big, complex, and pressing problems. Stimulating and practical, Creating Great Choices blends storytelling, theory, and hands-on advice to help any leader or manager facing a tough choice.

This is the book about money for people who don't even want to think about money, until the arrival of that inevitable day when we all realize we must come to terms with this thing called money. Everyone has pain and challenges, strengths, and dreams about money, and many of us mix profound shame into that relationship. In The Art of Money, Bari Tessler offers an integrative approach that creates the real possibility of "money healing", using our relationship with money as a gateway to self-awareness and a training ground for compassion, confidence, and self-worth.