Business Management Creative

No star burned more ferociously than Judy Garland. And nobody witnessed Garland's fierce talent at closer range than Stevie Phillips. During the Mad Men era, Stevie Philips was a young woman muscling her way into the manscape of Manhattan's glittering office towers. After a stint as a secretary, she began working for Freddie Fields and David Begelman at Music Corporation of America (MCA) under the glare of legendary über-agent Lew Wasserman. When MCA blew apart, Fields and Begelman created Creative Management Associates (CMA), and Stevie went along.

This book takes everything that three remarkable authors - a corporate strategist, the former acting director of the CIA, and a world-renowned magician - have learned about magic and packs it into a unique framework that captures the best of this art form and relates it directly to lessons applicable to a wide variety of business enterprises. The authors' objective is not to create a new generation of magicians, but to adapt nine strategies of the world's greatest magicians and inspire boundless imagination, bolster innovation, energize leadership, and spark success in any business.

Certain ideas about business leadership are held to be timeless, and certain characteristics of leaders - often including a square jaw, a deep voice, and extroversion - are said to be universal. In Leading in the Digital World, Amit Mukherjee argues that since digital technologies are changing everything else, how could they not change leadership ideologies and styles? Drawing on a global survey of 700 mid-tier to senior executives and interviews with C-level executives from around the world, Mukherjee explains how digital technologies are already reshaping organizations.

Part philosophy, part business, and part history, this book is a kaleidoscopic view of the way humans have been able to achieve greatness for themselves, their organizations, and the world at large. You'll learn from the wisdom of Eastern philosophies that are over 2,500 years old and the interconnected insights of Leonardo da Vinci. Couple that with Fortune 100 corporate cross pollination for creativity and startup thinking for how to adapt with ease, and you have Everything Connects. This isn't just a quick fix for your next quarter; this is how you succeed in the long run.

Innovate Like Edison presents Edison's world-changing innovation methods as a cohesive, practical, and immediately applicable system. Based on three years of research, Innovate Like Edison offers listeners an in-depth view of Edison's comprehensive innovation approach - an analysis which has never previously been documented.

Whether you're running a large global firm or a small project team, it's the way you communicate and connect to other people that can make or break your success. The secret, according to Roxi Bahar Hewertson, is to make those connections count - to leverage your skills and play on your strengths - to lead like it matters…because it does. A virtual crash course in leadership, Lead Like It Matters…Because It Does combines three decades of experience and research with Hewertson's revolutionary work at Cornell to create the definitive book.

Passive Income Strategies to Build Your Wealth will offer you all of the insight you could want on this lucrative subject, shining a light on the different strategies you have available to make more money than you may have not even realize existed! Setting up passive income streams is one of the least talked ahbout phenomena of our modern society, and yet, it is one of the best ways to increase your income every month while putting in minimal effort.

We've been told that working harder and smarter is the only way to succeed in business and life. But it's not true. Hustle culture is causing burnout and pain in our lives, making us feel divided. What if instead we focused on working creatively with others? And asked How can we shape cultures people love? There is hope in co-creation. Brave Together is a deep exploration into how we can live and lead as co-creators, filled with unexpected stories, powerful principles, and a future-oriented framework.

The role of project manager requires maintaining a balance between the demands of the customer, the project, the team, and the organization. This provides a real challenge in the fields of time management and prioritization. Successful Project Management covers the more technical aspects of a project from start to completion, and contains tested and tried techniques on managing stake holders, effective risk management, project planning, launch, and execution. This fifth edition contains new features including summary points at the end of each chapter and a glossary of key terms.

Are you a dreamer? Do you ever look at your life and wonder how to make it more like you imagined it could be? Have you ever had goals that you had no idea how to achieve or even where to start? This insightful and practical book not only answers some burning questions about how to get what you want from life and create the life of your dreams, this book offers a step-by-step system to follow.

Serial Innovators: How Individuals Create and Deliver Breakthrough Innovations in Mature Firms zeros in on the cutting-edge thinkers who repeatedly create and deliver breakthrough innovations and new products in large, mature organizations. These employees are organizational powerhouses who solve consumer problems and substantially contribute to the financial value to their firms.

When customers are truly thrilled about their experience with your product or service, they can become outspoken "evangelists" for your company. This group of satisfied believers can be converted into a potent marketing force to grow your universe of customers.

In The Wordz We Wear, Vera Milan Gervais unpacks how the labels women take on prevent them from achieving everything they are capable of. Words are powerful—they identify which boxes one fits into, often becoming cages that keep women from exploring possibilities. But confidence, as Vera outlines, comes from believing in oneself.

The single most effective step any real estate agent can take to raise his or her business to higher levels is to work from an effective business plan. Whether new to the business or already a top producer, every agent can benefit from the three parts of an effective plan - establishment of meaningful goals, determination of effective methods, and a means for staying on track. In this book by longtime real estate broker, trainer, mentor, and coach Matt Williams, you will learn why working from a detailed plan is critical to your success.

Are you tired of waiting, concerned about where things are going? Or are you simply ready to shift your life, career, or business into high gear? If so, you're ready for brilliant living. This inspirational guide will help you experience the amazing effects and reap the untold rewards of living a brilliant life. In this engaging book, author and speaker Simon T. Bailey walks you through eight core areas of life that must be evaluated in order to improve your life.

Any of us may be called to lead, for a short time or a longer one, in a large or small group, and almost all of us are capable. I wrote this book with leaders of all kinds of organizations in mind, not just CEOs of corporations, but rather anyone who finds themselves in a position of leadership. This includes department heads, scout leaders, heads of not-for-profits, work group leaders, church leaders, school principals - literally anyone who finds themselves in a position of leadership, for whatever timeframe, at whatever stage of an organization’s development.

Neuroscience is revolutionizing our understanding of human psychology and behavior. By showing how to apply this new understanding to how you recruit, manage, and develop your people, Brann is enabling you to deliver a step change in organizational performance and individual achievement.

This guide will walk you step by step through all the essential phases of developing a results driven marketing plan. The marketing plan is a problem-solving document. Skilled problem solvers recognize that a big problem is usually the combination of several smaller problems. The best approach is to solve each of the smaller problems first, thereby dividing the big problem into manageable pieces. Your marketing plan should take the same approach. It should be a guide on which to base decisions and should ensure that everyone in your organization is working together to achieve the same goals...

In this revealing business advice audiobook, the magic of the World Famous Pike Place Fish Market proves a dynamic example of what a group of people can create when they are aligned and living a powerful vision. Here for the first time, owner John Yokoyama explains in his own words just how he transformed his business into a workplace that is renowned worldwide.

Many companies have attempted to implement popular methodologies (think Six Sigma, Agile, SCRUM, etc.) in a bid to enhance communication with remote workforces and technical vendor teams.