Business Management Creative

Iterate and Optimize is a behind-the-scenes peek into how indie publishing company Sterling & Stone grew their three-author team into a juggernaut, and a next-level guide for authors looking to explode their sales and do the same. In their cornerstone publishing guide Write. Publish. Repeat., best-selling authors Johnny B. Truant, Sean Platt, and David Wright explained how to build a thriving international publishing empire with no luck required.

Supported by the latest research, this eye-opening audiobook argues that our best work is the product of a positive environment. That's good news for you as a manager. While you can't personally transform the corporate culture, you can influence the workplace climate and create meaningful and lasting change.

In The Wordz We Wear, Vera Milan Gervais unpacks how the labels women take on prevent them from achieving everything they are capable of. Words are powerful—they identify which boxes one fits into, often becoming cages that keep women from exploring possibilities. But confidence, as Vera outlines, comes from believing in oneself.

They're Your Rules, Break Them! offers 50 innovative ways of looking at your business as a long-term, dynamic, progressive entity. Here you will find 50 ways to ditch the atrophying forces and create an exponentially achieving, high-performance culture in your organization. Disruption is everywhere. Rather than suffering its blows, what if you could institutionalize it into your business? What if, rather than being rigid and rule-bound, you could make your business "ever changing" within?

The how-to playbook for start-ups and established companies on a groundbreaking discipline called category design. Winning today isn't about beating the competition at the old game. It's about inventing a whole new game - defining a new market category, developing it and dominating it over time. You can't build a legendary company without building a legendary category. If you think that having the best product is all it takes to win, you're going to lose.

An accessible guide showing all people how to create and sustain diversity and inclusivity in the workplace - no matter your identity, industry, or level of experience.

Choosing Leadership gives listeners the tools to sharpen their leadership skills, putting the responsibility for personal growth and professional development in their own hands. It counters stereotypes that lead us to believe it takes a fancy title, big budget, impressive credentials, charisma, or innate leadership traits to be a "leader." Rather, leadership is a choice; you choose when to manage and when to lead. It provides an opportunity to answer tough questions of yourself, process your own life lessons, reflect on your unique experiences, and create your best future self.

Most business schools continue to prepare managers to be effective in stable and predictable environments, conditions that, if they ever existed at all, are long gone. The Agility Shift shows business leaders exactly how to make the radical mind-set and strategy shift necessary to create an agile, entrepreneurial organization that can innovate and thrive in complex, ever-changing contexts. As author Pamela Meyer explains, there is much more involved than a reconfiguration of the org chart and job descriptions.

There are three kinds of employees: Some are saints: they're always accountable. Some are sinners: they're never accountable. But most are save-ables: sometimes they make good choices; sometimes they don't. What makes the difference? Leadership Without Excuses has the answers. Jeff Grimshaw and Gregg Baron help you put an end to the save-ables' poor choices and excuse-making - and convert them into saints. The secret is to communicate clear and credible expectations, create compelling consequences, and lead conversations grounded in reality.

As a top-level sport psychologist and performance consultant, Dr. Stan Beeham knows what it takes to succeed - on the playing field, in the board room, and in all aspects of life. This award-winning book takes you inside the minds of major-league athletes, Olympic medal winners, and world-class business leaders to reveal the key motivators and mental processes that drive people to victory.

A new generation of "life entrepreneurs" is emerging: people who apply their vision, talents, creativity, and energy not only to their work but to their entire lives, changing the world for themselves and those around them. In this book, successful entrepreneurs Christopher Gergen and Gregg Vanourek draw on numerous interviews with 55 leading entrepreneurs worldwide as well as the wisdom of multiple thought leaders to provide vivid examples, moving vignettes, concrete frameworks, and practical strategies for revving up our work and play through entrepreneurial leadership.

The Age of Ideas provides that knowledge. It takes the listener on an incredible journey into a world of self-discovery, personal fulfillment, and modern entrepreneurship. The book starts by explaining how the world has shifted into this new paradigm and then outlines a step-by-step framework to turn your inner purpose and ideas into an empowered existence.

Conventional product development focuses on the solution. Empathy is a mindset that focuses on people, helping you to understand their thinking patterns and perspectives. Practical Empathy will show you how to gather and compare these patterns to make better decisions, improve your strategy, and collaborate successfully.

Consider Jason your spirit guide, offering strategies for honing in on what makes you weird, recognizing when feedback is just another form of procrastination, and how to stop with social media already. There's a specific set of strategies and exercises that can help you prioritize your life over your business, by identifying your MMM (Minimum Monthly Magic) number. He also offers examples from his own life (how he got out of $124K worth of debt, escaped the pressure to have a big wedding, and has thrived on social media by primarily ignoring it).

In the international best seller The Power of Habit, Pulitzer Prize-winning journalist Charles Duhigg explained why we do what we do. In Smarter Faster Better, he applies the same relentless curiosity, rigorous reporting and rich storytelling to explain how we can get better at the things we do. The result is a groundbreaking exploration of the science of productivity.

Los sesgos inconscientes nos afectan a todos. Un reclutador se podría decepcionar si un candidato le pregunta sobre la incapacidad por maternidad. A un profesional de Recursos Humanos le puede parecer más atractivo promover a un graduado de una universidad prestigiosa que a uno de una escuela pública. Un líder puede que crea que una mujer está menos preparada para presentar un reporte en la próxima reunión que su colega varón.

Maverick marketing whiz Mike Veeck offers you his simple, no-fail formula for business success!

Drawing on his own experience and the success stories of clients and others who have benefited from his philosophy, Veeck shows how fun, creativity, and passion can bring out the best in an organization and an individual.

The "Fun Is Good" philosophy applies to everyone, whether you're the CEO or lower on the totem pole.

In today’s competitive coaching landscape, professionalism is paramount—and most coaches aren’t acting as professionally as they think. The Professional Coach offers a comprehensive road map of ways to elevate your mindset, strategies, and workflows. Melinda Cohan, best-selling author and leading expert on coaching business success, has helped coaches and service-based entrepreneurs demystify the business of coaching for two decades.

Many companies have attempted to implement popular methodologies (think Six Sigma, Agile, SCRUM, etc.) in a bid to enhance communication with remote workforces and technical vendor teams.

Forget everything you've learned about creating new businesses. Forget market research. Forget customer interviews. Forget everything business schools teach. Forget about "finding pains in the market", or gaining user empathy, or validating hypotheses.